Balaji ..

Director at CONTEC MEDICAL SYSTEMS INDIA PVT LTD
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Contact Information
Location
Chennai, Tamil Nadu, India, IN
Languages
  • Tamil Full professional proficiency
  • English Full professional proficiency

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Credentials

  • Direct selling and Digital marketing
    MSME
    May, 2020
    - Sep, 2024

Experience

    • India
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Director
      • Jul 2019 - Present

       To plan, direct & lead all sales and sales training activities .  Own and hit/exceed annual sales targets within assigned territory and accounts  Develop and execute strategic plan to achieve sales targets and expand our customer base  Build and maintain strong, long-lasting customer relationships  Partner with customers to understand their business needs and objectives  Effectively communicate the value proposition through proposals and presentation  Reporting on… Show more  To plan, direct & lead all sales and sales training activities .  Own and hit/exceed annual sales targets within assigned territory and accounts  Develop and execute strategic plan to achieve sales targets and expand our customer base  Build and maintain strong, long-lasting customer relationships  Partner with customers to understand their business needs and objectives  Effectively communicate the value proposition through proposals and presentation  Reporting on forces that shift tactical budgets and strategic direction of accounts  Understand company business strategy, set working objective and promotion task, motivate team to ensure achievement of company objectives  Assist in establishing sales quota for each territory & ensure that the strategies are in place to meet the Plan.  Digital media promotion to create brand image, value and to acquire new clients  Conducted new product launch event by inviting all distributors and doctors  Managing E-commerce platform with strong policy by tie-up with marketing agencies  Develop & maintain a thorough understanding of Client base, ensure a close working relationship exists between the organization and Key Accounts and Key customers.  Tender document preparation, price analysis and participate in tenders.  Working closely with the potential distributors for Tender orders and also with the KOL  Managing overall operational cost and operational functions of CONTEC INDIA by preparing quarterly, half yearly and yearly financial budget plans for HQ  Managing and setup local office ,warehouse and all local business operations regulatory requirement by coordinating with the regulatory consultants  Identify competitive issues / opportunities and provide credible market and customer feedback  Support international sales team for OEM, ODM, SKD business cooperation with key clients (B2B & B2C)  Identify new Dealer/Distributor and effective distribution management.

    • Regional Manager
      • Jul 2019 - Mar 2022

      Key Responsibilities:  To plan, direct & lead all sales and sales training activities for a specified region  Understand company business strategy, set working objective and promotion task, motivate team to ensure achievement of company objectives  Provide ongoing coaching and feedback to regional sales staff through field visits.  Assist in establishing sales quota for each territory & ensure that the strategies are in place to meet the Plan.  Ensure all the sales and… Show more Key Responsibilities:  To plan, direct & lead all sales and sales training activities for a specified region  Understand company business strategy, set working objective and promotion task, motivate team to ensure achievement of company objectives  Provide ongoing coaching and feedback to regional sales staff through field visits.  Assist in establishing sales quota for each territory & ensure that the strategies are in place to meet the Plan.  Ensure all the sales and marketing program are communicated, implemented and coordinated in the region.  Effectively monitor and controls expenses  Develop & maintain a thorough understanding of Client base, ensure a close working relationship exists between the organization and Key Accounts and Key customers.  Tender document preparation, price analysis and participate in tenders  Identify competitive issues / opportunities and provide credible market and customer feedback  Support international sales team for OEM business cooperation with key clients (B2B & B2C)  Identify new Dealer/Distributor and effective distribution management.  To conduct CMEs, education programs, camps, etc. In coordination with Marketing Team whenever required.  Participating in medical exhibition whenever required Product range being handled: Pulse Oximeter, Electronic Sphygmomanometer, Blood Pressure Monitor, Arteriosclerosis Examine, 1-12-channel ECG, Portable ECG Monitor, ECG Workstation, Digital Brain Electric Activity Mapping, Dynamic EEG System, Pocket Fetal Doppler, B-ultrasound Diagnostic System, Sleep Apnea Screen Meter, Polysomnography Analysis System, Pulse Rate Meter, Spirometer, Urine Analyzer, Oxygen Concentrator, Patient Monitor and Multi-parameter Vital Signs Monitor, Automatic Hematology analyzer, Automatic biochemistry analyzer, specific protein analyzer, Immunofluorescence quantitative analyzer and urine analyzer.

    • Area Business Manager - TN & Karnataka
      • Apr 2016 - Jul 2019

      Key Responsibilities: • Drive business growth in assigned territory by delivering on budgeted sales objectives on a continuous basis through effective customer relationship management, direct sales, distributor management, inventory management, etc., in adherence to the company’s compliance standards.  Build sustainable, long term relationships with Key Opinion Leaders in assigned territory by involving them in our scientific engagements at regular intervals and through effective… Show more Key Responsibilities: • Drive business growth in assigned territory by delivering on budgeted sales objectives on a continuous basis through effective customer relationship management, direct sales, distributor management, inventory management, etc., in adherence to the company’s compliance standards.  Build sustainable, long term relationships with Key Opinion Leaders in assigned territory by involving them in our scientific engagements at regular intervals and through effective coverage at the right frequency  Maintain high ethical values in the market place  Develop and maintain a high level of customer satisfaction through consistent high-quality interactions with customer management. Build long term strategic alliance with portfolio of accounts to continue to add value, and promote Service offerings  Identifying key stakeholders and build & manage relationships within identified Key Accounts (Lab technicians, Pathologists, Microbiologists, Diabetologist, MD, Nursing superintendent etc.)  Conducting effective training program for hospital and laboratory staffs clinically and thereby create a strong relationship and create brand awareness. Other Responsibilities:  Provide feedback to Marketing team in relation to brand promotion and competitors activity  Ensure timely submission of reports  Prepare and submit sales reports, forecasts & documents as required, in a timely & accurate manner. Review and analyze customer prescriptions / product sales and establish improvement plan to achieve the sales objectives  Follow up with customers to resolve any issues and ensure satisfaction.  Collaborate with other departments to ensure a timely resolution. Product range being handled: Blood Glucose Monitoring Systems, Blood & Safety lancets, Blood Collection System (closed and open),Closed Urine Collection System & Sharp containers.

    • Product Analyst
      • Oct 2014 - Mar 2016

       Coordinate with Product Managers to create business and pricing plans that contribute to profit and growth.  Surfing to search relevant data & documents.  Perform design, development and management of new, existing or acquisition products.  Work with business team and key stakeholders to define scope, costs and timelines for updating existing products and implementing new products.  Implement existing product updates to meet the customer needs & Assist in the deployment of… Show more  Coordinate with Product Managers to create business and pricing plans that contribute to profit and growth.  Surfing to search relevant data & documents.  Perform design, development and management of new, existing or acquisition products.  Work with business team and key stakeholders to define scope, costs and timelines for updating existing products and implementing new products.  Implement existing product updates to meet the customer needs & Assist in the deployment of new products  Work with the quality assurance team to ensure that delivered system is properly tested and meets the product requirements.  Work with distribution partners to identify sales opportunities and to position products on key platforms.  Work with Product Managers in promoting products to improve sales and revenue.  Identify product marketing ideas and opportunities based on industry trends, current market environment and competitive trends.  Facilitate changes to product portfolio to improve competitive position and optimal product performance.

    • Territory Business Manager
      • Jul 2013 - Sep 2014

       Responsible for New Business Development via prospecting, qualifying, selling and closing services and products  Managed client relationship through all phases of the sales cycle  Provided a consultative solutions sales process to prospects  Provided account management to the existing territory  Responsible for tracking customer information, forecasts and reports  Developed and maintain prospect and customer list based on strategic marketing data and other sources for… Show more  Responsible for New Business Development via prospecting, qualifying, selling and closing services and products  Managed client relationship through all phases of the sales cycle  Provided a consultative solutions sales process to prospects  Provided account management to the existing territory  Responsible for tracking customer information, forecasts and reports  Developed and maintain prospect and customer list based on strategic marketing data and other sources for sales leads.

    • India
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Service Manager
      • Feb 2012 - Mar 2013

       Handled independently all the the technical issues and also along with the team for after sales support of Indian customers.  Responsible for the online troubleshooting procedures,inventory, ordering and delivery of all necessary supplies and equipment for the service  Created and maintained excellent relationship with Clients & Dealers specifying / emphasizing the product line.  Responsible for a 24 hour response to service requests or querries.  Analysing repeated techincal… Show more  Handled independently all the the technical issues and also along with the team for after sales support of Indian customers.  Responsible for the online troubleshooting procedures,inventory, ordering and delivery of all necessary supplies and equipment for the service  Created and maintained excellent relationship with Clients & Dealers specifying / emphasizing the product line.  Responsible for a 24 hour response to service requests or querries.  Analysing repeated techincal failures in the complaints and gving suggestions to the H.Q for the improvement based on C.F.R(Customer feedback report) Show less  Handled independently all the the technical issues and also along with the team for after sales support of Indian customers.  Responsible for the online troubleshooting procedures,inventory, ordering and delivery of all necessary supplies and equipment for the service  Created and maintained excellent relationship with Clients & Dealers specifying / emphasizing the product line.  Responsible for a 24 hour response to service requests or querries.  Analysing repeated techincal… Show more  Handled independently all the the technical issues and also along with the team for after sales support of Indian customers.  Responsible for the online troubleshooting procedures,inventory, ordering and delivery of all necessary supplies and equipment for the service  Created and maintained excellent relationship with Clients & Dealers specifying / emphasizing the product line.  Responsible for a 24 hour response to service requests or querries.  Analysing repeated techincal failures in the complaints and gving suggestions to the H.Q for the improvement based on C.F.R(Customer feedback report) Show less

    • India
    • Medical Device
    • 100 - 200 Employee
    • Assistant R&D Engineer
      • May 2010 - Jan 2012

       Maintaining a system to make stock for all spares and accessories related to patient monitor.  Giving product training to sales and service staffs.  Providing technical solutions to the customers and dealers .  Providing good support to the marketing department by giving product demo whenever required for corporate hospitals to give confidence on the product.  Improving product performance by analysing the technical problems with the vendors.  Teaching and implementing… Show more  Maintaining a system to make stock for all spares and accessories related to patient monitor.  Giving product training to sales and service staffs.  Providing technical solutions to the customers and dealers .  Providing good support to the marketing department by giving product demo whenever required for corporate hospitals to give confidence on the product.  Improving product performance by analysing the technical problems with the vendors.  Teaching and implementing quality system procedures with respect to ISO13485:2003 in all departments.  Controlling the warranty failure rate of the product by taking necessary corrective actions.  Responsible for the vertical growth of patient monitor division .  Responsible for Vendor development. Show less  Maintaining a system to make stock for all spares and accessories related to patient monitor.  Giving product training to sales and service staffs.  Providing technical solutions to the customers and dealers .  Providing good support to the marketing department by giving product demo whenever required for corporate hospitals to give confidence on the product.  Improving product performance by analysing the technical problems with the vendors.  Teaching and implementing… Show more  Maintaining a system to make stock for all spares and accessories related to patient monitor.  Giving product training to sales and service staffs.  Providing technical solutions to the customers and dealers .  Providing good support to the marketing department by giving product demo whenever required for corporate hospitals to give confidence on the product.  Improving product performance by analysing the technical problems with the vendors.  Teaching and implementing quality system procedures with respect to ISO13485:2003 in all departments.  Controlling the warranty failure rate of the product by taking necessary corrective actions.  Responsible for the vertical growth of patient monitor division .  Responsible for Vendor development. Show less

Education

  • Bharathiar University
    Master of Business Administration (M.B.A.), Marketing Management
    2017 - 2018
  • St. Peter's Engineering College
    Engineer's Degree, Biomedical/Medical Engineering
    2006 - 2010

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