WHOLESALE SALES AND MARKETING DIRECTOR

• Jan 2022 - Present

SALES DIRECTOR

• Apr 2018 - Jan 2022

In this current role, I create and initiate business development and commercial strategies to ensure brand growth and success. To support this, I develop and introduce region-specific plans to grow brand awareness and profitability. I also prospect and network with top industry retailers.~ Spearheaded launch of multiple strategic collaborations, including LDJ x Lane Crawford, LDJ x Matchesfashion, LDJ x Goop, LDJ x Acqua di Parma, LDJ x Valextra, LDJ x The Webster and LDJ x Kartell.~ Orchestrated 20+ pop-ups in 2019, including Liberty, Galeries Lafayette, Rinascente, Bergdorf Goodman and The Bristol.~ Improved retail network by 170+ doors over two years by cultivating strong brand partnerships including Joyce, Isetan, 10 Corso Como, Nordstrom, Saks, Harrods, Rubayat, Le Bon Marche, Tzum, Hankyu and Luisa Via Roma.~ Facilitated 300%+ increase in turnover from SS18 to SS19.

GLOBAL WHOLESALE MANAGER GENNY

• Apr 2015 - Apr 2018

During this time, I led all commercial and merchandising initiatives. In my primary capacity, I delivered 360-degree approach to guarantee division-wide consistency while improving turnover for WS and Retail channels. ~ Successfully increased turnover 65% in one year for WS and Retail channels. ~ Cultivated relationships with major wholesale and retail partners, including Bergdorf Goodman, Moda Operandi, Al Tayer, Bosco Dei Ciliegi, Rinascente, Galleria Department Store, LG Fashion Group and Saudi Jawahir. ~ Improved and diversified merchandising mix by introducing new product categories.

SALES DIRECTOR GABRIELE COLANGELO

• 2014 - 2015

Strategizing long-term wholesale business development and planning, I drove overall sales and profit growth for Gabrielle Colangelo. Additionally, I consulted with and visited existing and prospective accounts worldwide.~ Grew revenue 70% from FW14 to FW15.~ Strategically redefined product and pricing positioning.~ Won key accounts: Boon the Shop, Space Mue, Isetan, Beams, Excelsior, and LN-CC.

SALES DIVISION MANAGER

• 2012 - 2014

As Sales Division Manager, I collaborated with the CEO to shape divisional sales and performance improvements, driving an eight-person team to achieve corporate objectives. I spearheaded strategic processes and initiatives, building brand equity and sales. Finally, I secured top-tier talent for showroom though scouting.~ Empowered a 40% revenue boost from FW12 to FW13, establishing the new showroom record.~ Led the strategic restructure of sales division to optimize results.~ Fostered key department stores, retailers, specialty stores, and buying offices relations.

BRAND MANAGER – D. Gnak / AREA MANAGER – Asia, France, Benelux

• 2012 - 2012

Igniting brand expansion and growth for an emerging menswear label, I spearheaded showroom sales across Asia, France, and Benelux.~ Individually recognized by CEO for driving company performance improvement.~ More than doubled revenue 150%+ each season for D.Gnak across the whole international distribution pipeline; managed the development of assigned territories for all showroom brands.~ Directed brand launch at I.T., Galleria Department Store, Beymen, Rinascente, Luisa Via Roma, Podium, Dantone, Antonioli, Revolve Clothing, SSENSE.

SALES MANAGER RALPH LAUREN WOMENSWEAR

• 2011 - 2012

While with Polo Ralph Lauren, I uncovered strategic growth opportunities, shaping business development plans. I also built positive relationships with existing clients and prospects; articulated brand ethos and trained accounts as brand ambassador; and oversaw the sales campaign to ensure alignment with goals, budgets, and forecasting. ~ Expanded customer base and generated sales by coordinating and implementing targeted retail initiatives. While with Polo Ralph Lauren, I uncovered strategic growth opportunities, shaping business development plans. I also built positive relationships with existing clients and prospects; articulated brand ethos and trained accounts as brand ambassador; and oversaw the sales campaign to ensure alignment with goals, budgets, and forecasting. ~ Expanded customer base and generated sales by coordinating and implementing targeted retail initiatives.

BRAND MANAGER ANTONIO MARRAS

• 2010 - 2011

In my role as Brand Manager for Antonio Marras Shoes & Bags, I designed country-specific accessory and footwear category distribution strategies, liaising with design team to provide market information and ensure adherence to brand standards. I also managed international sales appointments for all showroom collections, including Stella McCartney, Giambattista Valli, N.21, John Galliano, Etro, and Missoni.~ Championed the introduction of market analysis, facilitating the expansion of showroom’s international client base.

JUNIOR SALES MANAGER MISSONI

• 2008 - 2010

Junior Sales Manager Missoni Shoes CollectionAdditional Experience:Administration & Accounting | Molinaro Rocco, Lenola

INTERN - UNITED NATIONS OFFICE OF GENEVA

• 2007 - 2007

Consultancy - "Finance for Trade" Programme Consultancy - "Finance for Trade" Programme