Barry Eichhorn

Founder | Digital Marketing | Digital Sales | Digital Training | Digital Technology at BE Digital
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Contact Information
us****@****om
(386) 825-5501
Location
NL
Languages
  • English Full professional proficiency
  • Spanish Elementary proficiency
  • Dutch Native or bilingual proficiency

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Stefan Reijgersberg

Barry heeft ondersteuning geleverd met het uitvoeren en verder vormgeven van onze digitalisering ambitie. De digitale pioniers houding van Barry / BE Digital zorgt voor verassende strategieën en hun houding om continue te optimaliseren resulteert in maximaal rendement

Daniel Funcke

Barry heeft ons geholpen met het opzetten van onze Digitale Strategie & Online Marketing Strategie voor de internationale expansie van assessment-training.com. Met inhoudelijk sterke adviezen en campagnes en door gebruik te maken van slimme technologieën, zoals de toepassing van Automation en Machine Learning, hebben wij in een korte tijd de internationale markt veroverd en een gigantische groei doorgemaakt. De samenwerking verliep altijd perfect en efficiënt. Mocht je de kans krijgen om met Barry te werken dan kan ik hem van harte aanbevelen!

Tijmen van Duijvenvoorde

In de ruim 3 jaar dat Barry bij SDIM gewerkt heeft, heb ik hem leren kennen als een harde werker, sociaal, prestatiegericht, assertief en bovenal een zeer gewaardeerde collega in het hele team. Zijn kennis van digitale strategie, de rol van social media in de gehele customer journey en zijn toekomstgerichte visie op de automation van de werkzaamheden van ons als agency maken hem tot een absolute meerwaarde. Barry heeft in de periode bij SDIM zijn stempel op de organisatie gedrukt en daar zijn we hem heel dankbaar voor.

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Credentials

  • Facebook Blueprint
    Facebook
    Jan, 2020
    - Nov, 2024
  • Google tag manager
    Google Developers
    Oct, 2018
    - Nov, 2024
  • Digital Sales Certification
    Google
    Oct, 2017
    - Nov, 2024
  • Display Advertising
    Google
    Sep, 2017
    - Nov, 2024
  • Video Advertising
    Google
    Sep, 2017
    - Nov, 2024
  • Advanced Search
    Google
    Jun, 2017
    - Nov, 2024
  • Google My Business
    Google
    Jun, 2017
    - Nov, 2024
  • Bedrijfshulpverlener
    NIBHV
    Apr, 2017
    - Nov, 2024
  • Google Data Studio
    Google
    Apr, 2017
    - Nov, 2024
  • Google Shopping
    Google
    Apr, 2017
    - Nov, 2024
  • Bing Ads Accredited Professional exam
    Microsoft
    Nov, 2016
    - Nov, 2024
  • Google Analytics
    Google
    Jul, 2016
    - Nov, 2024
  • Google Ads Fundamentals
    Google
    Mar, 2016
    - Nov, 2024
  • Mobile Advertising
    Google
    Mar, 2016
    - Nov, 2024

Experience

    • Netherlands
    • Information Technology & Services
    • 1 - 100 Employee
    • Founder | Digital Marketing | Digital Sales | Digital Training | Digital Technology
      • Jan 2021 - Present

      How can we help you at BE Digital? We help companies to BE Digital. BE Digital is a growing Dutch Digital company. BE Digital specializes in multiple digital services such as Digital Marketing, Digital Technology and Digital Training. Together with our partners, we deliver high-end digital support and services with the main goal of maximizing digital results and making an impact on your company. In my role, I connect the right digital tools and skills to your company's needs. I… Show more How can we help you at BE Digital? We help companies to BE Digital. BE Digital is a growing Dutch Digital company. BE Digital specializes in multiple digital services such as Digital Marketing, Digital Technology and Digital Training. Together with our partners, we deliver high-end digital support and services with the main goal of maximizing digital results and making an impact on your company. In my role, I connect the right digital tools and skills to your company's needs. I make sure that all our clients make the right digital choices and get the maximum result out of these choices. Always available to connect! Show less How can we help you at BE Digital? We help companies to BE Digital. BE Digital is a growing Dutch Digital company. BE Digital specializes in multiple digital services such as Digital Marketing, Digital Technology and Digital Training. Together with our partners, we deliver high-end digital support and services with the main goal of maximizing digital results and making an impact on your company. In my role, I connect the right digital tools and skills to your company's needs. I… Show more How can we help you at BE Digital? We help companies to BE Digital. BE Digital is a growing Dutch Digital company. BE Digital specializes in multiple digital services such as Digital Marketing, Digital Technology and Digital Training. Together with our partners, we deliver high-end digital support and services with the main goal of maximizing digital results and making an impact on your company. In my role, I connect the right digital tools and skills to your company's needs. I make sure that all our clients make the right digital choices and get the maximum result out of these choices. Always available to connect! Show less

    • Netherlands
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Partner | CMO | Digital Strategy | Digital technology | Digital Services
      • Jul 2020 - Present

      Making Moves is a worldwide player within the assessment en test preparation market. Our team consists of multiple experts working in the field of cognitive, personality, and work psychology. Next to that works a team of developers who translate the development of tests into an online learning experience. We operate on a worldwide scale selling products in over 100 countries. Making Moves is a worldwide player within the assessment en test preparation market. Our team consists of multiple experts working in the field of cognitive, personality, and work psychology. Next to that works a team of developers who translate the development of tests into an online learning experience. We operate on a worldwide scale selling products in over 100 countries.

    • Netherlands
    • E-Learning Providers
    • Partner | CMO | Online preparation for pre-employment assessments and aptitude tests
      • Aug 2020 - Present

      Assessment-Training.com is the market leader in online assessment preparation. With our continuous research and development, we provide a leading-edge e-learning platform. We keep improving our tests to deliver tests with the same standards of the latest tests of all the big assessment publishers. Our products help candidates complete their application fully prepared. Our goal is to help you get ready for your assessment, regardless the company, job, or level you are applying for! Assessment-Training.com is the market leader in online assessment preparation. With our continuous research and development, we provide a leading-edge e-learning platform. We keep improving our tests to deliver tests with the same standards of the latest tests of all the big assessment publishers. Our products help candidates complete their application fully prepared. Our goal is to help you get ready for your assessment, regardless the company, job, or level you are applying for!

    • Netherlands
    • Human Resources Services
    • Partner | CMO | Eliminate the guesswork from your hiring process
      • Jan 2021 - Present

      The goal of Match.hr is to make the market for assessment and psychometric testing more accessible. Our product provides a deeper insight into the capacities of candidates and matches them to the wishes of the employer. The goal of Match.hr is to make the market for assessment and psychometric testing more accessible. Our product provides a deeper insight into the capacities of candidates and matches them to the wishes of the employer.

    • Netherlands
    • Business Consulting and Services
    • 1 - 100 Employee
    • Marketing Manager | Digital Sales Expert | Digital Strategy | Digital Transformation
      • Aug 2019 - Mar 2021

      Do you want to be marketleader in your sector? At The Social Selling Company we help Sales and Marketing teams in utilizing digital tools. Not having a professional online presence as individual, sales or marketing is no longer an option. Using digital channels for direct lead generation or revenue is essential to survive in this digital age. To what extent is your current commercial way of working adjusted to the ultimate desire of your clients today? We at the Social… Show more Do you want to be marketleader in your sector? At The Social Selling Company we help Sales and Marketing teams in utilizing digital tools. Not having a professional online presence as individual, sales or marketing is no longer an option. Using digital channels for direct lead generation or revenue is essential to survive in this digital age. To what extent is your current commercial way of working adjusted to the ultimate desire of your clients today? We at the Social Selling company help you with: 👉 Digital Consultancy on all your challenges 👉 Team trainings (sales, marketing and management teams) 👉 Social selling & Digital sales transitions 👉 Implementation of social media strategies and content guidelines 👉 Developing a digital strategy 👉 Using Data to make important strategic decisions My role was to advise and train our clients in Social Selling & Digital Sales with the end goal of making them the expert in their market. I visit our clients to give live training, inspiration sessions, and consultancy advice and supported clients online with coaching and video training. Some of SSC clients: Achmea ● Oracle ● SAP ● Qualogy ● ABB ● LinkedIn ● KPN ● Cisco ● Ordina ● TechData ● Kärcher ● KPMG ● ABB ● VGZ ● CM ● Young Capital ● Rabobank ● BAM ● AIRBORNE ● Teva ● UNICEF ● ABN AMRO ● EIFFEL ● Arboned ● myBrand ● HIKvision ● Allianz ● Kärcher ● Clafis ● Hans Anders ● Koskamp Show less Do you want to be marketleader in your sector? At The Social Selling Company we help Sales and Marketing teams in utilizing digital tools. Not having a professional online presence as individual, sales or marketing is no longer an option. Using digital channels for direct lead generation or revenue is essential to survive in this digital age. To what extent is your current commercial way of working adjusted to the ultimate desire of your clients today? We at the Social… Show more Do you want to be marketleader in your sector? At The Social Selling Company we help Sales and Marketing teams in utilizing digital tools. Not having a professional online presence as individual, sales or marketing is no longer an option. Using digital channels for direct lead generation or revenue is essential to survive in this digital age. To what extent is your current commercial way of working adjusted to the ultimate desire of your clients today? We at the Social Selling company help you with: 👉 Digital Consultancy on all your challenges 👉 Team trainings (sales, marketing and management teams) 👉 Social selling & Digital sales transitions 👉 Implementation of social media strategies and content guidelines 👉 Developing a digital strategy 👉 Using Data to make important strategic decisions My role was to advise and train our clients in Social Selling & Digital Sales with the end goal of making them the expert in their market. I visit our clients to give live training, inspiration sessions, and consultancy advice and supported clients online with coaching and video training. Some of SSC clients: Achmea ● Oracle ● SAP ● Qualogy ● ABB ● LinkedIn ● KPN ● Cisco ● Ordina ● TechData ● Kärcher ● KPMG ● ABB ● VGZ ● CM ● Young Capital ● Rabobank ● BAM ● AIRBORNE ● Teva ● UNICEF ● ABN AMRO ● EIFFEL ● Arboned ● myBrand ● HIKvision ● Allianz ● Kärcher ● Clafis ● Hans Anders ● Koskamp Show less

    • Netherlands
    • Business Consulting and Services
    • 1 - 100 Employee
    • Sales Consultant | B2B | Sales Art | Social Selling
      • Jul 2019 - Oct 2020

      The Commercial Revolution: Unleash the power of ‘creating the most added value.’ Many organisations, with employees working as one team, are losing their future proofing or have lost it already. For start-ups and fast growers, it is essential to continue to grow substantially. The Commercial Revolution is transforming organisations to become future proof, durable and distinctive - mutually experienced - ultimate customer experience. The goal is to develop, together with… Show more The Commercial Revolution: Unleash the power of ‘creating the most added value.’ Many organisations, with employees working as one team, are losing their future proofing or have lost it already. For start-ups and fast growers, it is essential to continue to grow substantially. The Commercial Revolution is transforming organisations to become future proof, durable and distinctive - mutually experienced - ultimate customer experience. The goal is to develop, together with employees, a truly distinctive way of working culture and company DNA. This DNA will result in better teamwork providing added value to customers and suppliers in the most challenging manner, without making any concessions on agreements made. This way of working results in making a significant difference in the industry. How? By challenging clients on their latent needs on a structural basis to make their dreams and ambitions come true. By working routinely as a team in a distinctive manner, new and existing clients and employees are surprised continuously. Their level of satisfaction is higher than the competition, and they stay ‘customer’ for a more extended period. Additional revenue with high margins will result from this. The Commercial Revolution can gladly be called to account for these tangible results. What will you address with your team tomorrow to differentiate strongly from competitors? In a way that creates the most added value leading to the realisation of your customer’s dream? Do you want to know more or unleash a commercial revolution? ✉ barry @ thesocialsellingcompany.com 📱 +31646091914 Show less The Commercial Revolution: Unleash the power of ‘creating the most added value.’ Many organisations, with employees working as one team, are losing their future proofing or have lost it already. For start-ups and fast growers, it is essential to continue to grow substantially. The Commercial Revolution is transforming organisations to become future proof, durable and distinctive - mutually experienced - ultimate customer experience. The goal is to develop, together with… Show more The Commercial Revolution: Unleash the power of ‘creating the most added value.’ Many organisations, with employees working as one team, are losing their future proofing or have lost it already. For start-ups and fast growers, it is essential to continue to grow substantially. The Commercial Revolution is transforming organisations to become future proof, durable and distinctive - mutually experienced - ultimate customer experience. The goal is to develop, together with employees, a truly distinctive way of working culture and company DNA. This DNA will result in better teamwork providing added value to customers and suppliers in the most challenging manner, without making any concessions on agreements made. This way of working results in making a significant difference in the industry. How? By challenging clients on their latent needs on a structural basis to make their dreams and ambitions come true. By working routinely as a team in a distinctive manner, new and existing clients and employees are surprised continuously. Their level of satisfaction is higher than the competition, and they stay ‘customer’ for a more extended period. Additional revenue with high margins will result from this. The Commercial Revolution can gladly be called to account for these tangible results. What will you address with your team tomorrow to differentiate strongly from competitors? In a way that creates the most added value leading to the realisation of your customer’s dream? Do you want to know more or unleash a commercial revolution? ✉ barry @ thesocialsellingcompany.com 📱 +31646091914 Show less

    • Netherlands
    • Advertising Services
    • 1 - 100 Employee
    • Digital Consultant | Advertising Expert | Online Marketing Strategy | B2B & B2C
      • Mar 2016 - Aug 2019

      In my role as digital consultant I help clients to set-up and implement their online marketing strategy. I'm responsible for all the online channels with the aim to achieve the highest outcomes. The approach I use is a data-driven approach in which data determines the decisions we make. I advice my clients how to be front runners in the always changing online environment. Always looking for new opportunities in the market. Within my role as digital consultant I work in-house at large… Show more In my role as digital consultant I help clients to set-up and implement their online marketing strategy. I'm responsible for all the online channels with the aim to achieve the highest outcomes. The approach I use is a data-driven approach in which data determines the decisions we make. I advice my clients how to be front runners in the always changing online environment. Always looking for new opportunities in the market. Within my role as digital consultant I work in-house at large international e-commerce and B2B companies. Setting-up their roadmap and international online marketing strategy to conquer new markets. My role as digital consultant has given me extensive knowledge of all online channels, such as: • Google Ads (search, display and shopping) • Google Analytics • Firebase Analytics • YouTube • Microsoft Ads • Facebook & Instagram (ads and organic) • LinkedIn • Snapchat • Pinterest • SEO Next to my role as digital consultant, I'm responsible for: • The branding project. Speaking on events and providing online marketing training and webinars for clients. • Leading the automation project. In this project we use algorithms, AI and Machine Learning to improve the results of campaigns and work more time efficiënt. • Advise clients in all areas of their business. For example determining their overall brand strategy. • Voice specialist, in which I keep up with the newest trends in the Voice market. Show less In my role as digital consultant I help clients to set-up and implement their online marketing strategy. I'm responsible for all the online channels with the aim to achieve the highest outcomes. The approach I use is a data-driven approach in which data determines the decisions we make. I advice my clients how to be front runners in the always changing online environment. Always looking for new opportunities in the market. Within my role as digital consultant I work in-house at large… Show more In my role as digital consultant I help clients to set-up and implement their online marketing strategy. I'm responsible for all the online channels with the aim to achieve the highest outcomes. The approach I use is a data-driven approach in which data determines the decisions we make. I advice my clients how to be front runners in the always changing online environment. Always looking for new opportunities in the market. Within my role as digital consultant I work in-house at large international e-commerce and B2B companies. Setting-up their roadmap and international online marketing strategy to conquer new markets. My role as digital consultant has given me extensive knowledge of all online channels, such as: • Google Ads (search, display and shopping) • Google Analytics • Firebase Analytics • YouTube • Microsoft Ads • Facebook & Instagram (ads and organic) • LinkedIn • Snapchat • Pinterest • SEO Next to my role as digital consultant, I'm responsible for: • The branding project. Speaking on events and providing online marketing training and webinars for clients. • Leading the automation project. In this project we use algorithms, AI and Machine Learning to improve the results of campaigns and work more time efficiënt. • Advise clients in all areas of their business. For example determining their overall brand strategy. • Voice specialist, in which I keep up with the newest trends in the Voice market. Show less

    • Netherlands
    • Advertising Services
    • 1 - 100 Employee
    • Member Taskforce Search Advertising | Author Whitepaper Search Automation
      • Mar 2017 - Jul 2019

      De missie van de taskforce Search is het bevorderen van de kennis, transparantie en innovatie in de Nederlandse markt voor zoekmachinemarketing. Hieronder vallen zowel zoekmachine-optimalisatie (SEO) als het adverteren in zoekmachines (SEA). De taskforce beoogt dit te realiseren door onder andere te voorzien in kennisdocumenten en -events, het uitvoeren van eigen onderzoek en het ondersteunen van relevant onderzoek door derden en op andere wijze haar missie actief naar de markt uit te dragen. De missie van de taskforce Search is het bevorderen van de kennis, transparantie en innovatie in de Nederlandse markt voor zoekmachinemarketing. Hieronder vallen zowel zoekmachine-optimalisatie (SEO) als het adverteren in zoekmachines (SEA). De taskforce beoogt dit te realiseren door onder andere te voorzien in kennisdocumenten en -events, het uitvoeren van eigen onderzoek en het ondersteunen van relevant onderzoek door derden en op andere wijze haar missie actief naar de markt uit te dragen.

    • Netherlands
    • Events Services
    • 1 - 100 Employee
    • Jurylid Dutch Search Awards
      • Oct 2018 - Nov 2018

      De Dutch Search Awards is een initiatief dat opgericht is om excellentie in de Nederlandse search-industrie in de spotlights te zetten. De professionele vakjury beoordeelt cases die door agencies, merken, professionals en leveranciers van tools en software kunnen worden ingezonden. De Dutch Search Awards is een initiatief dat opgericht is om excellentie in de Nederlandse search-industrie in de spotlights te zetten. De professionele vakjury beoordeelt cases die door agencies, merken, professionals en leveranciers van tools en software kunnen worden ingezonden.

    • Netherlands
    • Transportation, Logistics, Supply Chain and Storage
    • 1 - 100 Employee
    • Logistics | Supply-Chain Employee | Furniture Delivery Industry
      • Nov 2014 - Mar 2016

      JP Haarlem is a rapidly growing company with the main focus on the high segment furniture industry. Working for many different clients it specialises in full service delivery of furniture and kitchens. The clients of JP Haarlem are situated all throughout the Netherlands and Belgium. My role at JP haarlem was to deliver and assemble furniture for clients. JP Haarlem is a rapidly growing company with the main focus on the high segment furniture industry. Working for many different clients it specialises in full service delivery of furniture and kitchens. The clients of JP Haarlem are situated all throughout the Netherlands and Belgium. My role at JP haarlem was to deliver and assemble furniture for clients.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Marketing & Communications Intern | Social Business expert
      • Jan 2014 - Aug 2014

      During this 8 months I worked at IBM I worked in the Marketing & Communication department on a project focusing on Social Business. This is one of the major economic and technological trends in the business world. Companies face new challenges as our societies grow more connected. The world is changing and the impact of Social Media can be measured in all parts of our days. IBM is one of the leading companies when it comes to introducing and adopting Social Business within the business… Show more During this 8 months I worked at IBM I worked in the Marketing & Communication department on a project focusing on Social Business. This is one of the major economic and technological trends in the business world. Companies face new challenges as our societies grow more connected. The world is changing and the impact of Social Media can be measured in all parts of our days. IBM is one of the leading companies when it comes to introducing and adopting Social Business within the business world. I did several projects on Social Business and interviewed people at large campanies, such as ABN-AMRO and KPN, on what they believe Social Business means for their company. Finally I wrote my dissertation at IBM on Social Business which I was graded an A. Show less During this 8 months I worked at IBM I worked in the Marketing & Communication department on a project focusing on Social Business. This is one of the major economic and technological trends in the business world. Companies face new challenges as our societies grow more connected. The world is changing and the impact of Social Media can be measured in all parts of our days. IBM is one of the leading companies when it comes to introducing and adopting Social Business within the business… Show more During this 8 months I worked at IBM I worked in the Marketing & Communication department on a project focusing on Social Business. This is one of the major economic and technological trends in the business world. Companies face new challenges as our societies grow more connected. The world is changing and the impact of Social Media can be measured in all parts of our days. IBM is one of the leading companies when it comes to introducing and adopting Social Business within the business world. I did several projects on Social Business and interviewed people at large campanies, such as ABN-AMRO and KPN, on what they believe Social Business means for their company. Finally I wrote my dissertation at IBM on Social Business which I was graded an A. Show less

    • Bartender | Waiter allround
      • Mar 2011 - Sep 2013

      BeachClub Vroeger is one of the biggest beach clubs in Europe situated at Bloemendaal aan Zee. Next to the nice terras and beautiful restaurant, it organises big beach party's in the clubarea. My role was to serve customers in the restaurant and terras. Next to this I helped in the club with preparing the party's, which take place every weekend, by setting up the stage and preparing the bars. At the club hours during the party's I worked behind the bar as a bartender. BeachClub Vroeger is one of the biggest beach clubs in Europe situated at Bloemendaal aan Zee. Next to the nice terras and beautiful restaurant, it organises big beach party's in the clubarea. My role was to serve customers in the restaurant and terras. Next to this I helped in the club with preparing the party's, which take place every weekend, by setting up the stage and preparing the bars. At the club hours during the party's I worked behind the bar as a bartender.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Marketing & Communications Intern | Transformation & Operations
      • Jan 2013 - Jun 2013

      During these 6 months at IBM I worked on an internal project aimed to better connect the separate departments within the organisation. The focus was to improve the internal communication within the Marketing department and the other departments of IBM Benelux. This was done through the better use of internal tools that were available in the organisation. The outcome of the project resulted in a better communication system that was adopted throughout the departments. During these 6 months at IBM I worked on an internal project aimed to better connect the separate departments within the organisation. The focus was to improve the internal communication within the Marketing department and the other departments of IBM Benelux. This was done through the better use of internal tools that were available in the organisation. The outcome of the project resulted in a better communication system that was adopted throughout the departments.

    • Netherlands
    • Advertising Services
    • 200 - 300 Employee
    • Sales Representative
      • Feb 2012 - Sep 2012

      During a working day at Pepperminds I went out on the street, shops or events with a team to create awareness on great brands. The aim is to gain subscribers, members or sponsors for the clients we work for. Pepperminds is active in 5 European countries and is the perfect job next to a study. During a working day at Pepperminds I went out on the street, shops or events with a team to create awareness on great brands. The aim is to gain subscribers, members or sponsors for the clients we work for. Pepperminds is active in 5 European countries and is the perfect job next to a study.

    • United States
    • Hospitality
    • 700 & Above Employee
    • Food and beverage waiter allround
      • Jun 2010 - Sep 2010

      Serving Customers Serving Customers

    • Netherlands
    • Retail
    • 700 & Above Employee
    • Customer Service employee
      • Jan 2006 - Jan 2008

      Service employee. Service employee.

Education

  • Inholland University of Applied Sciences
    International Business and Managment, International Business Management
    2010 - 2014
  • Mälardalen University
    Transcript of Records Degree, Marketing & Business Strategies
    2012 - 2013
  • Coornhert Lyceum
    Havo Diploma, Economics & Society
    2004 - 2010

Community

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