Barkha G.
Manager - Client Servicing at Brut.- Claim this Profile
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Bio
Madhumita Ghosh
Barkha and I worked pretty closely to crack some of the coolest social media campaigns for leading brands of the country. Her creative bent of mind, quest to know more, urge to try innovative ideas and her efforts to make a difference with the work she does, is what sets her apart. She also is multi-faceted i realised - her love for writing is as strong as per passion for cracking good social media campaigns. Besides she is inspired by the impact domain and has launched some really thought-provoking ideas for TBI. I hope you continue nurturing your creative side Barkha and wish you the very best in whatever you pursue in your career.
Upasna Kakkat
I've worked with Barkha for almost a year and she is a great person to work with. She is flexible, hardworking and constantly updates herself with the latest trends and tools. She welcomes new responsibilities and has a won't give up easily attitude when it comes to challenging tasks! Most importantly, she is a brilliant team player.
Yogeshree I Your SOP and LOR Developer ✅
Barkha has an amazing understanding of SEO, social media platforms and is constantly willing to learn and grow. Her knowledge and passion has helped the social media pages of the NMC to grow exponentially. She has a great potential to be a Manager and drive maximum audience to any company via digital marketing. I believe that Barkha would be a priceless asset for any organization she joins.
Madhumita Ghosh
Barkha and I worked pretty closely to crack some of the coolest social media campaigns for leading brands of the country. Her creative bent of mind, quest to know more, urge to try innovative ideas and her efforts to make a difference with the work she does, is what sets her apart. She also is multi-faceted i realised - her love for writing is as strong as per passion for cracking good social media campaigns. Besides she is inspired by the impact domain and has launched some really thought-provoking ideas for TBI. I hope you continue nurturing your creative side Barkha and wish you the very best in whatever you pursue in your career.
Upasna Kakkat
I've worked with Barkha for almost a year and she is a great person to work with. She is flexible, hardworking and constantly updates herself with the latest trends and tools. She welcomes new responsibilities and has a won't give up easily attitude when it comes to challenging tasks! Most importantly, she is a brilliant team player.
Yogeshree I Your SOP and LOR Developer ✅
Barkha has an amazing understanding of SEO, social media platforms and is constantly willing to learn and grow. Her knowledge and passion has helped the social media pages of the NMC to grow exponentially. She has a great potential to be a Manager and drive maximum audience to any company via digital marketing. I believe that Barkha would be a priceless asset for any organization she joins.
Madhumita Ghosh
Barkha and I worked pretty closely to crack some of the coolest social media campaigns for leading brands of the country. Her creative bent of mind, quest to know more, urge to try innovative ideas and her efforts to make a difference with the work she does, is what sets her apart. She also is multi-faceted i realised - her love for writing is as strong as per passion for cracking good social media campaigns. Besides she is inspired by the impact domain and has launched some really thought-provoking ideas for TBI. I hope you continue nurturing your creative side Barkha and wish you the very best in whatever you pursue in your career.
Upasna Kakkat
I've worked with Barkha for almost a year and she is a great person to work with. She is flexible, hardworking and constantly updates herself with the latest trends and tools. She welcomes new responsibilities and has a won't give up easily attitude when it comes to challenging tasks! Most importantly, she is a brilliant team player.
Yogeshree I Your SOP and LOR Developer ✅
Barkha has an amazing understanding of SEO, social media platforms and is constantly willing to learn and grow. Her knowledge and passion has helped the social media pages of the NMC to grow exponentially. She has a great potential to be a Manager and drive maximum audience to any company via digital marketing. I believe that Barkha would be a priceless asset for any organization she joins.
Madhumita Ghosh
Barkha and I worked pretty closely to crack some of the coolest social media campaigns for leading brands of the country. Her creative bent of mind, quest to know more, urge to try innovative ideas and her efforts to make a difference with the work she does, is what sets her apart. She also is multi-faceted i realised - her love for writing is as strong as per passion for cracking good social media campaigns. Besides she is inspired by the impact domain and has launched some really thought-provoking ideas for TBI. I hope you continue nurturing your creative side Barkha and wish you the very best in whatever you pursue in your career.
Upasna Kakkat
I've worked with Barkha for almost a year and she is a great person to work with. She is flexible, hardworking and constantly updates herself with the latest trends and tools. She welcomes new responsibilities and has a won't give up easily attitude when it comes to challenging tasks! Most importantly, she is a brilliant team player.
Yogeshree I Your SOP and LOR Developer ✅
Barkha has an amazing understanding of SEO, social media platforms and is constantly willing to learn and grow. Her knowledge and passion has helped the social media pages of the NMC to grow exponentially. She has a great potential to be a Manager and drive maximum audience to any company via digital marketing. I believe that Barkha would be a priceless asset for any organization she joins.
Credentials
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Foundations of Digital Marketing
GoogleAug, 2022- Nov, 2024 -
OMCA™ Certification for Digital Marketers Test Prep
LinkedInJul, 2022- Nov, 2024 -
Become a Social Media Marketer
LinkedInMay, 2022- Nov, 2024 -
LinkedIn Marketing Strategy
LinkedInMay, 2022- Nov, 2024 -
Social Media Marketing with Facebook and Twitter
LinkedInMay, 2022- Nov, 2024 -
Social Media Marketing: ROI
LinkedInMay, 2022- Nov, 2024 -
Social Media Marketing: Strategy and Optimization
LinkedInMay, 2022- Nov, 2024 -
Advertising on Facebook
LinkedInJan, 2022- Nov, 2024 -
Advertising on Instagram
LinkedInJan, 2022- Nov, 2024 -
Advertising on YouTube
LinkedInJan, 2022- Nov, 2024 -
Advertising on Youtube
LinkedInJan, 2022- Nov, 2024 -
Advertising on Instagram (2020)
LinkedInOct, 2021- Nov, 2024 -
Marketing on Facebook
LinkedInAug, 2021- Nov, 2024 -
Marketing on Twitter
LinkedInJul, 2021- Nov, 2024 -
Introduction to Digital Journalism
Reuters News AgencyMay, 2021- Nov, 2024 -
Social Media Marketing with Facebook and Twitter
LinkedInMay, 2021- Nov, 2024 -
Learning YouTube SEO
LinkedInApr, 2021- Nov, 2024 -
Social Media Marketing Foundations
LinkedInMar, 2021- Nov, 2024 -
Social Media Marketing for Small Business
LinkedInMar, 2021- Nov, 2024 -
Advertising on Facebook
LinkedInJan, 2021- Nov, 2024 -
SEO Foundations
LinkedInJan, 2021- Nov, 2024 -
SEO Foundations (2018)
LinkedInJan, 2021- Nov, 2024 -
Social Media Marketing: Managing Online Communities
LinkedInJan, 2021- Nov, 2024 -
Social Media Marketing: Managing Online Communities (2015)
LinkedInJan, 2021- Nov, 2024 -
Marketing on Instagram
LinkedInNov, 2020- Nov, 2024 -
SEO for Social Media
LinkedInAug, 2020- Nov, 2024 -
Marketing Tools: Social Media
LinkedInMay, 2020- Nov, 2024 -
Innovative Customer Service Techniques
LinkedInMar, 2019- Nov, 2024
Experience
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Brut.
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France
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Online Audio and Video Media
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200 - 300 Employee
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Manager - Client Servicing
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Aug 2022 - Present
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The Better India
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India
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Online Audio and Video Media
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1 - 100 Employee
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Sr. Manager (Social Media) and Brand Promotions
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Oct 2020 - May 2022
- Lead the growth of Instagram from 480k followers to 1.1m followers in 10 months via strategic planning, content design, and marketing which resulted in a 30% increase in audience engagement. - Lead 400% increase in LinkedIn followers and 300% growth in impression through research and planning on LinkedIn-specific content and publishing strategy. - Headed the design team for strategic decision-making on content and graphics design which resulted in a 50% increase in social media organic reach and engagement over all platforms. - Lead & developed social media marketing strategy for several partner brands like Tata Communications, Spotify, Dettol, Lenovo, Accenture, Nokia, Uber, MG Motors, Amazon, Intel, UN. Each campaign was a huge success and lead to a significantly increased reach and impact for each brand. - Created multimedia storytelling formats for social media content including script writing, editing short videos for reels, etc. which lead to a 5x increase in organic reach on Instagram. - Developed Meta ads manager marketing strategy by optimizing branded campaign promotions leading to a 50% saving in ad expenses spent Show less
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ITCRAFT TECHNOLOGIES PRIVATE LIMITED
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India
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IT Services and IT Consulting
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1 - 100 Employee
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Content Head - Social Media
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Jul 2017 - Oct 2020
- Lead the content strategy for social media marketing plan and e-governance solutions for clients like Nagpur Municipal Corporation, Maha Metro, MVSTF, District Information Office (Chandrapur Collector), Maharashtra DGIPR, Pune Metro Rail Project. - Developed innovative campaign strategies for 20x increase in civic & social participation for Nagpur Municipal Corporation. - Curated content calendar for all social media platforms and developed strategy for the organic growth in reach and followers for clients. Show less
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Square Up Media
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United Kingdom
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Book and Periodical Publishing
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1 - 100 Employee
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Intern
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Aug 2019 - Aug 2019
Two-week internship at UK's leading travel magazine - Escapism by Square Up Media Two-week internship at UK's leading travel magazine - Escapism by Square Up Media
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India Next Media Private Limited
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India
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Newspaper Publishing
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Senior Correspondent
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Feb 2014 - Oct 2016
- Writer/Reporter for trend story writing, event coverage, photo features, video interviews, and celebrity interviews - Video and photo editing for Social Media - Lead data management & page 3 events coordination - Responsible for CMS, website development and online content distribution - Writer/Reporter for trend story writing, event coverage, photo features, video interviews, and celebrity interviews - Video and photo editing for Social Media - Lead data management & page 3 events coordination - Responsible for CMS, website development and online content distribution
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Bennett Coleman and Co. Ltd. (Times Group)
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India
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Newspaper Publishing
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700 & Above Employee
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Intern
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May 2013 - Dec 2014
- Assisted in planning & execution of editorial campaigns - Managed events (Nagpur Times Fresh Face 2013 & 2014), covering press conferences and local events. - Assisted in page development, reviewing and proofreading the final version of pages before print on a daily basis. - Assisted in planning & execution of editorial campaigns - Managed events (Nagpur Times Fresh Face 2013 & 2014), covering press conferences and local events. - Assisted in page development, reviewing and proofreading the final version of pages before print on a daily basis.
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Education
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2018 - 2019
University of Westminster
MA Multimedia Journalism -
2014 - 2016
Indira Gandhi National Open University
Post graduate diploma journalism and mass communication -
2011 - 2014
Rashtrasant Tukadoji Maharaj Nagpur University, Nagpur
Bachelor of Commerce (B.Com.) -
1998 - 2011
Centre Point School
10+2 (Commerce, CBSE)
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