Bashayer Kamal

Market Researcher at Umm Al Qura Development & Construction
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  • English -
  • Arabic -

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5.0

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Abdul A.

Bashayer is a person with great skills and profound expertise in modern business solutions. When you get to connect with her, you'll discover an incredible person with exceptional skills! Has an easiness to build interpersonal relations with others. Whenever we had an issue, there has never been a time she has left us without a solution. I appreciate her dedication and enthusiasm working with her at Midwam.

Afnan Binmahfooz

One of the best and professional colleague I have worked with. Always helps other colleagues even out of her scope of job and I wish to get the change working with her again.

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Experience

    • Saudi Arabia
    • Real Estate
    • 1 - 100 Employee
    • Market Researcher
      • Mar 2021 - Present

    • France
    • Business Consulting and Services
    • 1 - 100 Employee
    • Founder
      • Nov 2020 - Feb 2022

    • Saudi Arabia
    • Design Services
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2019 - Oct 2020

      Worked on building the marketing department of Midwam from the ground up with focus on establishing a solid foundation of resources and success partners in alignment with the company overall direction and strategy.Key achievements : 1) managing the full marketing and media house unit of MDL beast festival that achieved global and local reach 2) initiated and supervised the phase one development of Midwam's new website 3) initiated and supervised Midwam's new brand uplift4) creative concept gratin and supervision of execution for 3 engagement campaigns in 2020 that includes: - iDream during Eid campaign : a digital activation using IG filters creatively to allow people to celebrate Eid at home. - iDream at the gym campaign: a digital activation using IG filters which was a collaboration with leading local gyms to offer people online fitness classes with competitive prices to allow people to stay healthy and fit during quarantine- From to Tuwaiq till above the clouds: a Saudi national day digital activation employing the power of experience design and webGL technology to produce an interactive music video with a remix of the traditional track " فوق هام السحب" 3) worked under the supervision of the CMO and lead the marketing team to achieve annal KPIs

    • Senior Business Development Officer
      • Mar 2018 - Nov 2019

      worked on the retention and project delivery that served the needs of various clients such as : Ministry of haj and umrah, National housing company, Aramco national day activation, Misk innovation participation in Gitex Aramco Augmented reality upgrade, Midwam sponsorship in Aluboor exhibition launched by the saudi art consil, Midwam sponsership in Haj hackthone 2018 and much more. My Role includes : New Business generation • Prospect for potential new clients and turn it into increased business.• Identify potential clients, and the decision makers within the client organization.• Plan approaches and pitches. * Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives.• Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion to persuade or negotiate appropriately.Project management • Provide on-site leadership for project team by building and motivating team members to meet project goals, adhering to their responsibilities and project milestones• Full project life cycle ownership: successful project delivery will include full implementation from initiation to deployment for one major or several minor initiatives simultaneously• Manage all aspects of multiple related projects to ensure the overall program is aligned to and directly supports the achievement of strategic objectives• Report on project success criteria results, metrics, test and deployment management activities• Work creatively and analytically in a problem-solving environment demonstrating teamwork, innovation and excellence• Participate in establishing practices, templates, policies, tools and partnerships to expand and mature these capabilities for the organization• Procure adequate resources to achieve project objectives in planned timeframe

    • Associate business developer
      • May 2017 - Feb 2018

      Worked alongside my team on the Conceptualization and design of multiple local initiatives such as : the new media award, you can my mobily, JCC launch event and much more My role included : Ideation and development of creative concepts and proposals for initiativesand programs such as (New media award, JCC launch event, Maestro Pizzacompetition ,Open Consultation platform ,The 400h challenge ,Daem activation,CSD research platform,C-2030 platform)• Cooperate and assist with other business development associates increating, developing, defining projects.• Create the best experience for clients by providing the best service andinformation from TAM.

    • Saudi Arabia
    • Advertising Services
    • 1 - 100 Employee
    • Business Development Officer
      • Apr 2016 - May 2017

      Functions and responsibilities as follows: Business development: • Engage in market research to identify new opportunities for business• Develop comprehensive knowledge about the business and its development practices, its marketing activities, prospective clients, and the trends for the industry• Identify trendsetter ideas by researching industry and related events, publications, and announcements; tracking individual contributors and their accomplishments.• Develop new services offerings depending on market opportunities• build and communicate a strong company image internally and externally.HR Admin • Talent recruitment and acquisition. • Developing and implementing workplace policies • Build employee loyalty programs. • Developing employee training and development programs. Marketing and Social Media Strategist:• Development and execution of marketing campaigns and plans for clients• Development brand strategy and positioning• Create strategic posting plans for internal and external accounts • Develop full social media plan of content for internal and external accounts. • Developing and managing engagement process on social media platforms for internal and external accounts. Client Servicing • Meeting clients to discuss their advertising needs• Draft and sent finical and technical proposals and final agreements upon client requirements• Create monthly leads report to supervise sales performance.

    • Saudi Arabia
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Corporate communication officer
      • Nov 2015 - Mar 2016

      1.Developing, Implementing, & Managing traditional and social media strategies 2.Drafting and editing full social media plan of content3.Developing and managing engagement process on social media platforms 4.Representing the organization concerning the media (traditional and social media) as and when needed 5.Ensuring all employees follow proper tone and style for all external/internal communications.6.Managing relationships with agencies and liaise, with to insure consistency of messaging.

    • Operations Officer
      • Sep 2015 - Dec 2015

      1.Data entry on ERP Microsoft dynamics system2.Developed tracking system on all documents of workers.3.Developed a training program to help workers to understand the nature of the new work environment4.Managed various operational tracks as needed5.Customer service and conflict resolution

    • Intern
      • Jun 2014 - Sep 2014

      1.Prepare for Fikra Competition and Injaz Annual Ceremony that was held on the 9th of September at Hilton hotel sponsored by the Ministry of Education his Royal Highness prince Khalid Al-Faisal. 2.Preformed many tasks in a variety of departments such as entrepreneurship, operation, business development, Marketing and finance). 3.Acted as a consultant and review the Company program and the Fikra competition that was focused mainly on entrepreneurship. 1.Prepare for Fikra Competition and Injaz Annual Ceremony that was held on the 9th of September at Hilton hotel sponsored by the Ministry of Education his Royal Highness prince Khalid Al-Faisal. 2.Preformed many tasks in a variety of departments such as entrepreneurship, operation, business development, Marketing and finance). 3.Acted as a consultant and review the Company program and the Fikra competition that was focused mainly on entrepreneurship.

Education

  • Effat University
    Bachelor's degree, Entrepreneurship/Entrepreneurial Studies
    2011 - 2015
  • Al-Thiker School for Girls
    General Certificate of Secondary Education, High School/Secondary Diplomas and Certificates
    2000 - 2011

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