Bailey Johnson

Director of Development And Communications at The Alliance for Florida's National Parks
  • Claim this Profile
Contact Information
Location
Lexington, Kentucky, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • Social Media Marketing Foundations
    LinkedIn
    Jul, 2020
    - Sep, 2024

Experience

    • Director of Development And Communications
      • Oct 2022 - Present

    • Marketing & Event Director
      • Oct 2021 - Oct 2022

      - Creates content for social media platforms. Her favorite reel to date is at 523k views!- Develops new skills such as Squarespace to update the SEO, event calendar, and overall website aesthetic. - Organizes a monthly community event with an average of 2.5k participants throughout the evening.- Designs documents and packages to generate revenue through sponsorships and advertisements. - Creates content for social media platforms. Her favorite reel to date is at 523k views!- Develops new skills such as Squarespace to update the SEO, event calendar, and overall website aesthetic. - Organizes a monthly community event with an average of 2.5k participants throughout the evening.- Designs documents and packages to generate revenue through sponsorships and advertisements.

    • Partner
      • Dec 2020 - Oct 2022

      -Developed a business analysis of vintage stores in the surrounding area to identify critical components of the target market. This analysis led to a successful opening day with a fifty-person line two hours before opening. -Research clothing trends to manage products based on the needs of the consumers. -Author still and video content on Instagram, Facebook, and TikTok to engage the target market. -Developed a business analysis of vintage stores in the surrounding area to identify critical components of the target market. This analysis led to a successful opening day with a fifty-person line two hours before opening. -Research clothing trends to manage products based on the needs of the consumers. -Author still and video content on Instagram, Facebook, and TikTok to engage the target market.

    • Entertainment Providers
    • 100 - 200 Employee
    • Merchandise Specialist
      • Apr 2022 - Apr 2022

      After a two-year break from large-scale events due to COVID, I decided to jump right back in. A 10-day contract with the largest band in the world resulted in my team delivering 4 million dollars in merchandise sales for a BTS pop-up. My role in the operation was to manage the merchandising team on the front of the sales floor. After a two-year break from large-scale events due to COVID, I decided to jump right back in. A 10-day contract with the largest band in the world resulted in my team delivering 4 million dollars in merchandise sales for a BTS pop-up. My role in the operation was to manage the merchandising team on the front of the sales floor.

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing and Sustainability Director
      • Dec 2019 - Jul 2021

      - Engineered a B2B partnership with Tavour, resulting in quarterly revenue of $4,000 on average.- Curated and executed still and video content for social accounts resulting inan increase of post engagement by 35%- Composed captivating emails with a CTR of an average 42%- Established marketing plan for physical, digital, and b2b business partnerships focused on increasing business awareness. - Engineered a B2B partnership with Tavour, resulting in quarterly revenue of $4,000 on average.- Curated and executed still and video content for social accounts resulting inan increase of post engagement by 35%- Composed captivating emails with a CTR of an average 42%- Established marketing plan for physical, digital, and b2b business partnerships focused on increasing business awareness.

    • United States
    • Entertainment
    • 1 - 100 Employee
    • Event Assistant
      • May 2019 - Aug 2020

      ● Assist local booking artists with artist research.● Promote and develop marketing strategies for after-parties and concerts.● Inform and engage the university students' interest in upcoming shows. ● Assist local booking artists with artist research.● Promote and develop marketing strategies for after-parties and concerts.● Inform and engage the university students' interest in upcoming shows.

    • Canada
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Floor leader and Operations Specialist
      • Mar 2017 - Jul 2020

      ● Organize events and market product to social media to increase sales.● Inventory audits, routing product shipments and merchandise returns.● Merchandise inspection and product placement.● Face to Face sales using carefully constructed corporate techniques.● Implemented a collaborative recycling program to reduce shop waste by 40%. ● Organize events and market product to social media to increase sales.● Inventory audits, routing product shipments and merchandise returns.● Merchandise inspection and product placement.● Face to Face sales using carefully constructed corporate techniques.● Implemented a collaborative recycling program to reduce shop waste by 40%.

    • Staff Supervisor
      • May 2019 - Dec 2019

      ● Analyzed employee waste from Lost Lands, Inkcarceration, and Camp Anarchy festivals to develop a 2020 sustainability plan for employees. ● Assisted in making a 24-hour schedule for 78 employees during Lost Lands 2019. ● Ensured all employees were deployed to the correct areas and given meals in a timely matter for all festivals. ● Analyzed employee waste from Lost Lands, Inkcarceration, and Camp Anarchy festivals to develop a 2020 sustainability plan for employees. ● Assisted in making a 24-hour schedule for 78 employees during Lost Lands 2019. ● Ensured all employees were deployed to the correct areas and given meals in a timely matter for all festivals.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Administrative Assistant
      • Aug 2018 - May 2019

      ● Coordinated departmental calendars and activities.● Updated department and college websites, marketing upcoming events.● Created flyers geared towards college students, advertising departmental events. ● Coordinated departmental calendars and activities.● Updated department and college websites, marketing upcoming events.● Created flyers geared towards college students, advertising departmental events.

    • United States
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Sales & events intern
      • May 2018 - Jul 2018

      ● Event speaker to thousands of students promoting the rental book platform.● Evaluated existing plans, processes and event planning services to identify opportunities for improvement.● Organized professor information to ensure they received correct textbooks. ● Event speaker to thousands of students promoting the rental book platform.● Evaluated existing plans, processes and event planning services to identify opportunities for improvement.● Organized professor information to ensure they received correct textbooks.

    • United States
    • Events Services
    • 1 - 100 Employee
    • Events server
      • May 2018 - Jul 2018

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Administrative Assistant
      • Mar 2017 - Aug 2017

      ● Greeted and scheduled patients with correct doctors for best care.● Revised intake paperwork for new clients, reducing redundancy.● Processed patient records into database. ● Greeted and scheduled patients with correct doctors for best care.● Revised intake paperwork for new clients, reducing redundancy.● Processed patient records into database.

    • United States
    • Retail
    • Sales assistant
      • 2015 - May 2015

Education

  • University of Kentucky
    Bachelor of Arts - BA, Environmental Science & Sustainability studies, Business Communication
    2015 - 2019
  • Henry Clay high school
    2011 - 2015

Community

You need to have a working account to view this content. Click here to join now