Atia Tobing

Social Media and Content Specialist at Ayoconnect
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Contact Information
us****@****om
(386) 825-5501
Location
Jakarta, Indonesia, ID
Languages
  • English Native or bilingual proficiency
  • French Elementary proficiency
  • Vietnamese Elementary proficiency

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Experience

    • Indonesia
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Social Media and Content Specialist
      • Apr 2023 - Present

    • Indonesia
    • Writing and Editing
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Jun 2020 - Present

    • Indonesia
    • Financial Services
    • 200 - 300 Employee
    • Social Media Executive
      • Apr 2022 - Apr 2023

      1. Social Media ManagementManage coordination with internal team and external parties, including content briefings and vendor management.2. Social Media Strategy- Monitor industry and cultural trends to maintain relevance.- Determine strategies that can further build online presence and increase brand awareness.3. Social Media Content Planning- Lead the development of social media editorial plan.- Analyze competitor's social media consistently to gain learnings.4. Social Media Content Production- Supervise content production, review visual outputs, and seek approval from relevant PICs.- Prepare for complete social media content brief regularly.- Work closely with Creative team and be responsible for all content output.5. Social Media ReportingDeliver weekly and monthly reporting as well as recommend improvements.6. Social Media BoostingWork closely with Digital Marketing team to conduct social media boosting (budgeting, reporting, analyzing results).7. Social Media Admin- Be the admin of OY! Indonesia's main social media platforms: Instagram and LinkedIn.- Publish every social media content according to schedule.- Check the comment sections and DMs regularly and answer feedbacks from users. Show less

    • Content Writer
      • Mar 2022 - Apr 2022

    • Search Engine Optimization
      • Jul 2021 - Mar 2022

      - Handle social media posts, including Linkedin posts of OY! Indonesia.- Take part in various marketing campaigns.- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).- Implement link building campaigns in coordination with SEO goals.- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals. Show less

    • Search Engine Optimization
      • Mar 2021 - Jun 2021

      - Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).

    • Indonesia
    • Staffing and Recruiting
    • 700 & Above Employee
    • Laboratory Assistant
      • Aug 2018 - Dec 2020

    • Translator
      • Aug 2020 - Nov 2020

  • Hidroponik Agrofarm Bandungan
    • Semarang, Central Java, Indonesia
    • Intern
      • Jul 2018 - Aug 2018

Education

  • Diponegoro University
    Bachelor of Science, Biology, General
    2016 - 2020

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