Experience

Hypherdata

• Netherlands
• Research Services
• 1 - 100 Employee

• Marketing Manager

  • 2022 - Present

  Planning and development of communication, marketing, brand and product strategy. Creation of the basic language of the company, the tone of communication and the main topics. Brand development through offline/online activities. Management of teams of external suppliers, budgets, creation of basic presentation materials. Growth of online/offline support for the company's portfolio. Development of communication opportunities. • Analysis and adaptation of existing communication through data, customer analysis, feedback and customer needs • Improving the company's online presence and presentation on social networks and websites • Improvement of customer experience, more effective information about the company • Increasing the quality of "leads" through relevant website content management • Setting up communication and marketing processes Show less



Lyreco Central Europe

• Slovakia
• Retail Office Equipment
• 200 - 300 Employee

• Marketing Communications Manager

  • 2019 - 2022

  During this tenure, I attain in-depth learning of devising communication, brand, and promotion strategies and facilitating brand/business development via offline/online activities. I efficiently lead team members of six in budget, events, printed & presentation materials, and translations. I generate communication opportunities and administer solutions of "live" events in online space and online/offline promotion of product portfolio/services. Below are my key achievement for this role: • Created a successful and effective one-week online sales convention event for sales and distributors. • Analysed and adjusted existing communication via data, feedback, and customer needs. • Enhanced quality leads and client retention through customer care program and web page content management. • Increased brand awareness by creating Brand ambassadors' initiative. • Expanded online presence and company's presentation on social networks and websites. • Amended customer experience • Provided relevant crisis communication Show less



Various Business

• United Kingdom
• Oil and Gas

• Independent Marketing Consultant and Manager

  • 2003 - 2022

  As an independent worker, I orchestrate marketing, sales, and presentation plans within set budget and actively recognise latest trends/client requirements. I led new bsuienss by steering sales process, products, online shops, pre-packed displays, planograms, and retail incentive program. I utilise my proven skills in communicating with customers, arranging events, creating presentations, while designing innovative prospects, brochures, magazines, and blogs. My key contributions for this role are: • Raised organisation's sales through digital channels and facilitated in prospecting potential customers. • Enhanced social media, web, and landing pages via content, advertisements, PR, and media communication activities. • Utilised standard and digital marketing tools for online/offline marketing management. Show less



Centire s.r.o.

• Slovakia
• Business Consulting and Services
• 1 - 100 Employee

• Marketing Manager

  • 2018 - 2019

  As a marketing manager, I obtain comprehensive learning on supervising brand awareness, content marketing, project, and event initiatives, forming promotional/communication strategy, and supporting new products/services. I oversaw OpenMaker, GrantExpert, Open Strategies, Ideas & Solutions projects, Industry open to innovation conference, and IXPO exhibition marketing activities. I utilised GDN/GA, and advertisements to manage websites/social media sites, promotions. Following are my attainments for this role: • Oversaw end-to-end conferences, workshops, and events, including promotion, websites, PR, content, media coverage. • Ensured comprehensive brand knowledge through media, promotion, and influencers. Show less



Bibby Financial Services

• United States
• Financial Services
• 1 - 100 Employee

• Marketing manager CZ & SK

  • 2014 - 2015

  During this time period, I acquire understanding of formulating effective marketing/sales and communication plans for CZ and SK markets as per set policies and targeted objectives. I outlined marketing vision, generated brand/product awareness, and strategised events, online/offline promotions, and advertisements, as well as inspected efficiency of marketing tools. I evaluated customers, competitors and sales strategies, product prices, and process/performance metrics, while effectively communicating with advertising/PR agencies. My proudest achievement for this role is as follow: • Generated high sales and positive user experience, determined opportunities, and developed sales statistics and reports. • Attained CZ 210% and SK 375% webpage traffic by executing marketing strategy. • Created and structured B2B products as per local market demand. • Accelerated leads by 20% on average and number of deals by 26% via intensive digital marketing. • Increased brand awareness by 150% through PR and lead to deal conversion by 65%. Show less



Keller & Kalmbach GmbH

• Germany
• Wholesale
• 100 - 200 Employee

• Marketing Manager CEE, Country manager (Slovakia)

  • 2013 - 2014

  While serving at Keller & Kalmbach, I attained enhanced knowledge of defining CEE markets' marketing, sales, and presentation techniques and supervising Czech Republic, Slovakia, Hungary, Croatia, and regional markets. I performed detailed research on client communication/marketing tools and efficiently managed Slovak branch's yearly budget and monthly/annually cost. I led high performance of e-shop, product sheets, and catalogues, directing Slovak branch, HR, and company's economy, and reviewing set outcomes. Here are my accomplishments for this role: • Uncovered suppliers, negotiated and finalized standard commercial contracts, and acquired approval. • Achieved 40% client retention and increased sales by 15% via CEE countries e-shop launch. • Improved business effectiveness of cost vs. sales - B2B and led high sales via digital channels and communication. Show less



Ford Motor Company (Summit Motors Slovakia)

• Marketing Specialist

  • 2010 - 2012

  During this tenure, as a Marketing Specialist, I developed marketing department, created inventive plans, and analysed marketing/sales, competitors, and KPIs. I managed product launches, motor shows, and automotive journalists' events. Following you will find my significant contributions for this position: • Enhanced quality leads and client retention through customer care program and web page management. • Coordinated with advertising/printing companies and graphic designers via enhanced communication. • Launched Fiesta and Focus (B2C) campaign and raised 7% sales for radio spring-summer campaign by average (B2C). Show less


Taurus Fors Distribution
• Marketing Manager

  • 2008 - 2010

Jato Dynamics Ltd.
• Automotive Researcher

  • 2003 - 2007

Symsite Research
• Marketing manager

  • 2002 - 2003

ICPDR – an International Commission for Protection of Danube River
• PR consultant

  • 2002 - 2002

GIS Slovakia, s. r. o.
• Office manager

  • 2001 - 2002

Slovakia EUROLIFE s. r .o.
• Marketing Assistant

  • 1997 - 2001