Experience

Schafer Condon Carter (SCC)

• United States
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Sep 2021 - Present



Burdiak Brand Strategies

• Chief Creative Officer

  • Nov 2019 - Present

• Chief Creative Officer

  • Nov 2019 - Present



Epsilon Agency

• SVP, Executive Creative Director

  • Jan 2018 - Oct 2019

  Creative director responsible for the build out of the Content Division of Epsilon Agency. Creative director responsible for the build out of the Content Division of Epsilon Agency.



DDB Chicago

• SVP, Group Creative Director

  • Sep 1988 - Mar 2017

  Pitched and won the McDonald's account.. "Did Somebody Say McDonald's." The Wall St. Journal called it the largest win in advertising history. Not sure that record still stands. Then...Group Creative Director of Budweiser through 2010 - scoring 6 Cannes Lions, 17 Top Ten Super Bowl spots (3 USA Today Ad Meter No. 1's) and 3 Emmy nominations for commercial of the year - lots of Clydesdales commercials. Then...Pitched and won the State Farm account with "Get To A Better State" campaign. Group Creative Director since 2011. Including "Jake from State Farm" and the Aaron Rodgers "Discount Double Check" campaign. Pitched and won the Lifelock account, August, 2015. Took Lifelock from a pure direct-response advertising model to a brand-building campaign that actually scored higher on their sales metrics. Also, currently Group Creative Director on LaQuinta Inns and Suites. Recently followed our top performing campaign in the mid-tier hotel category with another top performing campaign in the category. Before all that, Creative Director on Frito-Lay, Discover Card and various flavors of Anheuser-Busch beer, like Busch, Bud Dry, Bud Ice and Bud Select.Going way back, worked two years in Detroit at WB Doner Advertising. Copwriter on Michigan Lottery and Canadian Tire.