Babatunde Lasaki

at EKO ELECTRICITY DISTRIBUTION PLC
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Contact Information
us****@****om
(386) 825-5501
Location
Lagos Island, Lagos State, Nigeria, NG

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Experience

      • Apr 2023 - Present

      • Jun 2019 - Apr 2023

    • Financial Services
    • 700 & Above Employee
    • Head, Media & External Relations
      • Aug 2011 - Jun 2019

      • Lead the development of external communications strategy, plan and budget developed in line with the banks strategic and operating plans. • Work closely with Brands marketing and Stakeholder management teams to deliver to the Bank vision whilst maintaining a strong corporate identity. • Galvanize positive and appropriate external stakeholder relations, building local and international brand equity. • Manage and mitigate reputational risk group wide. • Provide communications advisory for bank wide business objectives, projects and goals. • Determine and manage media relations delivering appropriate messaging with appropriate tonality. • Seek opportunities for generating PR capital • Build robust information architecture maintaining an up-to-date library of archive and reference material. • Coordinate the management of incidents, issues and crises to clearly defined and communicated process group wide carrying stakeholders along. • Serve as company spokesperson in support of line executive. • Provide support to senior executives on messaging and in all media interactions • Support the identification and development of strategic alliances to further improve the banks reputation and image as thought leader. • Take ownership of the Groups digital channels ensuring the accuracy and relevance of the information at all times Show less

      • Aug 2011 - Jun 2019

      media and stakeholder relations, perception management corporate communication, issues and crisis management.

      • Aug 2011 - Jun 2019

      • Aug 2011 - May 2019

      • Aug 2011 - May 2019

      • Aug 2011 - May 2019

    • Senior Manager, Strategy and Media
      • Jan 2011 - Jul 2011

      My job functions include brand and communication management,media planning ,buying and management, strategy and planning and client services. My job functions include brand and communication management,media planning ,buying and management, strategy and planning and client services.

    • Head, Corporate Affairs
      • Sep 2009 - Dec 2010

      Developed and coordinated all brand and corporate communications activities, rebranding project, media and public relations and drive improved brand awareness and useful relationship with the media and stakeholders. Developed and coordinated all brand and corporate communications activities, rebranding project, media and public relations and drive improved brand awareness and useful relationship with the media and stakeholders.

    • Head, Corporate Affairs/Business Development
      • Jul 2002 - Apr 2009

      Corporate Affairs functions include advert placement, employee/investors relations,regulatory agencies liaison, facilitation of business meetings and foras and content review of communication process aimed at projecting image. Business Development functions include iintermediation between investors and the firm,product and services marketing, investment analysis, advisory services and customer relationship management. Corporate Affairs functions include advert placement, employee/investors relations,regulatory agencies liaison, facilitation of business meetings and foras and content review of communication process aimed at projecting image. Business Development functions include iintermediation between investors and the firm,product and services marketing, investment analysis, advisory services and customer relationship management.

    • Corporate Affairs Officer
      • Nov 2000 - Jun 2002

      Media planning and relations, employees and customer relations, brand communication and management, contribution of write-up and editing of in-house newsletter. Media planning and relations, employees and customer relations, brand communication and management, contribution of write-up and editing of in-house newsletter.

Education

  • London School of Business and Finance
    Advanced Certificate, Strategic Brand Management
    2015 - 2015
  • School of Media and Communication, Pan African University
    Msc, Media and Communication
    2010 - 2012
  • Lagos State University
    MBA, Marketing Management
    2004 - 2006
  • University of Ibadan
    B.A, Communication and Language Arts
    1993 - 1998

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