Ayomide Taylor Arowobusoye

Junior Copywriter at Insight Publicis
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Contact Information
us****@****om
(386) 825-5501
Location
Lagos, Lagos State, Nigeria, NG
Languages
  • French Elementary proficiency
  • English Native or bilingual proficiency

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Credentials

  • Digital Journalism
    Reuters
    Oct, 2021
    - Nov, 2024
  • Fundamentals of Social Media
    Muck Rack
    Jul, 2020
    - Nov, 2024
  • Radio Presenting
    Broadcast Radio Master Class
    Mar, 2019
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Jul, 2020
    - Nov, 2024
  • Brand storytelling
    Skill Factory Africa

Experience

    • Nigeria
    • Advertising Services
    • 100 - 200 Employee
    • Junior Copywriter
      • Mar 2023 - Present

    • Creative Intern
      • May 2022 - Feb 2023

    • Nigeria
    • Business Consulting and Services
    • 1 - 100 Employee
    • Writer & Social Media Assistant
      • Jan 2023 - Jun 2023

      - Wrote clear and persuasive copy for landing pages, websites, social media posts, online courses, Ebooks and email campaigns. - Developed and executed social media strategies that improved brand awareness and engagement. - Monitored and analyzed the performance of social media campaigns, making data-driven decisions to optimize content and improve results. - Wrote voiceover scripts, as well as, radio scripts. - Assisted in creating content strategy development and content calendar planning. Show less

  • The News Beam
    • Lagos, Nigeria
    • News Reporter/ Correspondent
      • Oct 2020 - Feb 2022

      - Created engaging and attention-grabbing stories that increased the social media following by 78% and improved website’s visits, and traction by 63% - Leveraged listicles and explainers to simplify complex topics so they become easier and more interesting for the audience. - Collated 200 survey answers and conducted extensive research to back up stories with clear, concise, and compelling writing. - Interviewed sources and leads to gather information for stories, develop stories independently, and cover a range of topics under various beats. - Wrote stories in APA style as well as with knowledge of Nigeria’s standards and ethics of journalism Show less

    • Newspaper Publishing
    • Web Content Writer
      • Sep 2020 - Dec 2021

      - Crafted well-researched, SEO-optimized blog posts, and web content on a wide range of topics. - Utilized effective keyword research and on-page optimization techniques to - Improved search engine visibility and increase organic traffic by 80%. - Introduced trendy ways of crafting stories including ENews Round-Up, ENewsOddNews, ENewsRecipe, EMotivator, and many more. - Ensured that content is consistent with the house style. - Crafted well-researched, SEO-optimized blog posts, and web content on a wide range of topics. - Utilized effective keyword research and on-page optimization techniques to - Improved search engine visibility and increase organic traffic by 80%. - Introduced trendy ways of crafting stories including ENews Round-Up, ENewsOddNews, ENewsRecipe, EMotivator, and many more. - Ensured that content is consistent with the house style.

    • United Kingdom
    • Staffing and Recruiting
    • 700 & Above Employee
    • Internship Experience UK
      • Jul 2020 - Aug 2020

    • Production Assistant
      • 2018 - Oct 2019

      Under the supervision of the Production Officer, my responsibilities were (not limited to) writing scripts for shows, conducting interviews and voxpop, editing recorded programmes and interviews, sourcing for/ inviting talents and guests for programmes, editing music, production of jingles, coming up with content for programmes while working hand-in-hand with the presenters, DJs, and IT personnel. Under the supervision of the Production Officer, my responsibilities were (not limited to) writing scripts for shows, conducting interviews and voxpop, editing recorded programmes and interviews, sourcing for/ inviting talents and guests for programmes, editing music, production of jingles, coming up with content for programmes while working hand-in-hand with the presenters, DJs, and IT personnel.

    • News Reporter
      • Jul 2017 - Jul 2017

      Under the direction of News Producer, duties include gathering, analyzing and writing of information of interest and news. Under the direction of News Producer, duties include gathering, analyzing and writing of information of interest and news.

  • Top Radio 90.9Fm
    • Lagos, Nigeria
    • Studio Intern
      • 2016 - 2017

      Taking part in production of shows, conducting research and brainstorming fresh ideas and themes for shows, monitoring commercial schedules, and creation of music playlists. Taking part in production of shows, conducting research and brainstorming fresh ideas and themes for shows, monitoring commercial schedules, and creation of music playlists.

    • United Kingdom
    • Marketing Trainee
      • Jul 2016 - Dec 2016

      Ensuring all marketing activities maximizes audience values for brands, creating M.P.O files with the Microsoft Excel Software and distributing to appropriate departments, assisting in capturing sponsorship proposals, organizing radio sales meeting in an effective manner, computing and monitoring of daily commercial schedules. Ensuring all marketing activities maximizes audience values for brands, creating M.P.O files with the Microsoft Excel Software and distributing to appropriate departments, assisting in capturing sponsorship proposals, organizing radio sales meeting in an effective manner, computing and monitoring of daily commercial schedules.

Education

  • University of Lagos
    Bachelor of Science, Political Science
    2016 - 2021
  • Nigerian Institute of Journalism, Ogba, Lagos.
    Ordinary National Diploma, Mass Communication/Media Studies
    2015 - 2017
  • Geospatial Training Institute
    Computer Software and Management
    2014 - 2015
  • Glory Point International College
    Secondary School Leaving Certificate
    2009 - 2014

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