Barbara Sauermann
Senior Content Producer at Allrecipes.com- Claim this Profile
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German Native or bilingual proficiency
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French -
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Spanish -
Topline Score
Bio
Experience
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Allrecipes.com
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Senior Content Producer
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Jun 2017 - Present
Edit and publish thousands of user-submitted recipes based on SEO research and user engagement goals. Publish all sponsor content on Allrecipes and create brand pages, work closely with CMs to make sure client needs and expectations are met.Publish recipes from Allrecipes brand ambassador program, TastemakersSelect, translate, and publish international content from our large international recipe databaseUpdate recipe hubs with SEO and google trends in mindModerate user submitted photos and optimize images Show less
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Lead Editorial Producer for the German Allrecipes website http://de.allrecipes.com/
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Jul 2008 - Jun 2017
Localized, translated and launched first non-English language Allrecipes website. Recruited and managed a team of 5 translators for website launch. Developed relevant content for German site, social media strategy, and link building strategy. Worked closely with sales and marketing to achieve business goals. Updated and maintained website on a daily basis, incorporating SEO terms and added relevant seasonal content. Created and managed site content taxonomy. Wrote internal promotions, weekly newsletter, and how-to articles. Tested all new website releases and provided translations and images for new products like the wocket. Managed customer service and edited UGC content. Localized Allrecipes Youtube Videos and managed the Allrecipes Deutschland Youtube Channel. Managed the Pinterest and Facebook accounts. Cooked, tested and photographed recipes on a weekly basis. Show less
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P Pohl Productions
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New York, United States
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Production Manager
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Jul 2002 - Dec 2007
Select projects of note: Hospitality Manager, Mercedes E Class/ New York Int’l Auto Show, March - April 2006 Coordinated all hospitality and transportation needs for 90 national and international journalist guests for Mercedes. Production Manager, 100,000 Mile Diesel Record Drive for Mercedes / Laredo, TX Mar-May 2005 Planned and executed all aspects of 3-day promotional event for 30 top journalists to witness Diesel Record Drive including test visits, vendor relations, road book, transportation coordinator, victory party, catering, decoration, hires, journalist liaison. Production/PR Manager,Mercedes R Class World Premiere / New York Int’l Auto Show, Jan-Mar 2005. Planned and executed attendance logistics for 120 national and international journalists including transportation, entertainment, catering, personnel, payables, and a two day promotional video shoot. Production Manager, Siemens EXIDER Train, Dec 2003-May 2004. Supervised production for this “trade show on wheels” (with stops in 10 US cities), including advance work, set up, break down, vendor research and hire, hostess hire and briefing, security, transportation, crew supervision, and payables. (www.exider.com) Production Coordinator, Maybach World Premiere, July 2002. Assisted in all production elements of luxury limousine debut (with live broadcast of the vehicle being flown from the QE2 via helicopter to Manhattan, and driven into the Regent Wall Street Hotel in front of 500 journalists). Also served as liaison between German production team and American vendors. Show less
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Guest Relations Manager
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Apr 2006 - Jun 2006
Ran guest relations department for SIFF 2006. Duties included overseeing and executing all hospitality needs for about 150 out of town and 100 local guests (filmmakers, talent, industry, national press) during the 25 day festival including invitations, air travel, hotel, ground transportation, comps, dinners, parties, etc. (www.seattlefilm.com) Ran guest relations department for SIFF 2006. Duties included overseeing and executing all hospitality needs for about 150 out of town and 100 local guests (filmmakers, talent, industry, national press) during the 25 day festival including invitations, air travel, hotel, ground transportation, comps, dinners, parties, etc. (www.seattlefilm.com)
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US Concepts
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Advertising Services
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1 - 100 Employee
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Production Manager
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Mar 2005 - Oct 2005
Production Manager for "Pokemon Rocks America"-Tour Planned and executed all aspects of 5 week children’s festivals in 5 cities (San Jose, Phoenix, Dallas, Chicago, Boston) with an average attendance of 9000 fans in union and non union convention centers. Responsibilities included revising budgets, all vendor hires and relations, creative planning and execution of design elements, floor plans, labor planning and supervising, client relations, final report and budget reconciliation. Production Manager for "Pokemon Rocks America"-Tour Planned and executed all aspects of 5 week children’s festivals in 5 cities (San Jose, Phoenix, Dallas, Chicago, Boston) with an average attendance of 9000 fans in union and non union convention centers. Responsibilities included revising budgets, all vendor hires and relations, creative planning and execution of design elements, floor plans, labor planning and supervising, client relations, final report and budget reconciliation.
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Freelance
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New York, United States
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Credentials Manager, Amsterjam
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Aug 2005 - Aug 2005
Managed all credential needs and artist guest lists for open air concert on Randall’s Island (30,000) featuring 17 bands including Red Hot Chili Peppers, Snoop Dogg, Wyclef Jean, Fishbone, Hector El Bambino, etc. Managed all credential needs and artist guest lists for open air concert on Randall’s Island (30,000) featuring 17 bands including Red Hot Chili Peppers, Snoop Dogg, Wyclef Jean, Fishbone, Hector El Bambino, etc.
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Hello,
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Italy
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Advertising Services
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1 - 100 Employee
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Editor for 2/15: The Day the World Said No to War
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Mar 2005 - Jun 2005
Editor of photo book 2/15–The Day the World Said NO to War documenting worldwide peace protests Editor of photo book 2/15–The Day the World Said NO to War documenting worldwide peace protests
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Festival Producer
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May 2003 - Nov 2004
Produced first and second years of annual cultural arts festival with over 400 events in 70 indoor and outdoor venues throughout the East Village, including two street fairs. Responsibilities included creating and revising budget; hiring and overseeing festival staff, freelancers, and outside vendors; obtaining permits and managing relationships with relevant city agencies, including the Parks Department, Police Department, CAU and Community Board; obtaining insurance; managing box office; and coordinating an extensive website. (www.howlfestival.com) see less Show less
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Noritoshi Hirakawa
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New York City Metropolitan Area
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Line Producer, Strings of Light (BMW video project),
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Feb 2003 - Mar 2003
Produced art video piece by Noritoshi Hirakawa for BMW. In charge of all aspects of four day shoot with two simultaneous cameras–casting, equipment, crew hire, permits, vehicles, logistics, etc. Produced art video piece by Noritoshi Hirakawa for BMW. In charge of all aspects of four day shoot with two simultaneous cameras–casting, equipment, crew hire, permits, vehicles, logistics, etc.
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Translator
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1996 - 2003
Translator Translator
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Treasurace
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New York City Metropolitan Area
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Writer and Game Developer
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Jun 2001 - Oct 2002
Content writer/project manager/editor/development of new interactive games for the internet for Treasurace. Wrote trivia questions for daily internet game Tizquiz, invented new interactive games, created and developed concepts for new formats Content writer/project manager/editor/development of new interactive games for the internet for Treasurace. Wrote trivia questions for daily internet game Tizquiz, invented new interactive games, created and developed concepts for new formats
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FOODLOOK NYC
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New York City Metropolitan Area
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Translator of 4 recipe books
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Jul 2000 - Jul 2001
Translator of 4 recipe books: Christmas Cookies, Italy, Salmon and Meat for FOODLOOK, NYC, from German to English, published by DUMONT Translator of 4 recipe books: Christmas Cookies, Italy, Salmon and Meat for FOODLOOK, NYC, from German to English, published by DUMONT
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Education
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New York University
Certificate of Translation, German-English translation -
Hunter College
BA, Theater, Spanish -
Dom Gymnasium Freising
Abitur, Biology, German, History, English