Baptiste Chardon
Blockchain Business and Product Director at Ubisoft- Claim this Profile
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Français Native or bilingual proficiency
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Anglais Full professional proficiency
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Espagnol Full professional proficiency
Topline Score
Bio
Victor Marçais
I had the opportunity to work with Baptiste on some of the point of views of our Media practice and I apreciated Baptiste's sharp analysis capabilities as well as his commitment to get the work done quickly and efficiently. I trust Baptiste as a rigorous and committed consultant.
Victor Marçais
I had the opportunity to work with Baptiste on some of the point of views of our Media practice and I apreciated Baptiste's sharp analysis capabilities as well as his commitment to get the work done quickly and efficiently. I trust Baptiste as a rigorous and committed consultant.
Victor Marçais
I had the opportunity to work with Baptiste on some of the point of views of our Media practice and I apreciated Baptiste's sharp analysis capabilities as well as his commitment to get the work done quickly and efficiently. I trust Baptiste as a rigorous and committed consultant.
Victor Marçais
I had the opportunity to work with Baptiste on some of the point of views of our Media practice and I apreciated Baptiste's sharp analysis capabilities as well as his commitment to get the work done quickly and efficiently. I trust Baptiste as a rigorous and committed consultant.
Experience
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Ubisoft
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France
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Computer Games
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700 & Above Employee
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Blockchain Business and Product Director
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Oct 2021 - Present
Help shaping the business and product strategy for innovative, blockchain-based initiatives within UbisoftPart of the Ubisoft Strategic Innovation Lab, collaborate with its other departments (Entrepreneur's Lab, Prototype, Foresight) Help shaping the business and product strategy for innovative, blockchain-based initiatives within UbisoftPart of the Ubisoft Strategic Innovation Lab, collaborate with its other departments (Entrepreneur's Lab, Prototype, Foresight)
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Ubisoft Paris Studio
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France
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Computer Games
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300 - 400 Employee
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Live & Monetization Manager
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Sep 2017 - Dec 2021
Design and operate live strategy (game updates content and features) in coordination with Creative, Producing and Community teamsDesign and operate monetization strategy (generosity and monetization, store operations, store management, tooling)Design monetization content to be produced by Art teams (+100 items per update)Overview of global content update qualityConsolidate live roadmap financials with HQ Sales and Finance teamsOwner of an unrevealed monetization-related blockchain project (design and project management, multiple transversal teams coordination - finance, legal, community, security...)
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Ubisoft
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France
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Computer Games
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700 & Above Employee
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Business Performance Director
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Oct 2016 - Sep 2017
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Monetization Manager
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Jan 2013 - Sep 2017
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Consultant Senior
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Aug 2012 - Oct 2012
Définition et évaluation de nouvelles offres pour un groupe immobilier sur les métiers de transaction et d'administration de biens Définition et évaluation de nouvelles offres pour un groupe immobilier sur les métiers de transaction et d'administration de biens
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Gameloft
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France
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Computer Games
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700 & Above Employee
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Game Monetization Manager
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Aug 2011 - Mar 2012
En charge de l'optimisation de la monétisation pour un portefeuille de jeux mobiles freemium (Apple Appstore, Google Play):- Mise en place et suivi du plan de lancement : publicité, cross-promotion, support d'actions marketing- Design de recommandations visant à améliorer la transformation et la rétention des joueurs ainsi que la viralité du jeu- Analyse des données post-lancement et définition d'actions correctrices- Suivi et amélioration de l'ad server in-houseÉtroite collaboration avec la production et le marketing tout au long du cycle de vie du jeu (avant et après le lancement)Veille concurrentielle
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Producer - E-commerce (WAP & social network billing)
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Sep 2010 - Jul 2011
Réalisation et maintenance de portails WAP dédiés à la vente de jeux vidéo- Gestion d’une équipe de 10 développeurs travaillant sur de multiples projets en parallèle- Analyse des besoins et demandes marketing- Analyse du risque- Planification et gestion des délais
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Producer - Créations
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Oct 2009 - Aug 2010
Création de jeux vidéo pour plateformes Apple- Management d’équipes composées d’artistes, de game designers et de développeurs- Interface entre l’équipe locale et le siège- Gestion des délais et responsable de la qualitéRefonte de la gouvernance interne au studioMise en place de nouvelles méthodes de travail (méthodes agiles)
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Consultant
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May 2006 - May 2009
Internet and Voice offer definition and launchStrategy, tool and processes definition for the Knowledge Manegement of a worldwide leader advertising companyLaunch management (product, software, Internet offer)Post-merger change managementStrategic surveys on various markets (digital music, videogame, mobile multimedia...) Internet and Voice offer definition and launchStrategy, tool and processes definition for the Knowledge Manegement of a worldwide leader advertising companyLaunch management (product, software, Internet offer)Post-merger change managementStrategic surveys on various markets (digital music, videogame, mobile multimedia...)
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Education
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2000 - 2005
EMLYON Business School
MSc in Management, Management, marketing
Community
