Audrey SCONZA
Chef de Projets marketing et commerciaux at Provendi Laboratoire- Claim this Profile
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Bio
Experience
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Provendi Laboratoire
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France
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Personal Care Product Manufacturing
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1 - 100 Employee
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Chef de Projets marketing et commerciaux
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Sep 2015 - Present
Chambéry Area, France
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A constructive personal development year
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Oct 2013 - Nov 2014
Asie - Océanie An experience overseas developing my adaptability and ability to work in a multicultural environment through daily contact with people from around the world (working in HoReCa environment and volunteering)
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SOMFY Projects
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Automation Machinery Manufacturing
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1 - 100 Employee
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Product Manager (Assistant then Junior)
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Apr 2012 - Jul 2013
Cluses Management of projects aiming at launching innovative products in line with a multichannel strategy • Market research - Lead of strategic market research, positioning, and competitive analysis to identify business opportunities • Product marketing and management - Management of new products development and launch plans (2 offers / year) - Implementation of the pricing strategy based on revenue goals, forecasting and product profitability - Coordination of the… Show more Management of projects aiming at launching innovative products in line with a multichannel strategy • Market research - Lead of strategic market research, positioning, and competitive analysis to identify business opportunities • Product marketing and management - Management of new products development and launch plans (2 offers / year) - Implementation of the pricing strategy based on revenue goals, forecasting and product profitability - Coordination of the activity of all the departments to deliver products to meet customers' needs - Tracking of product profitability of current portfolio in order to further build the marketing strategy • Product promotion - Assistance to the sales force in maintaining and developing business relations (provided prototypes and sales training presentations, updated technical and marketing documents, presented products in front of customers) - Creation of BtoB and BtoC launch communication tools (samples, brochures, videos, newsletters, catalogues, flyers) - Implementation of the online strategy with the Digital coordinator (including new website and e-commerce) to increase targeted traffic - Preparation of events (fairs, meetings) Show less
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Societe Generale
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France
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Banking
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700 & Above Employee
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Assistant Product Manager
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Apr 2011 - Sep 2011
Région de Paris , France International Trade Department (leader in France) - Assisting key projects on the roll out of international businesses • Market research - Lead of competitors activities analysis to develop a new online service • Product marketing - Production of the annual marketing plan providing strategic inputs to be afterwards executed - Preparation of new products development plans (marketing mix) - Implementation of sales action plans delivered and presented to current and… Show more International Trade Department (leader in France) - Assisting key projects on the roll out of international businesses • Market research - Lead of competitors activities analysis to develop a new online service • Product marketing - Production of the annual marketing plan providing strategic inputs to be afterwards executed - Preparation of new products development plans (marketing mix) - Implementation of sales action plans delivered and presented to current and potential customers portfolio (international market studies, import-export solutions, foreign currencies loans) • Product promotion - Co-lead of a new partnership with UBIFRANCE, a French Agency which aims at accompanying French-based companies in their development on export markets - Management of the corporate website content (wrote and edited news, imported documents, updated information) Show less
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Savoy Moulage
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France
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Plastics Manufacturing
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1 - 100 Employee
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Accounts Assistant
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Jun 2009 - Oct 2009
Cluses • Gestion de budget • Suivi de la rentabilité des produits • Gestion du stock • Tenue de la comptabilité fournisseurs.
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Auchan Retail
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France
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Retail
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700 & Above Employee
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Consultant
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Jan 2009 - Jun 2009
Région de Reims , France • Lead of quantitative market studies in FMCG environment (including consumer brief, questionnaire development, collection and analysis of the data) • Presentation of the marketing recommendations to develop relevant marketing action plans
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Education
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NEOMA Business School
Master's degree, Marketing -
Göteborgs universitet
Master's degree, Marketing and Management -
Lycée La Martinière Terreaux
Preparation for entrance to French Business Schools - École Normale Supérieure de Cachan, Law and Economics -
University Lumières Lyon II (F)
Bachelor's degree, Law and Politics -
Lycée Charles Poncet
A levels, Economics and Social Sciences