Experience

Metagenics

• United States
• Wellness and Fitness Services
• 400 - 500 Employee

• Global Sr. Manager, New Market Entry & Business Development

  • Mar 2020 - Present

  Aliso Viejo, California, United States -Commercial lead for business development in new market expansion in Asia & South America -Key focuses on commercial sales, marketing, digital strategy, cross-border ecommerce, product development, and customs & trade regulations

• Manager, Sales Force Effectiveness

  • Mar 2019 - Mar 2020

  Aliso Viejo, CA -Leveraged my sales and marketing knowledge to align company and product strategy messaging -Analyzed sales trends and revenue to support overall sales activities and strategy -Managed the sales pipeline, focusing on lead generation and integration of our Salesforce CRM -Developed our lead generation process with integration of Salesforce campaigns, supporting our outside sales team with timely well qualified leads -Launched, implemented, and managed the sales enablement tool… Show more -Leveraged my sales and marketing knowledge to align company and product strategy messaging -Analyzed sales trends and revenue to support overall sales activities and strategy -Managed the sales pipeline, focusing on lead generation and integration of our Salesforce CRM -Developed our lead generation process with integration of Salesforce campaigns, supporting our outside sales team with timely well qualified leads -Launched, implemented, and managed the sales enablement tool Seismic for our US and Canadian salesforce, increasing efficiency in our rep selling process to allow a deep understanding of ROI, analytics, and customer buying behaviors -Supported our Salesforce.com tools to optimize our sales rep interface -Coached, managed, and supported the Inside Sales team

• Product Marketing Manager

  • Mar 2018 - Mar 2019

  Aliso Viejo, CA - Managed over 50 products in the cognitive and cardiometabolic therapeutic platforms to align with corporate objectives, drive sales, and profitability - Created, coordinated and executed strategies and tactics with product development and R&D to create effective messaging and novel formulas for our healthcare professionals to differentiate and drive growth - Directed and coordinated market research, analysis, planning, budgeting, product development, advertising, sales support, PR and… Show more - Managed over 50 products in the cognitive and cardiometabolic therapeutic platforms to align with corporate objectives, drive sales, and profitability - Created, coordinated and executed strategies and tactics with product development and R&D to create effective messaging and novel formulas for our healthcare professionals to differentiate and drive growth - Directed and coordinated market research, analysis, planning, budgeting, product development, advertising, sales support, PR and communication activities - Utilized my unique skill set to translate science and biochemistry into effective education and communication for our doctors

• Brand Manager

  • Feb 2017 - Mar 2018

  Aliso Viejo, CA - Effectively worked with all product marketing managers to deliver sales insight, product positioning, and consistent messaging for the salesforce - Collaborated cross functionally with R&D, Product Development, and Creative Marketing to effectively launch products and train the salesforce - Drove sales and profitability – support marketing activities across categories in an effort to deliver sales volume, market share, and profit projections for the business - Worked with our… Show more - Effectively worked with all product marketing managers to deliver sales insight, product positioning, and consistent messaging for the salesforce - Collaborated cross functionally with R&D, Product Development, and Creative Marketing to effectively launch products and train the salesforce - Drove sales and profitability – support marketing activities across categories in an effort to deliver sales volume, market share, and profit projections for the business - Worked with our Medical Advisory Board to effectively strategize the current landscape and future of personalized medicine

• Territory Sales Representative

  • Oct 2014 - Feb 2017

  Miami/Fort Lauderdale Area - Converted an underperforming territory into a top growth territory in 1 year - 68% YTD Goal to 113% YTD Goal in 2016 (120% Core 10 Products 2016) - Have exceeded SPM goals (top product) every month since launch by developing strong product understanding and precision messaging - Finished 2016 as the top rep in the country for performance to goal for Ultra GI Replenish and UltraInflamX Plus 360 for 2015 - Contribute to the paradigm shift in healthcare by continually differentiating… Show more - Converted an underperforming territory into a top growth territory in 1 year - 68% YTD Goal to 113% YTD Goal in 2016 (120% Core 10 Products 2016) - Have exceeded SPM goals (top product) every month since launch by developing strong product understanding and precision messaging - Finished 2016 as the top rep in the country for performance to goal for Ultra GI Replenish and UltraInflamX Plus 360 for 2015 - Contribute to the paradigm shift in healthcare by continually differentiating Metagenics while building rapport and long term customer relationships - Consistently exceeding sales goals by leveraging maximized attendance at educational events - Excel at finding new business, developing long term territory growth, establishing strong practitioner relationships

• Inside Sales Representative

  • Aug 2014 - Oct 2014

  Aliso Viejo, CA - Collaborated with Territory Sales Reps on lead generation and the attainment of sales targets - Conducted outbound sales calls to practitioners and potential accounts in my assigned territories - Communicated technical product knowledge for effective sales presentations - Maintained organization and prospective activities to maximize territory potential

• Ecommerce Team Specialist

  • May 2014 - Aug 2014

  Aliso Viejo, CA - Managed and serviced Metagenics.com online patient stores for practitioners to maximize efficiency - Administered online tutorials for the management and customization of online patient stores - Conducted outbound calls for eligible practitioners upgrading patient stores from legacy accounts

• Customer Service Representative

  • Feb 2014 - May 2014

  Aliso Viejo, CA - Processed practitioner orders, returns, and credit requests with less than a 1% error rate - Promoted positive and lasting customer relations with effective communication skills - Up-sold monthly specials and advised practitioners of product information - Assisted Territory Sales Reps with the management and service of their accounts



The Ohio State University

• United States
• Higher Education
• 700 & Above Employee

• NCAA Men's Soccer Team Captain

  • Aug 2009 - Nov 2013

  Columbus, Ohio Area - 4 Year Starter and 4 Year Scholar Athlete - 2013 Team Captain - 2009 Big Ten Season & Tournament Champions