Barathi Balakrishnan

VP of Marketing at OneBill
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Cupertino, California, United States, US

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Experience

    • New Zealand
    • Consumer Services
    • 1 - 100 Employee
    • VP of Marketing
      • Jan 2020 - Present

      Responsible for the strategy and programs to create interest, demand and recognition for OneBill Software through the use of Product Marketing, Creative Services, Advertising, Strategic Relationships, PR, Direct, Event, Channel and Online Marketing.

    • Product Evangelist
      • Jan 2015 - Jan 2020

      In this role, I contribute in various areas of digital and social media marketing. My role also involves engaging with customers to know their feedback and opinions on the product and gather their inputs. My role is a connect between our sales team and the marketing organization.My responsibilities include - Content creation and dissimination - case studies, white papers, collateralDigital - Email campaignsSales support - lead nurturing support, email campaigns

    • Sweden
    • Telecommunications
    • 700 & Above Employee
    • Technical Lead
      • Jan 2008 - Jan 2010

      Part of the development team of Element & Network Management Systems and OSS integration solutions for Ericsson's Broadband Access Devices, part of AT&T's U-verse deployment. This included both Enterprise client-server systems and web-enabled/deployed systems. My responsibilities involved writing the User Interface for various modules of EMS and NMS. Involved in several phases of the product including requirement, design and implementation phases. Part of the development team of Element & Network Management Systems and OSS integration solutions for Ericsson's Broadband Access Devices, part of AT&T's U-verse deployment. This included both Enterprise client-server systems and web-enabled/deployed systems. My responsibilities involved writing the User Interface for various modules of EMS and NMS. Involved in several phases of the product including requirement, design and implementation phases.

    • Telecommunications
    • 1 - 100 Employee
    • Technical Lead
      • May 2005 - May 2007

      Team leader for the configuration management(CM) team of the Multi Regional Provisioning (MRP) product. MRP is a transport management system designed for transport management across multiple, multi-vendor network management systems. My duties included leading the CM team during the design, development and enhancement phases of the product. The CM module was developed using C and tuxedo. Also involved in coordinating the efforts between the US and Bangalore facilities. Team leader for the configuration management(CM) team of the Multi Regional Provisioning (MRP) product. MRP is a transport management system designed for transport management across multiple, multi-vendor network management systems. My duties included leading the CM team during the design, development and enhancement phases of the product. The CM module was developed using C and tuxedo. Also involved in coordinating the efforts between the US and Bangalore facilities.

    • Technical Lead
      • Jun 1995 - Dec 1999

      Project leader for the team responsible for designing and developing the CiscoSecure Global Roaming Server (GRS). My duties included designing the server, DB and the GUI Configuration. Also involved in maintaining the product including testing and fixing bugs. Has experience configuring Cisco routers with TACACS+ and RADIUS protocols. Part of the team responsible for designing and developing Virtual LAN Management. My duties included designing and implementing Performance Management GUI. The Performance Management tool talks to the Cisco Fusion devices through the polling server and collect statistics using SNMP requests. The statistics obtained from polling server were used to provide a graphical representation of VLAN Broadcast Traffic, LECS and LES traffic per VLAN and ISL utilization. Used XRT graph and table widgets to represent the data. Development was done under Solaris using C++, X/Motif. Show less

    • Senior Software Engineer
      • Oct 1993 - May 1995

      Part of the NetWalker network management development team. NetWalker manages Fujitsu products like hubs, bridges, modems and workstations. My responsibility included designing and developing configuration,event manager and alarm manager. Also involved in developing custom widgets for map viewing and porting NetWalker from Sunos to Solaris platform. The project was developed under Susos using C++, X/Motif and custom widgets. Part of the NetWalker network management development team. NetWalker manages Fujitsu products like hubs, bridges, modems and workstations. My responsibility included designing and developing configuration,event manager and alarm manager. Also involved in developing custom widgets for map viewing and porting NetWalker from Sunos to Solaris platform. The project was developed under Susos using C++, X/Motif and custom widgets.

    • Colombia
    • Software Development
    • 1 - 100 Employee
    • Software Engineer
      • Aug 1992 - Oct 1993

      Part of the NetMaker GUI team, a network management system based on simulation, design and analysis. My responsibility included writing a set of widget classes and other convenience classes that formed a framework. This framework was used to develop applications like simulator and designer. Also responsible for implementing a visualizer into the network database and an application manager to manage various applications of NetMaker. Used X/Motif and C++ for development. Part of the NetMaker GUI team, a network management system based on simulation, design and analysis. My responsibility included writing a set of widget classes and other convenience classes that formed a framework. This framework was used to develop applications like simulator and designer. Also responsible for implementing a visualizer into the network database and an application manager to manage various applications of NetMaker. Used X/Motif and C++ for development.

    • United States
    • IT Services and IT Consulting
    • 400 - 500 Employee
    • Software Engineer
      • Apr 1991 - Aug 1992

      Part of the team that developed GUI for I3 NMS. I3 NMS managed NEC internetworking products such as routers, bridges, hubs,terminal servers and other LAN equipments. The NMS also manages I-Chassis (I1000) modems. My part involved in enhancing the object oriented widgets class library, designing the user scenarios and implementing the map manager,site layout. The product was developed under Sunos using C++, X/Motif, Athena widget set and UIL. Part of the team that developed GUI for I3 NMS. I3 NMS managed NEC internetworking products such as routers, bridges, hubs,terminal servers and other LAN equipments. The NMS also manages I-Chassis (I1000) modems. My part involved in enhancing the object oriented widgets class library, designing the user scenarios and implementing the map manager,site layout. The product was developed under Sunos using C++, X/Motif, Athena widget set and UIL.

    • India
    • Information Technology & Services
    • 700 & Above Employee
    • Software Engineer
      • Apr 1989 - Apr 1991

      Developed a graphical interface for the C-shell functionalities. It provided a dynamically changing list of all the shell operations with online manuals. Also included an error logging mechanism to report any syntax errors. The interface was developed using Xlib and C. Part of the team that developed a test suite for AEGIS DOMAIN system calls.Test suites were written to test the system calls for all combinations of parameters. TET and Scaffold were used as report generation tools. UI was developed to report test results and to log the run time trace messages. DSEE was used to maintain the versions. Show less

Education

  • Pondicherry University
    Bachelor of Science - BS, Computer Science

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