Azadeh Akhoundi
Senior Product/Performance Marketing specialist at Jabama.com- Claim this Profile
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English Full professional proficiency
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French Elementary proficiency
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Persian Native or bilingual proficiency
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Bio
Hafez Ejlali
Azadeh is one of the most dedicated, hardworking, and professional persons that I had in my team. Her deep knowledge in digital marketing and data-driven marketing enabled us to extremely develop our performance marketing activities.
Behzad Hatami
Azadeh and I worked together for more than two years when we were at Zoraq. She served as digital marketing and social media expert. She presided over excellent growth and she was able to develop marketing and social media campaigns that were critical to our success. Azadeh was responsible for conducting the marketing research as well as developing and implementing marketing plans. She has good communication skills and technical details about online marketing. Last but not least, she never shares food :| but I can forgive her and in total she earns my highest recommendation
Hafez Ejlali
Azadeh is one of the most dedicated, hardworking, and professional persons that I had in my team. Her deep knowledge in digital marketing and data-driven marketing enabled us to extremely develop our performance marketing activities.
Behzad Hatami
Azadeh and I worked together for more than two years when we were at Zoraq. She served as digital marketing and social media expert. She presided over excellent growth and she was able to develop marketing and social media campaigns that were critical to our success. Azadeh was responsible for conducting the marketing research as well as developing and implementing marketing plans. She has good communication skills and technical details about online marketing. Last but not least, she never shares food :| but I can forgive her and in total she earns my highest recommendation
Hafez Ejlali
Azadeh is one of the most dedicated, hardworking, and professional persons that I had in my team. Her deep knowledge in digital marketing and data-driven marketing enabled us to extremely develop our performance marketing activities.
Behzad Hatami
Azadeh and I worked together for more than two years when we were at Zoraq. She served as digital marketing and social media expert. She presided over excellent growth and she was able to develop marketing and social media campaigns that were critical to our success. Azadeh was responsible for conducting the marketing research as well as developing and implementing marketing plans. She has good communication skills and technical details about online marketing. Last but not least, she never shares food :| but I can forgive her and in total she earns my highest recommendation
Hafez Ejlali
Azadeh is one of the most dedicated, hardworking, and professional persons that I had in my team. Her deep knowledge in digital marketing and data-driven marketing enabled us to extremely develop our performance marketing activities.
Behzad Hatami
Azadeh and I worked together for more than two years when we were at Zoraq. She served as digital marketing and social media expert. She presided over excellent growth and she was able to develop marketing and social media campaigns that were critical to our success. Azadeh was responsible for conducting the marketing research as well as developing and implementing marketing plans. She has good communication skills and technical details about online marketing. Last but not least, she never shares food :| but I can forgive her and in total she earns my highest recommendation
Credentials
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Become a UX Designer from Scratch
Interaction Design FoundationJan, 2021- Nov, 2024 -
Google Ads Measurement
Google AdsJan, 2021- Nov, 2024 -
Google Ads Search
Google AdsJan, 2020- Nov, 2024
Experience
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Jabama.com
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Iran
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Internet Publishing
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100 - 200 Employee
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Senior Product/Performance Marketing specialist
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Aug 2020 - Present
Managing Google Ads ( Search and app)Product Marketing (Website and App)Reporting and AnalyticsOwning App marketing Strategy (Paid and owned media)Managing Local Paid Media Managing Google Ads ( Search and app)Product Marketing (Website and App)Reporting and AnalyticsOwning App marketing Strategy (Paid and owned media)Managing Local Paid Media
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Freelance Marketing Consultant
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May 2019 - Aug 2020
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BimeBazar | بیمه بازار
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Iran
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Insurance
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1 - 100 Employee
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Senior Digital Marketing expert
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Aug 2018 - Mar 2019
Created, executed and optimized digital campaignsDone Reporting and analyticsConducted UX/Product research and surveyOptimized conversion rate, user shopping behavior, landing pages, product pages Monitored online channels, websites… and recommended new and diverse methods in order to establish brand presence, increase sales and user acquisitionCollaborated with advertisement agencies to create, run and optimize digital campaigns Created, executed and optimized digital campaignsDone Reporting and analyticsConducted UX/Product research and surveyOptimized conversion rate, user shopping behavior, landing pages, product pages Monitored online channels, websites… and recommended new and diverse methods in order to establish brand presence, increase sales and user acquisitionCollaborated with advertisement agencies to create, run and optimize digital campaigns
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Wego.com
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Singapore
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Travel Arrangements
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100 - 200 Employee
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Digital Marketing Supervisor
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Jan 2018 - Feb 2018
• Planning, execution and management of digital channels: Social, CPC, SEM…• App Marketing and analytics• Analysis and improving of CPC campaigns on daily basis• Website content audit• Collaboration with product team to improve website #UX, content • Collaboration with content ( text and visual) outsource team for CPC and social channels • Planning, execution and management of digital channels: Social, CPC, SEM…• App Marketing and analytics• Analysis and improving of CPC campaigns on daily basis• Website content audit• Collaboration with product team to improve website #UX, content • Collaboration with content ( text and visual) outsource team for CPC and social channels
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Zoraq.com
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Iran
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Leisure, Travel & Tourism
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1 - 100 Employee
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Digital Marketing supervisor
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Jun 2017 - Jan 2018
• Managed a team of digital marketing specialists, designer and copywriters to implement digital and offline campaigns across various channels using best practices• Analyzed and optimized digital channels to improve performance• Managed AdWords campaigns in search, display • Analyzed and leveraged the latest ad effectiveness and ROI solutions to measure the impact of different digital and offline channels (Display, Organic, Paid Search, Email, etc.)• Performed Digital Budget Management resulting in Paid Search advertising improvement• Executed 360-degree Awareness campaign • Managed and lead briefing and creation of video for TV ad• Managed digital budgets and improved performance of Paid Search advertising, CPO, ROI.• Ran Marketing automation implementation for retention alongside with content and growth team• Collaborated with Growth team in customer segmentation, journey mapping and retention plans• Created social owned and paid strategy in collaboration with the team• Developed Email marketing strategy, monitored execution and managed the services •Ran and managed Facebook Ads
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Digital Marketing Expert
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Nov 2013 - Jun 2017
Google Adwords managerSocial Media ManagerCampaign ManagerGoogle Analytics specialist,Email Marketing managementOnline Marketing,Content provider
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Sale Expert
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Aug 2013 - Oct 2013
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Sale QC
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Feb 2013 - Sep 2013
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Freelance Translator
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Jun 2009 - 2013
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Education
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Azad University (IAU)
Master's Degree, English Language and Literature, General -
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University of Mazandaran
Bachelor's Degree, English Language and Literature, General
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