Ayda Pakzad Afshar

Creative Director and communication strategist at ACG | Aftabnet Communication Group
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Contact Information
us****@****om
(386) 825-5501
Location
Tehran Province, Iran, IR

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Christos Papapolyzos

During the time i spent as a mentor and senior consultant in Tehran (2016-2018) i had the chance to collaborate with Aida .I was impressed by her drive,her relentless effort to learn and improve herself and her ambitions for standing out creatively All great attributes for a creative person.Watch out for Aida,she is on a path to greatness

Yahya Rezania

I’ve known Aida for more than 10 years as a colleague. She is one of most talented one I’ve met. As a creative director, she is smart, energetic, organized and reliable. You can completely trust her in difficult and complicated situations.

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Credentials

  • Google Digital Marketing and E-commerce Certificate
    Coursera
    Apr, 2023
    - Nov, 2024
  • Satisfaction Guaranteed: Develope Customer Loyalty Online
    Coursera
    Apr, 2023
    - Nov, 2024
  • Assess for Success: Marketing Analytics and Measurement
    Coursera
    Mar, 2023
    - Nov, 2024
  • Make the sale: build, launch and manage E-commerce stores
    Coursera
    Mar, 2023
    - Nov, 2024
  • Introduction to Imagemaking
    California Institute of the Arts
    Jan, 2023
    - Nov, 2024
  • From likes to leads:interact with customers online
    Coursera
    Dec, 2022
    - Nov, 2024
  • Introduction to Typography
    California Institute of the Arts
    Dec, 2022
    - Nov, 2024
  • Think outside the inbox: Email marketing
    Coursera
    Dec, 2022
    - Nov, 2024
  • Attract and Engage Customers with Digital Marketing
    Coursera
    Nov, 2022
    - Nov, 2024
  • Foundations of Digital Marketing and E-commerce
    Coursera
    Nov, 2022
    - Nov, 2024
  • Fundamentals of Graphic Design
    California Institute of the Arts
    Nov, 2022
    - Nov, 2024
  • get started with adobe illustrator
    Coursera
    Nov, 2022
    - Nov, 2024
  • The fundamentals of digital marketing
    Google Digital Garage
    Sep, 2022
    - Nov, 2024

Experience

    • Iran
    • Advertising Services
    • 1 - 100 Employee
    • Creative Director and communication strategist
      • Oct 2020 - Present

      • Leading the team including of 6 full-time copywriters and 2 full-time visual artists as well as 10 part time creative workshop members. • At the present, 12 permanent clients, in the FMCG, Telecommunication, Travel services, Home appliance, Tools, Sailing website,… • Managing 384client’s briefs in the past year, including ATL &BTL &Digital campaigns, TV & Radio & digital scripts, writing slogans & taglines and presenting ideas to clients. • Leading 42 think tanks during the past year. Using various creative techniques including brain storming, story telling, free association, pictography, … • Last year production results: 39 TVCs, 5 social media videos, 7 radio commercials, 17 360-degree marketing campaigns, 9 digital campaigns. • Running the most expensive production TV campaign for Ronix, in Iran, in 2022 • About 30 presentation meetings with clients during the last year. Show less

    • Exhibition Curator- workshop planner
      • Jan 2020 - Oct 2020

    • Iran
    • Advertising Services
    • 1 - 100 Employee
    • strategy director, creative director
      • Feb 2019 - Jun 2020

      • Cooperation in forming structure of advertising agency • Interviewing and hiring 7 people for creative section, graphic studio and production section and training them. • Running one of the most successful digital campaign for RamakDairy in Iran in 2020, achieving 65% better results than KPI. • 5072 UCGs and 3700 public hashtags for the Covide-19Ramakdairy digital campaign in 18 days in Nowruz 2020 • Cooperation in forming structure of advertising agency • Interviewing and hiring 7 people for creative section, graphic studio and production section and training them. • Running one of the most successful digital campaign for RamakDairy in Iran in 2020, achieving 65% better results than KPI. • 5072 UCGs and 3700 public hashtags for the Covide-19Ramakdairy digital campaign in 18 days in Nowruz 2020

  • Hoopa publication
    • Tehran, Iran
    • Writer and Translator
      • 2017 - 2020

      English to Farsi (Persian) Translation: • Julius Zebra: Rumble with the Romans! (Gary Northfield, translator: Aida Pakzad Afshar, Hoopa Publication, 2018) • Julius Zebra: Bundle with the Britons! (Gary Northfield, Translator: Aida Pakzad, Hoopa Publication, 2018) • Julius Zebra: Entangled with the Egyptians! (Gary Northfield, Translator: Aida Pakzad Afshar, Hoopa Publication, 2019) Writer: • Rhinoceroshead in the Ashooka cave! (Aida Pakzad Afshar, Hoopa Publication, 2019) Show less

  • Freelance
    • Shīrāz, Fars, Iran
    • creative director & communication strategist
      • Jul 2018 - Feb 2019

    • Iran
    • Advertising Services
    • 1 - 100 Employee
    • Creative Director
      • Apr 2016 - Jun 2018

      • Leading the team including of 4 copywriters and 3 graphic designers. • More than 20 clients, in the FMCGs, Telecommunication, Home appliance, automotive industry, … • Leadingmorethan100thinktanksduring 2years. • Managing 803 client’s briefs during 2 years. • Morethan50presentationmeetingswithclients. • Leading the team including of 4 copywriters and 3 graphic designers. • More than 20 clients, in the FMCGs, Telecommunication, Home appliance, automotive industry, … • Leadingmorethan100thinktanksduring 2years. • Managing 803 client’s briefs during 2 years. • Morethan50presentationmeetingswithclients.

  • Baaz café
    • Tehran, Iran
    • festival Curator- Event planner
      • Apr 2012 - Apr 2017

    • Advertising Consultant
      • Nov 2015 - Mar 2017

    • Iran
    • Advertising Services
    • 1 - 100 Employee
    • strategist and campaign developer
      • Mar 2010 - Sep 2015

    • Senior Copywriter
      • Dec 2008 - Mar 2010

    • Copywriter
      • Feb 2002 - Nov 2008

    • Content Provider
      • Sep 2014 - Mar 2015

Education

  • Soore University
    2002 - 2006

Community

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