Experience

Healthline Media

• United States
• Media Production
• 200 - 300 Employee

• Assistant Manager, Consumer and Market Insights

  • Jan 2023 - Present

• Analyst, Consumer and Market Insights

  • Aug 2020 - Dec 2022

  - Developed in-depth market research reports across custom health and wellness audiences in order to support the direct ad sales business; contributing to up to $22MM in sales revenue per quarter - Designed and launch the first internal team newsletter, which boosted team visibility and collaboration by showcasing recent research and available points of communication - Analyzed 1,000+ annual user feedback quotes to identify financial, holistic, nutrition, and mental/emotional health… Show more - Developed in-depth market research reports across custom health and wellness audiences in order to support the direct ad sales business; contributing to up to $22MM in sales revenue per quarter - Designed and launch the first internal team newsletter, which boosted team visibility and collaboration by showcasing recent research and available points of communication - Analyzed 1,000+ annual user feedback quotes to identify financial, holistic, nutrition, and mental/emotional health needs across 20+ condition audiences



See.Spark.Go

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• PR, Social & Digital Apprentice

  • Jan 2020 - May 2020

  - Monitored media coverage and compiled comprehensive media reports, tracking key performance metrics. - Drafted and edited press releases, media pitches, and company announcements, ensuring accuracy and adherence to brand guidelines

• PR, Social & Digital Intern

  • Aug 2019 - Jan 2020

  - Utilize Swy.do software to compile and summarize weekly and monthly campaign outcomes - Assist in drafting and editing social media content to increase engagement and awareness for multiple clients across Twitter, Facebook, and Instagram - Utilize Cision to conduct weekly PR reports and create media lists - Write and edit press releases and other materials - Research and find potential coverage opportunities for multiple clients



Judah Press Entertainment

• United States
• Entertainment Providers
• 1 - 100 Employee

• Content Coordinator

  • Aug 2019 - Jan 2020

  • Conducted Facebook audience analysis to boost post reach by 5282% and audience engagement by 692% - Develop new brand guidelines to utilize and create on-brand social media content • Created and implement a campaign to re-launch JPE's Facebook page • Conducted digital asset procuration projects to ensure content is on-brand

• Creative Digital Media Intern

  • May 2019 - Jul 2019



Breaking the Shackles, Inc.

• United States
• Events Services
• 1 - 100 Employee

• Director Of Graphic Design

  • Aug 2018 - Jul 2019

• Marketing Event Coordinator

  • Jan 2017 - Jul 2018



University of Georgia Office of Global Engagement

• Athens, Georgia

• PR, Social Media and Graphics Intern

  • Jan 2019 - May 2019

  • Maintained a social media calendar with content promoting upcoming events and building OGE's current brand • Wrote press releases and blog posts in a professional, engaging manner • Conducted social media research to monitor trends and audience reach and engagement • Maintained a social media calendar with content promoting upcoming events and building OGE's current brand • Wrote press releases and blog posts in a professional, engaging manner • Conducted social media research to monitor trends and audience reach and engagement



Essence PR

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• International Public Relations Intern

  • Jun 2018 - Aug 2018

  • Created and edit press releases for multiple products and clients • Assisted in event planning for product launch events • Conducted social media research to determine product visibility • Created social media content for multiple beauty/hair care clients • Created and edit press releases for multiple products and clients • Assisted in event planning for product launch events • Conducted social media research to determine product visibility • Created social media content for multiple beauty/hair care clients