Experience

Harvest Medicine

• Canada
• Medical Practices
• 1 - 100 Employee

• Director

  • May 2021 - Present

  Harvest Medicine is an industry-leading network of specialty medical marijuana clinics that provides its patients in-person services from 4 clinic locations as well as through its secure telemedicine platform, HMED Connect. Harvest’s services include best-in-class education, care, advice and follow-up support to help patients navigate cannabinoid-based treatment options. These services are provided by Harvest’s knowledgeable team of intake staff, licensed physicians, nurse practitioners, and patient educators.



VIVO Cannabis Inc.

• Canada
• Manufacturing
• 1 - 100 Employee

• Director, Patient Experience

  • Dec 2020 - May 2021



Harvest Medicine

• Canada
• Medical Practices
• 1 - 100 Employee

• Sr. Manager, Patient Experience

  • May 2020 - Dec 2020

  Patient Outreach & Education/Comms and SOP Development/Marketing/Patient Acquisition and Retention Strategies/Staff Education & Training/KPI and Data Analysis Patient Outreach & Education/Comms and SOP Development/Marketing/Patient Acquisition and Retention Strategies/Staff Education & Training/KPI and Data Analysis



Aurora Cannabis Inc.

• Canada
• Pharmaceutical Manufacturing
• 500 - 600 Employee

• Community Impact Specialist

  • Jul 2019 - Feb 2020

  Corporate Giving Strategy:•Successful creation of a Community Impact Fund in alignment with Aurora policies and CSR pillars•Development and effective implementation of fund recipient selection process and criteria •Fund administration, including budgeting and execution of contracts •Data analysis and ongoing monitoring of metrics and Key Performance Indicators •Delivery of detailed community and corporate impact reports to Aurora executive•Creation of impactful media and sales outreach opportunities delivering maximum ROIVolunteer Program: •Development and implementation of a volunteer program for over 2,000 employees across Canada•Fostering positive, meaningful ongoing relationships with charitable organizations across Canada •Maximizing employee engagement via ongoing internal communications and presentations •Development and ongoing monitoring of metrics and Key Performance Indicators•Delivery of Community and Corporate impact reports•Collaboration with Aurora Comms team on external media opportunities Additional Responsibilities:•Contribution toward the creation and implementation of the guiding CSR pillars for Aurora•Contribution toward Aurora CSR report and development of sustainability programs and initiatives•Development, copywriting and rollout of impactful communications both internal and external•Collaborator with CSR team on stakeholder mapping, affinity Group outreach, CRM development •Identification and development of key stakeholder relationships •First point of contact for review and evaluation of event sponsorship requests •Oversight of all employee-based giving initiatives

• Clinic Integration Lead, Patient Outreach & Retention

  • Aug 2016 - Jun 2019

  •Advancement of patient care policy and counsellor training at Canadian Cannabis Clinics•Development of effective patient messaging for Canadian Cannabis Clinics •Ownership of all social media interactions for Canadian Cannabis Clinics •Oversight of all patient feedback: tracking, data analysis and monthly reporting•Medical/educational outreach to both patient and community groups •Host and author of Canadian Cannabis Clinics' educational webinar series •Research, scripting and presentation of cannabis education/training videos at Aurora Cannabis



Bedrocan Canada

• Toronto, Ontario, Canada

• Senior Manager - Client Care

  • Nov 2013 - May 2016

  •Management of a team of 8 individuals offering the highest level of specialized customer support •Built a client base of over 5,000 patients during the transition from MMAR to MMPR. •Created and implemented systems and policy guiding all customer service interactions •Oversight of day-to-day operations of a busy call centre focused on sales and patient education •Document management with emphasis on efficiency and Health Canada compliance •Collection and analysis of sales, retention, client base and registration data •Generated reports for Bedrocan executive with emphasis on tracking Key Performance Indicators •Integration Lead between Bedrocan and Canopy Growth client care post-merger