August Siebs
Digital Account Executive at K2D Strategies- Claim this Profile
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English -
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Bio
Experience
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K2D Strategies
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United States
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Advertising Services
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1 - 100 Employee
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Digital Account Executive
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Mar 2023 - Present
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Pathfinder International
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United States
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Non-profit Organizations
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700 & Above Employee
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Direct Marketing Officer
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May 2022 - Mar 2023
- Elevation of responsibilities in SoW from Development Specialist position - Copywriting, campaign development and strategy design for digital marketing/fundraising channels (SMS, email, direct mail, website, etc.)- Assist in management of CRMs (Raiser’s Edge/EveryAction) alongside data processing team, ensuring the cleanliness of data and synergy across platforms.- Project management of Pathfinder’s Direct Marketing program for Grassroots, Mid-level, and Planned Giving portfolios. - Workplace giving opportunity management, including Combined Federal Campaign (CFC) Show less
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Development Specialist
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Nov 2020 - Jun 2022
- Launched SMS marketing at Pathfinder, list growth to 7k in 1.5 years, digital revenue up 32%- Coordination of migration of email/donation forms CRM (Luminate to EveryAction)- Managed email content creation and sends for a donor/prospects list of 50k- Coordinated direct mail/marketing program, YoY revenue increase of 7%- Grassroots data tracking and appeals management in Raiser’s Edge/Luminate/EveryAction
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Pathfinder International
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United States
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Non-profit Organizations
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700 & Above Employee
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Global Engagement Coordinator
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Mar 2019 - Sep 2020
- Coordinated audits with finance team for all individual giving funds (5-7 million) - Cultivated donor relationships with grassroots marketing strategies, and successful donor services. - Budget forecasting and revenue analysis for $4.5m in donations. - Developed processes to clean and analyze CRM database, leading to more effective planning and strategy. - Enhanced company information sharing to bolster external marketing efforts. - Coordinated audits with finance team for all individual giving funds (5-7 million) - Cultivated donor relationships with grassroots marketing strategies, and successful donor services. - Budget forecasting and revenue analysis for $4.5m in donations. - Developed processes to clean and analyze CRM database, leading to more effective planning and strategy. - Enhanced company information sharing to bolster external marketing efforts.
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Lake Champlain Chamber
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United States
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Non-profit Organizations
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1 - 100 Employee
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Paid Intern
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May 2017 - Aug 2017
Met with local developers and used output to create materials about the development and zoning process. The materials aided policy makers and stakeholders in understanding challenges met by developers. Facilitated investments and worked with corporate venture capitalists to attract financial and human capital to support Burlington’s business base and entrepreneurs. Active participant in team that identified and coordinated events relating to economic and business growth. Enlisted sponsorship, incubators and mentorship for an entrepreneurship program. Marketed and created content for online engagement for Chamber’s business programs and success. Show less
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Univesity of Vermont
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Burlington, Vermont Area
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Paid Microeconomics Teaching Assistant
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Aug 2016 - Dec 2016
Developed evaluation and grading system to ensure consistency and fairness. Led review sessions and conducted office hours to mentor students for a class of 250. Responded to student needs and assisted in academic development of undergraduates. Developed evaluation and grading system to ensure consistency and fairness. Led review sessions and conducted office hours to mentor students for a class of 250. Responded to student needs and assisted in academic development of undergraduates.
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UVM Interfraternity Council
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University of Vermont
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President
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Jan 2016 - Dec 2016
Led a student coalition in lobbying the Vermont State Legislature by using networks and public meetings. Participated in hearings with the Vermont Senate Finance Committee to negotiate a fair Greek Housing Tax. Elected by fraternity community of 700 people, ran weekly meetings, oversaw council board and programs. Grew community by 100 people, and enlisted a new fraternity. Spokesperson for diverse interests of community to media outlets, University administrators, and at community meetings. Show less
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REVITALIZING WATERBURY INC
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United States
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Fundraising
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Marketing and Communications Intern
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Jun 2016 - Aug 2016
Face to face marketing to member businesses and local community. Created marketing content, solicited support, coordinated volunteers for successful events. Grew participation by enlisting new sponsorship for Waterbury Arts Festival. Face to face marketing to member businesses and local community. Created marketing content, solicited support, coordinated volunteers for successful events. Grew participation by enlisting new sponsorship for Waterbury Arts Festival.
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Phi Gamma Delta
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United States
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Higher Education
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200 - 300 Employee
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Philanthropy Chair
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Aug 2015 - Jan 2016
Planned and executed a series fundraising events, led and motivated 50 Phi Gamma Delta volunteers. Enlisted sponsorship from local businesses and non-profits for fundraising events. Doubled fundraising contributions over that of the previous year, for the United Services Organization and Special Olympics Vermont. Planned and executed a series fundraising events, led and motivated 50 Phi Gamma Delta volunteers. Enlisted sponsorship from local businesses and non-profits for fundraising events. Doubled fundraising contributions over that of the previous year, for the United Services Organization and Special Olympics Vermont.
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Education
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University of Vermont
Community and International Development, Community Development and Applied Economics -
University of Limerick
Community Development and Economics