Experience

Circul8

• Australia
• Advertising Services
• 1 - 100 Employee

• Head Of Operations & Delivery

  • May 2022 - Present

• Delivery Director

  • Jul 2017 - May 2022

• Account Director

  • Aug 2016 - Jul 2017

• Senior Strategic Account Manager

  • Apr 2015 - Aug 2016



Lowe Profero

• United Kingdom
• Retail Art Supplies

• Account Planner

  • Nov 2014 - Apr 2015

  Hi, I'm Audrey I help create ideas that people can belong to by funneling the genius of others into miracles. I haven't been everywhere, 52 countries to date, the rest are on my bucket list. Lowe Profero is a digital communications agency, part of the Lowe and Partners network. We create ideas people belong to. Globally transforming the experience of your brand across all digital platforms to ensure people spend more money, time and social currency on your business.We do this through a unique approach combining media, communications strategy and creative, enterprise technology, user experience, analytics and delivery. Show less



Sydney Harbour Tall Ship

• Australia
• Maritime Transportation
• 1 - 100 Employee

• Marketing Coordinator

  • Oct 2013 - Jul 2014

  • Implement marketing and advertising campaigns: preparing marketing and advertising strategies, plans, objectives, planning and organizing promotional presentations, updating calendars. • Launched 4 news products in 2014 – Pirate Show / Burlesque Show / Overnight Cruise / Whale Watching. (central role in developing the concept, strategy, price…) • Defined the communication ideas for 2 new products. Pirate Show – A real and wild experience for all the family. Burlesque Show – Ship Tease, outrageous, naughty and sexy. • Managed and created 2 websites for the Pirate Show and Burlesque show. • Launched deals for special events on deal websites : groupon, ourdeal, scoopon etc… For Vivid Light show, filled 56 cruises in less than 2 months (generated +5% turnover compared to year 1) • Relationship building with Agents, Inbound Tour operators, Group Buying websites and Travel Wholesalers within Australia and internationally. Show less



Marquetis

• France
• Advertising Services
• 1 - 100 Employee

• Senior Account Manager

  • Oct 2011 - Jul 2013

  • Client Base: Promotelec Association (Energy Industry – Non for profit association), Pierre Hermé (Gourmet Food Industry), Monier (Construction Industry). • Designed campaign strategies and developed ideas for existing and prospective clients. • Created a new positioning for ‘Association Promotelec’ which reflects the insight of society (safety / adaptation / environment) – Message / Creative Ad / Press / and corporate TV ad from concept to realization. • Launched a new website (Based on the new positioning and the 2 Association’s targets – People and Professional) • Implemented on the new website a ‘Virtual automation house‘ (worked closely with the AD and the developer on script and realization (videos, quiz etc…) • Identified and cultivated new business. Increased the gross margin (+100K€ in 2011) on our main client ‘Association Promotelec’ by recommending the creation of a responsive e-zine targeted specifically for professionals. (client saved 200K€ on print cost). • Created 2 events in 2011 & 2012: National Annual Conference of Electricity Professionals & Automation Days (15 Automation open days) • Created branding and in-store communication for the launch of a new product (roofing tiles) for Monier • Played a lead role when pitching to current and prospective accounts delivering presentations that won and increased existing business (Association Promotelec: Web Campaigns about safety in December 2012 + 200 000€ gross margin). - Development of web banners and displays based on a family driven target – Banners and displays directed users to an electricity quiz about safety. (Database growth of over 4000 through completed quizzes) • Launched a mobile app about macaroons for Pierre Herme (Gourmet Food) – worked closely with the AD and the developer. (approximately 4000 downloads between 2013 & 2014) Show less



Leo Burnett

• 1 - 100 Employee

• Senior Account Manager

  • Dec 2010 - Oct 2011

  • Client Base: Quick (Food Industry, Account Value 6M€ per year per annum), Groupama Bank (Financial Industry, 500K€ per year per annum) Fiat (Automobile Industry, 2M€ per year per annum).• Managing the workload of 3 account executives and 1 production coordinator. (Budget handling, managing campaign costs and invoicing clients)• Handling all the “adult sector communication” for Quick France (targeted 15-30yo). • Launched the 1st organic burger in France – Prepared and planned the full campaign (digital, TV ads and in-store communication)• Completed 3 co-branding campaigns (partnerships) – Star Wars / Simpson / Smiley. Liaised with brand representatives for creative validation. (TV ads, Print, Press, Digital)• Created a Facebook app for Valentine’s Day about a heart shape burger. ‘Cheesy song created by a cheesy fake boy band about love’. You could send a personalized video to your loved one. (It featured multiple personalized pictures and the name of the recipient during the ‘cheesy’ video).• Project supervision of campaigns. Collaborated with clients from concept to production for the launch of nationwide TV, web, print, mobile device and social media campaigns. (Launched a new campaign every 8 weeks in line with 1-2 new burger releases - 2M€ media investment each) Show less

• Account Manager

  • Sep 2007 - Dec 2010

  Client Base: Quick (Food Industry, Account Value 6M€ per year per annum), Groupama Bank (Financial Industry, 500K€ per year per annum) Fiat (Automobile Industry, 2M€ per year per annum). • Developed campaign management tools (creative briefs, proposal templates and project tracking spreadsheets).• Organization of PPM’s for commercials (more than 35 completed commercials) & being the agency representative during filming and shooting to ensure all the PPM decisions are actioned correctly. • Launched new website and mobile app (Quick France and Quick Belgium)• Coordination of all the different key participants: client, supplier, Creative team, traffic, media planning, strategic planning etc… • Following the production of commercials (European adaptation of Italian commercials for Fiat advertising). Day-to-day communication with Leo Burnett Turin.• Coordination of music and picture rights for French commercial purposes (buying art on Fiat).• Launched the welcome pack for new customers for Groupama Bank Show less



Challenger-House

• United Kingdom
• Technology, Information and Internet

• Account executive

  • May 2006 - Aug 2006

  • Client Base : Quick (Food Industry) • Launch the “Local Action Guide Book” for the 350 restaurants in France (writing and finalization of all local recommendations). • Preparing production sales proposals for the “Local Action Guide Book”. • Printing of 350 units of this “Guide Book” (dealing directly with printers, paper manufacturers, posters and printed materials). • Launched a student fidelity program September – October Mass distribution of student cards in front of schools (2 million cards distributed.) • Knowledge of advertising processes, printing and production techniques. Show less