Experience

Convertlab

• China
• Technology, Information and Internet
• 1 - 100 Employee

• Business Consultant

  • Jun 2021 - Present

• Business Analyst

  • Jul 2020 - Present

  #Business Research #Market Research #Business Analysis #Digital Communication#Data Analysis #Digital Consulting #Operation Insight Forming- Acting the role of Business Analyst, delivering the project business classification, data integration, platform deployment, also take charge of customer success support. - Establishing the digital platform(DM Hub) construction for more than 4 clients from various industry(Beauty&Skin Care, Retailing, Food&Beverage, Cloth Trading), and delivering operation service.

• Customer Operations Specialist

  • Apr 2020 - Jul 2020

  - Responsible for Member Lifecycle Operation, Adhoc Marketing Campaign Strategic Operation(New Product Launch, Discount Campaign, Commercial Festival) in 3 projects(top 500 companies). Formulate with data analysis, data platform operation, customer communication strategies, earned the increase of Member Activity, Member Referral & Sales Amount.



JFH(Beijing) Commercial and Trading Company

• Business Analyst Intern

  • Jan 2017 - Jun 2017

  - Generated over CNY 1M in sales by online adverts and direct marketing.  - Devised marketing strategies, including segmenting strategies, sales traits development, communication strategies.  - Developed partnerships with local businesses to broad customer resources, secure the new market promotions.  - Targeted both offline and online consumers by designing a multi-pronged and comprehensive marketing strategy - Generated over CNY 1M in sales by online adverts and direct marketing.  - Devised marketing strategies, including segmenting strategies, sales traits development, communication strategies.  - Developed partnerships with local businesses to broad customer resources, secure the new market promotions.  - Targeted both offline and online consumers by designing a multi-pronged and comprehensive marketing strategy