Astrid Martínez
Proyectos Especiales at Multimax- Claim this Profile
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Bio
Credentials
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Google Data Analytics Professional Certificate
CourseraFeb, 2022- Oct, 2024 -
Fundamentals of Project Planning and Management
CourseraJun, 2021- Oct, 2024
Experience
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Multimax
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Panama
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Retail
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1 - 100 Employee
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Proyectos Especiales
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Jun 2021 - Present
Responsible for developing, managing and executing projects designed to grow revenue.
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Administrador de páginas web
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Jun 2020 - Nov 2021
Management of a 3,000 plus product catalog using Shopify, selling of advertising spots inside the web page to our global brands, develop the digital marketing for the web page using Google Ads and Meta, and reporting sales and ad results. Other responsibilities include: automating Shopify processes, project management for the development of new Shopify applications, creating of a marketplace, e-mail marketing with Mailchimp and Klaviyo, Metricool, and web page design (Adobe XD and Figma UI, UX)
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Asistente de Visual Merchandising
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Apr 2017 - Nov 2021
Manage, supervise and implementation of the visual merchandising for the eight stores located in Panama. Coordinate BTL activities with our global brands, development and deployment of advertising campaigns, manage budgets and payments, assist in the opening of new stores, and supervise the design and making of new displays for the stores.Other responsibilities include: graphic design with photoshop and illustrator, printing with plotters, set up in store banners, visual merchandising manual, and creative thinking,
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Education
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Universidad Latina de Panamá
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Universidad Tecnológica de Panamá
Diplomado Ciencia de los datos empresariales, Ciencia de los datos