Andrijana Žikić

Marketing Manager at KupujemProdajem
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Contact Information
us****@****om
(386) 825-5501
Location
Belgrade, Serbia, RS
Languages
  • Spanish Limited working proficiency
  • Russian Limited working proficiency
  • English Full professional proficiency

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Maja Knezevic

Passionate, sharp-minded girl that you simply enjoy to work with. I really appreciate her patience and will to go an extra mile in a very dynamic environment.

Marina Matekovic

When I first met Andrijana, she was one of the most ambitious young marketers. She came to the interview prepared like no one before her, for that position. I knew then - she will be a serious player and eager to build brands with me. She is a committed, hard working, reliable and ambitious professional. I believe she has a lot to offer to the world of Marketing. Her best performance was in event planning and management (covering different Guarana activities from EXIT sponsorship to promotions), so I would always recommend that she further develop in this segment. I wish her all the best in future endeavors.

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Experience

    • Advertising Services
    • 1 - 100 Employee
    • Marketing Manager
      • Apr 2022 - Present
    • Denmark
    • Industrial Machinery Manufacturing
    • 700 & Above Employee
    • Regional Marketing Specialist
      • Jan 2017 - Apr 2022

      Working within Sales & Marketing Communications Danfoss Cooling department and within East Europe Region (EER). Taking responsibilities for execution of marketing, branding and communication strategies/campaigns. Multiregional approach in B2B Taking a lead in X-segment projects, fully execution of seminars&conferences Develop and execute B2B marketing plans that may include PPC, email campaigns, participation in industry conferences and events, webinars, and website updates Perform ongoing tracking and reporting on B2B marketing initiatives Develop and conduct of creative activities at the local market Slightly ʹflirtingʹ within PR and SM communicational activities in order to get 360 campaign impact Handling reports (all kinds) and presentations accross different stakeholders, both B2B external and interal teams Show less

    • Serbia
    • Food & Beverages
    • 100 - 200 Employee
    • Brand Specialist
      • Nov 2015 - Jan 2017

      Guarana No Sleep Brand / Marketing Department / Energy DrinksPlanning, creating and organization, coordination and supervision of brand activities (ATL, BTL, events campaings), ensure execution according to Brand and Business plans.Setting brand plans in line with Senior Manager, budget allocations and market analysis. Setting tactical activities with cooperants (events and digital).New product launches – concept tests, research processes, packaging, product planning and assessment to the consumer; developing campaigns and communication tools for NPD.Agency briefing and coordination of mutual activities.In charge of launching new products to the market (packaging design, launch plans, brand assessments).Fully support to company sectors on a daily bases (production, innovations, research, trade marketing, pr, sales & HoReCa). Show less

    • Brand Assistant
      • Oct 2014 - Nov 2015

      Aqua Viva Brand / Marketing Department / Still WaterAgency briefing on brand campaigns and activites, organization, coordination and supervision, ensure execution according to Brand and Business plans.Setting brand plans in line with Senior Manager, with budget allocations.Support to launching new products to the market (packaging label redesign, launch plan activities coordination, brand assessments).Fully support to company sectors on a daily bases. Providing necessary data, materials to all parties. Internal and external communication on behalf of the brand. Reporting and competition analysis. Show less

    • Serbia
    • Non-profit Organizations
    • 1 - 100 Employee
    • Supervisory Board President
      • Dec 2012 - Dec 2013

      Supervising activities to Belgrade Local Group:Board team meetings and advisory responsibility

    • Vice President for Public Relations
      • Sep 2009 - Dec 2012

      European Students Organization of Industrial Engineering and Management local group BelgradeCoordinator and Vice President of Public Relations in organization.Active Member of ESTIEM network.

    • Serbia
    • Advertising Services
    • 1 - 100 Employee
    • Assistant Account Executive
      • Feb 2013 - Oct 2013

      Account Manager Assistant - Several Clients (February - April 2013) Assistant Account Executive - Philip Morris Team (April - October 2013) Reporting to Account Manager Marketing Services, Consultancy, BTL activities, Event organization, Retail Marketing, Sales Marketing, Sales and Research Account Manager Assistant - Several Clients (February - April 2013) Assistant Account Executive - Philip Morris Team (April - October 2013) Reporting to Account Manager Marketing Services, Consultancy, BTL activities, Event organization, Retail Marketing, Sales Marketing, Sales and Research

    • Public Relations Sector Associate
      • Jun 2009 - Aug 2009

      Universiade Belgrade 2009, position: Public Relations Sector Associate Communication with domestic/foreign journalists Writting articles for the official website Hosting media representative in Universiade village: helping media representatives in gathering all information and in interviewing sport delegations Opening and closing ceremony press activities, conferences and other Universiade Belgrade 2009, position: Public Relations Sector Associate Communication with domestic/foreign journalists Writting articles for the official website Hosting media representative in Universiade village: helping media representatives in gathering all information and in interviewing sport delegations Opening and closing ceremony press activities, conferences and other

    • Serbia
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Fellow journalist - B92 Sport
      • Aug 2006 - Jan 2009

      Media B92, Sports Section News writing for official website and media purpose Authors articles writing for ongoing world sport events/projects Media conferences, interviews, covering matches and other Part of Junior Development program in organization Media B92, Sports Section News writing for official website and media purpose Authors articles writing for ongoing world sport events/projects Media conferences, interviews, covering matches and other Part of Junior Development program in organization

    • Press Center Associate, Editor of newsletter "Bulletin EYOF 2007"
      • Jul 2007 - Aug 2007

      EuropeanYouthOlympicFestival 2007, Belgrade Managing daily conferences during the event Writting, creating and editing daily newsletter "Bulletin EYOF 2007" for athletes, delegation members and domestic/foreign journalists Providing information and handling needs in communication for and between all parties involved Reporting to: PR Sector Manager EuropeanYouthOlympicFestival 2007, Belgrade Managing daily conferences during the event Writting, creating and editing daily newsletter "Bulletin EYOF 2007" for athletes, delegation members and domestic/foreign journalists Providing information and handling needs in communication for and between all parties involved Reporting to: PR Sector Manager

Education

  • Faculty of Organisational Sciencies / University of Belgrade
    Bachelor's Degree, Management (BA)
    2008 - 2012
  • Faculty of Organisational Studies / University of Belgrade
    Master's Degree, Marketing Engineering
    2012 - 2014

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