Research Analyst - Competitive Intelligence

• Mar 2023 - Present

Phronesis Partners is a global market research organisation based in Boston, US. In the capacity of a diligent Secondary Market Research Analyst, I leveraged my analytical acumen and market research expertise to provide invaluable insights through secondary research. My role encompassed the following key responsibilities: • Proficiently gathered and evaluated secondary market data from diverse, reliable sources, ensuring data accuracy and relevance. • Conducted thorough analysis of market trends, including competitor analysis, consumer behavior, and industry benchmarks, to identify opportunities and threats. • Skillfully synthesized complex market data into clear, actionable insights, facilitating data-driven decision-making. • Produced comprehensive market research reports, presenting findings, trends, and recommendations to inform strategic planning and product development. • Maintained a keen focus on competitive intelligence, tracking competitor activities and market positioning to inform competitive strategies. • Conducted benchmarking studies against industry peers to identify gaps and opportunities for improvement. • Collaborated seamlessly with cross-functional teams, including marketing, product development, and sales, to align research findings with business objectives. • Stayed updated with the latest industry trends, market research tools, and methodologies to enhance the quality and depth of research. My contributions as a Secondary Market Research Analyst played a pivotal role in empowering the organization to make informed decisions, seize market opportunities, and stay ahead of competitors. Show less

C2C (Campus To Corporate) Coordinator

• May 2022 - Jun 2023

C2C Program is a skill development program, first started in March 2022 by the Training and Placement department of ITS, Ghaziabad. The main focus of this program is to upskill the students from all the academic years in the college so that they are ready to face the corporate world. The responsibility of C2C Coordinators are :- • Planning the event from the ground up and incorporating new and unique event ideas.• Reaching out to industry experts and communicating with them about the program.• Conducting workshops and seminars to upskill students.• Managing the whole event process and ensure smooth flow of every stage. Show less

Campus Placement Coordinator

• Sep 2022 - May 2023

Sales Representative

• Dec 2022 - Jan 2023