Experience

Young's (Private) Limited

• Pakistan
• Food and Beverage Services
• 300 - 400 Employee

• Territory Sales Manager Local Modern Trade Channel (LMT).

  • Mar 2018 - Present

  * Ensure Primary & Secondary Target achievement in my assigned Territory. * Effective Coverage of all Routes and random checking of detail outlets. * Responsible to deliver sales , distribution and display targets. * Ensure the Distribution Investment & Credit as per company policy. * Ensure the Stock level of 10 Days in warehouse as per company policy. * Accomplished substantial increase of 25% in channel sales within budget constraints in 2019-2020. * Executed Growth Focus Strategies to achieve Highest National Growth in Mayo, Chocolate, and Honey Category ,(2019-2020). * Deliverd expertise to identify growth opportunities and devise / Implement sales activities for channel growth including Al fatah, Jalal Sons, Swera, Euro , Risen Cash & Carry and Decent Departmental Store. * Ensure all the TO Claims, JBP Claim, demage Claim , Van Sharing Claims, Stock Audit Report & Claim Clearance Certificate generated Before 5th of month and given to the Zonal office Timely. Show less



Nestlé

• Switzerland
• Food and Beverage Services
• 700 & Above Employee

• Bussiness Development Executive ( Large Grocery Channel / Perfect Store / Whole Sale Channel)

  • May 2014 - Feb 2018

  * Ensure Invoicing & Retailing Targets achievement in assigned areas. * Maintained Sales History through the distribution management system of the assigned areas. * Control Total Trade Spending(TTS) in effective way in trade. Actual vs Budgeted. * Set/ Review Targets for Order Booker's to achieve overall target objective of the area. * Ensure efficient utilization of Fixed Market Return & control of market hygiene. * Increase direct shops coverage through proper routing and infrastructure at distribution. * Strengthen the relationship with new and existing customers by providing better services. * Implement Good Warehouse Practices as per company guidelines & procedures. " Cultivating a good market share for new versions of already established products ( Everyday Powder14 gm, Milkpak Whiping Cream & Milkpak Creation Cream in poverty ridden urban areas. * Reducing Wholesale dependence by focusing on Retail through tracking numeric & giving Retail Targets to DSF. * Managing Distribution Sales Force( DSF ) 17 & 5 Merchandisers, Business Portfolio of F&B (Milkpak, Everyday, Nesvita, Milkpak cream, Milo RTD, Nesfruta, Fruitavitals, Nido , Nestle Bunyad, Everyday Powder, Nescafe, Breakfast Cerials, & Nutrition Brands , Infant Formulas Lactogen Nan & Cerelac. except Chilled Dairy Yogurt & Water. Show less



PepsiCo

• United States
• Food and Beverage Services
• 700 & Above Employee

• Territory Sales Supervisor ( General Trade / Perfect Store /. Whole Sale Channel)

  • Oct 2012 - Apr 2014

  * Leading motivating and coaching 16 People team of Order Booker's (DSR's). * Delivering Sales Targets through team in my Territory. * Daily Booking and Execution Monitoring. * Conduct Morning & Evening Meeting with team and highlight the opportunity. * Focus & Plan slow moving Brands Sales. * Proper Monitoring of Sales Team Performance in the Market. * Educate the Field Staff, how to handle the objection in Market. * Training of Sales Staff. * Ensure effective management of the Company Assets e.g Racks, Gondolas, POP Materials. * Give Special Attention to Our Prime Customers. * Responsible for the Company K-P-I. * Rectify the Market complaints & Communicated the Company Policy to the Customers. * Tracking Competition activities and reporting to the line Manager. * To prepare New Product Launch Plan. Show less