Assia El Aaradi

Brand Marketing Manager at Les Conserveries Marocaines DOHA
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Contact Information
us****@****om
(386) 825-5501
Location
Casablanca-Settat, Morocco, MA
Languages
  • English Professional working proficiency
  • French Native or bilingual proficiency
  • Arabic Native or bilingual proficiency

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Abdessamad Kasri

Assia est une personne très sérieuse et rigoureuse dans son suivi. Un profil qui associe la partie technique avec l'aspect commercial et marketing suite à la complémentarité des études qu'elle a fait et de ses expériences professionnelles...

Ahmed Salem

Ms Assia is one of best sales mangers i ever deal with in my career, i did the implementation of Oracle ERP system in her organization she was very professional . It was my pleasure to work with her

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Credentials

  • Professional Scrum Master PSM1
    Scrum.org
    Jun, 2020
    - Oct, 2024

Experience

    • Morocco
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Brand Marketing Manager
      • Apr 2021 - Present

      Participate in product strategic thinking, in the development of innovations and packaging ; Manage and deploy digital and media strategy ; Coordinate and manage relations with agencies (digital, digital technology and media) and influencers, to ensure the excellent implementation of marketing campaigns and activations, expand the company's reach and visibility, while rigorously managing budgets ; Analyse brand indicators, market data and sales activity through automated dashboards ; Conducted competitor analysis and benchmark to improve our online strategies. Show less

    • Morocco
    • Automation Machinery Manufacturing
    • 1 - 100 Employee
    • Quality Coordinator
      • Oct 2020 - Mar 2021

      Mission :Conducting the implementation of the ISO9001 version 2015 : - Ensuring compliance with current regulations.- Monitoring and reporting on all activities, processes, and procedures.- Developing internal auditing tools and conducting internal audits and reports.- Determining data-driven solutions and implementing quality improvement plans.- Performing regular inspections and reviews to ensure employees adhere to quality and safety policies.- Assisting with the development of company policies, processes, and procedures.- Providing departments with quality planning and support.- Conducting or assisting with regulatory and quality training sessions.- Preparing and maintaining quality management documentation. Show less

    • Marketing Manager
      • Jul 2020 - Mar 2021

      - Design and implement the communication and promotion strategy of the company.- Research and analyse market trends and competitors.- Oversee marketing campaigns.- Track effectiveness of marketing campaigns and reporting findings to the executive team, using related KPIs.- Write and deliver content and social media plans.- Manage the design and production of promotional materials, such as websites and brochures.- Carry out the customer satisfaction survey according to the ISO9001 approach. Show less

    • Morocco
    • Renewable Energy Semiconductor Manufacturing
    • 1 - 100 Employee
    • Sales & Marketing Manager
      • Nov 2016 - Jul 2018

      - Supervision and monitoring of the sales team - Design and implementation of a CRM application - Initiated the development of internal processes. Created and led the team to implement them. (e.g. Oracle implementation) - Production of activity reports for board review, including detailed analysis of performance metrics, business Mix, and Market segmentation - Design and implementation of communication media - Organization of events (seminars, conferences and trade shows ...) - Coordination and monitoring after sale service, customer service - Played an instrumental role in facilitating the company’s merger with a global investor Show less

    • France
    • Architecture and Planning
    • 1 - 100 Employee
    • Project Engineer
      • Sep 2015 - Nov 2016
    • France
    • Architecture and Planning
    • Sales Engineer
      • Jun 2012 - Jul 2015

Education

  • ENCG-SETTAT
    Master's degree, Marketing And Sales Management
    2018 - 2019
  • SKEMA Business School
    Projects Management (Prince2, MSP, PMI)
    2011 - 2012
  • EMSI
    Master's degree, Automation and industrial IT Engineering
    2007 - 2012

Community

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