Experience

OFFISHALL

• France
• Business Consulting and Services

• CEO & CO-FOUNDER

  • Dec 2020 - Present

  Revolutionizing Hybrid Work Management: Introducing the pioneering Workplace Management App with robust capabilities to seamlessly monitor and optimize hybrid work environments. Our cutting-edge solution goes above and beyond (Microsoft & and Google integrated) , offering tailored worker insurance packages, underpinned by the trusted backing of Allianz. 1,2 €M raised in 2021 (Women represent 60% of the cap table for the first time in the world in the Tech industry) 12 people +200 companies + 10 countries Show less



WeWork

• Uzbekistan
• Information Services
• 1 - 100 Employee

• General Manager France and Southern Europe

  • Oct 2017 - Oct 2020

  300M€ TO - Geographic Expansion: Oversaw operations in 4 countries and 5 cities - Paris, Madrid, Barcelona, Milan, and Brussels. - Remarkable Portfolio Growth: Transformed WeWork from leasing 1 building to signing agreements for 30 buildings. - Building Operations: Successfully opened and operated 20 buildings, totaling over 200,000 square meters of innovative workspace. - Membership Surge: Propelled the WeWork community from 2,000 to 50,000+ members, fostering collaboration and innovation. - Team Development: Led the Southern Europe HQ team, which grew from 12 individuals to a dynamic workforce of 300, driving our mission to create flexible, inspiring workspaces that empower professionals worldwide. - Pioneering COVID 19 Pandemic Response : Spearheaded transformative changes across Southern Europe, leveraging insights gained from Italy's experience to adapt to evolving circumstances. Fostering collaborative cross-functional teams for ensuring members and Employees Safety, lease and membership negotiations, and hosting N.G.O Initiatives. - Lead restructuration across 4 countries, work council and PSE in France. Show less



Rocket Internet SE

• Germany
• Technology, Information and Internet
• 200 - 300 Employee

• Managing Director France - GLOSSYBOX France

  • Sep 2014 - Oct 2017

  - Membership Growth: Spearheaded a remarkable growth journey at Glossybox, elevating our subscriber base from 17,000 to 50,000 within a span of three years. - Team of 20 direct reports in Paris (Sales, Marketing Supply chain, operations, Public relations) and Warehouse management, supported by cross-functional teams in Berlin (Tech, Finance, Data) - Influence Marketing: Pioneered innovative influence marketing strategies (Millenials and Gen Z) that revolutionized the beauty industry, leveraging influencers and cutting-edge marketing techniques to connect with our audience in new and impactful ways. - Financial Excellence: Achieved profitability with a remarkable 45% EBITDA margin, a testament to our strategic vision and operational efficiency. - Strategic Exit: successful sale of the company to The Hut Group, a strategic move that marked a new chapter in Glossybox's journey: a testament to the brand's value and potential in the market. Show less



Birchbox

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing Director Europe

  • Dec 2012 - Dec 2013

  40 M€ TO Grew the members database from 25K to 75K Launched the beauty e-commerce from 0 from 100K€ TO in 6 months Transitioned the brand from Joliebox to Birchbox across Europe Built the marketing team and strategy Innovative digital paid marketing and influence, earned media 40 M€ TO Grew the members database from 25K to 75K Launched the beauty e-commerce from 0 from 100K€ TO in 6 months Transitioned the brand from Joliebox to Birchbox across Europe Built the marketing team and strategy Innovative digital paid marketing and influence, earned media



LivingSocial

• United States
• Advertising Services
• 400 - 500 Employee

• marketing and communication Director

  • Nov 2011 - Dec 2012

  Brand Launch in France: Successfully launched the Living Social brand in the French market, establishing a strong presence and market positioning. Acquisition Integration: Seamlessly integrated Dealissime, a prestigious high-end French brand, into the Living Social global brand portfolio, enhancing our market reach and offerings. Database Expansion: Led a comprehensive digital and offline campaign strategy that catapulted our subscriber database from 10,000 to an impressive 1 million opt-in subscribers. Show less



Conservatoire National des Arts et Métiers (CNAM)

• France

• Teacher

  • May 2012 - May 2012

  Teaching Marketing module in Master 2, Corporate International Management : "Key International Trends" Teaching Marketing module in Master 2, Corporate International Management : "Key International Trends"



CFE-

• Construction
• 700 & Above Employee

• communication Director

  • Nov 2003 - Oct 2011

  Lead the digitalisation of a semi public company insurance / social security to reach 3 millions of expatriate across 175 countries create the first expatriation fair in France with more than 30 partners and 10K visitors built partnerships with 5 majors insurance companies and 50 hospitals across 5 continents. Lead the digitalisation of a semi public company insurance / social security to reach 3 millions of expatriate across 175 countries create the first expatriation fair in France with more than 30 partners and 10K visitors built partnerships with 5 majors insurance companies and 50 hospitals across 5 continents.



Halogen

• United States
• Retail Art Supplies
• 1 - 100 Employee

• Strategic Planning - Digital brand innovation

  • Oct 2001 - 2003

  Brand, webmarketing Brand, webmarketing



CLM BBDO

• France
• Advertising Services
• 1 - 100 Employee

• Strategic Planning - Brand innovation

  • 2000 - 2001

  offline brand strategies for french and international companies M&Ms, Pepsi Cola, Auchan, Cetelem, Brandt, Gillete offline brand strategies for french and international companies M&Ms, Pepsi Cola, Auchan, Cetelem, Brandt, Gillete