Experience

Centar za razvoj mladih - CERM

• Croatia
• Civic and Social Organizations
• 1 - 100 Employee

• Chief Growth Officer

  • Mar 2022 - Present

  • Demonstrated ability to lead and coordinate a team, managing the work of employees, students and volunteers while working at CERM. • Proven experience managing and leading various projects at CERM, a non-profit association financed by the EU, various Ministries, sponsorships, and donations. • Proven experience as a chief editor at CERM's Studentski.hr portal, Studentska mreža magazine and Studentski.hr TV podcast, responsible for strategic planning, marketing content and sales. • Strong understanding of media projects at CERM, including the Studentski.hr portal, the Studentska Mreža magazine and the Studentski.hr TV podcast. • Demonstrated high ability to develop and maintain relationships with clients and external collaborators, with a focus on sales and revenue generation across all media channels while working at CERM. • Proven experience in non-commercial educational projects and commercial media projects while working at CERM. • Proven strong ability to work in a dynamic and fast-paced environment while working at CERM. • Provided strategic direction, leadership, and mentoring of staff as well as budgetary responsibility for the team. • Provided trustworthy feedback and after-sales support. • Led and supported the development and implementation of initiatives to achieve goals. • Analysed, gathered, and documented business requirements and risks associated with new as well as existing network solutions. • Performed market analysis, client analysis, and proposal preparation for strategic client negotiations. • Coordinated and recruited team members. • Built long-term relationships with new and existing customers. • Assisted in the design and development of future media channel initiatives to optimize company growth. • Successfully led and coordinated internal contractors and external collaborators on multiple projects, from project writing to application, to maintaining activities and reporting. Show less



InStore Hrvatska

• Croatia
• Retail
• 1 - 100 Employee

• Editor In Chief

  • Oct 2020 - Mar 2022

  • Successfully transitioned to this role from an assistant editor at Miremaks, a leading Croatian branch of regional b2b media, specializing in the FMCG sector.• Researched and wrote about industry-related engaging topics. • Progressed to the position of editor-in-chief of InStore magazine and InHoReCa magazine at Miremaks.• Successfully planned and executed monthly and yearly topic planning.• Collaborated effectively with research agencies, journalists, expert writers, and sales teams to create high-quality content.• Coordinated print publications seamlessly, ensuring smooth execution.• Demonstrated ability to work efficiently in a fast-paced and deadline-driven environment, while managing multiple responsibilities.• Proven ability in creating, managing, and delivering high-impact content and campaigns.• Led cross-functional teams and coordinated projects from concept to completion.• Strong understanding of the print media industry, and its workings.• Created compelling and engaging content that resonated with target audiences. Show less

• Project Manager

  • Jan 2019 - Mar 2022

  • Developed and strengthened brands through strategic planning and execution.• Developed a growth strategy focused both on financial gain and customer satisfaction.• Conducted research to identify new markets and customer needs. • Successfully planned and executed special editions.• Covered news by effectively researching, reporting, and writing articles.• Coordinated print publications seamlessly, ensuring smooth execution from concept to completion.• Demonstrated ability to manage multiple responsibilities and deliverables in a fast-paced and deadline-driven environment.• Proven ability in creating, managing and delivering high-impact content and campaigns.• Led cross-functional teams and coordinated projects from start to finish.• Strong understanding of the print media industry and its workings.• Created engaging and compelling content that resonated with target audiences.• Proven ability to identify market trends and opportunities, resulting in successful product launches and company growth.• Adept at predicting market needs and adjusting company strategy accordingly, resulting in increased revenue and market share. Show less

• Assistant To The Editor

  • Jan 2018 - Jan 2019

  • Expertly covered news in the FMCG sector through in-depth research, reporting and writing articles.• Successfully managed and maintained a website, ensuring it is up-to-date, visually appealing and user- friendly.• Skilled in social media management and advertising, creating and executing strategies to increase engagement and reach target audiences.• Proven experience in creating, managing and delivering high-impact content and campaigns.• Adept at tracking and analyzing website and social media metrics to measure success and improve performance.• Led cross-functional teams and coordinated projects from start to finish.• Strong understanding of the FMCG sector and its workings.• Created engaging and compelling content that resonated with target audiences across multiple platforms Show less



InHoreca Hrvatska

• Hospitality

• Editor

  • Jan 2020 - Mar 2022

  • Expertly plan and execute special editions, seamlessly integrating all elements for maximum impact. • Consistently craft compelling news stories and angles to drive engagement through strong news coverage background. • Successfully implemented and managed CRM strategies leading to increased customer retention and acquisition. • Successfully coordinate and streamline print processes, guaranteeing timely delivery of high-quality materials. • Developed strong relations with key industry leaders. Show less



FMCG Retail Summit

• Croatia
• Media Production

• Event Manager

  • Jan 2019 - Mar 2022

  • Demonstrated leadership skills as a team leader. • Created content to meet both short-term and long-term marketing strategies. • Developed, implemented, and steered integrated multichannel marketing communication campaigns. • Created accurate, clear, and brand-relevant content for all communications channels (website, blogs, social media, newsletters, press releases, brochures, videos, etc.). • Concurrently held a part-time position as Head of the Student Network (press) at CERMU, while actively working full-time at Miremaks. • Strong understanding of b2b communication in the FMCG sector, as demonstrated by experience working in the industry. • Proven ability to manage multiple roles and responsibilities in a fast-paced work environment. Show less



Supply Chain Summit

• Croatia
• Transportation, Logistics, Supply Chain and Storage

• Event Manager

  • Jan 2019 - Mar 2022

  • Expertly planned, organized and executed programs, coordinating all aspects from speaker engagement to logistics. • Collaborated effectively with speakers, suppliers, technical, marketing and sales teams to deliver successful events. • Managed media relations, including crafting and distributing press releases, and handling media inquiries. • Developed and executed PR, sales, and marketing strategies to increase visibility and drive growth. • Tracked and analyzed metrics to measure success and improve performance. • Led cross-functional teams and coordinated projects from start to finish. • Strong understanding of the events and communication industry and its workings. • Created engaging and compelling content that resonated with target audiences across multiple platforms. Show less



FMCG Marketing Summit

• Zagreb, Zagreb, Croatia

• Event Manager

  • Jan 2019 - Mar 2022

  • Demonstrated leadership skills as a team leader. • Planned and carried out PR campaigns and strategies. • Prepared press releases and media materials for distribution to local, regional, and national media. • Monitored publicity and press coverage frequently and ensured it is in compliance with the company brand. • Measured and provided reports on the performance of PR & social media and stayed up-to-date with innovations and updates of social media platforms and research popular content ideas. • Expertise in event management, as evidenced by successfully managing and leading as the main Event Manager for 3 conferences organized by Miremaks. • Strong understanding of b2b media and the FMCG and HoReCa sectors, as demonstrated by experience working in the industry. • Proven ability to manage multiple roles and responsibilities in a fast-paced work environment. • Ran a successful conference as lead presenter • Coordinated with cross-functional teams and external vendors to execute seamless event logistics • Managed and nurtured sponsor relationships to drive event funding • Directed internal teams to meet project goals • Represented brands in public appearances, including interviews and speaking engagements. • Elevated the event's online presence through Google advertising and effective web administration • Communicated effectively with all speakers to ensure a smooth event experience. Show less



Val grupa

• Croatia
• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Intern

  • Jul 2016 - Aug 2016

  • Assist with pre-production tasks such as researching, scriptwriting, and scheduling. • Press Release writing. • Assist with pre-production tasks such as researching, scriptwriting, and scheduling. • Press Release writing.



Plava Vinkovačka

• Vinkovci, Hrvatska

• Television Journalist

  • Jul 2015 - Sep 2015

  • Collaborated with the production team to ensure smooth and efficient execution of the production. • Assisted with post-production tasks such as editing and audio mixing. • Participated in meetings and production meetings and take notes. • Assisted in coordinating logistics and scheduling for shoots. • Collaborated with other departments, such as lighting and sound, to ensure the production runs smoothly. • Performed other duties as assigned by the production team. • Generated daily news content to keep the audience informed. • Conducted thorough fieldwork across the county to gather information and insights. • Delivered live coverage of major events (Vinkovačke jeseni). • Crafted compelling articles and stories to engage and inform readers. Show less



MPG Zagreb

• Croatia
• Advertising Services
• 1 - 100 Employee

• Promotor

  • Mar 2015 - Jun 2015