Asmaa Caffa

Brand & Communications Manager at YouWok
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Contact Information
Location
Brussels Metropolitan Area, BE
Languages
  • Arabic Native or bilingual proficiency
  • Berber languages Native or bilingual proficiency
  • French Native or bilingual proficiency
  • English Professional working proficiency
  • Spanish Elementary proficiency
  • Néerlandais Elementary proficiency

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Experience

    • Belgium
    • Restaurants
    • 1 - 100 Employee
    • Brand & Communications Manager
      • Jul 2021 - Present

      Youwok is success story made in Belgium. The go-to place to enjoy the best of asian street food from noodle woks to bubble teas. A chain of 10 restaurants located in the heart of belgian cities serving thousands of asian food lovers. Youwok is success story made in Belgium. The go-to place to enjoy the best of asian street food from noodle woks to bubble teas. A chain of 10 restaurants located in the heart of belgian cities serving thousands of asian food lovers.

    • United States
    • Restaurants
    • Founder
      • Jan 2023 - Present

      MAXIMISEZ LA RENTABILITÉ DE VOTRE RESTAURANT ! L'équipe Kitchen Boost vous accompagne pour créer votre propre marque virtuelle et générer jusqu'à 30% de chiffre d'affaires additionnel en livraison sans aucun investissement. MAXIMISEZ LA RENTABILITÉ DE VOTRE RESTAURANT ! L'équipe Kitchen Boost vous accompagne pour créer votre propre marque virtuelle et générer jusqu'à 30% de chiffre d'affaires additionnel en livraison sans aucun investissement.

    • Poland
    • Construction
    • 1 - 100 Employee
    • Founder
      • Jan 2023 - Present

      With Voster, you will never run out of photo and video content to feed your social media. We turn your talented happy customers into content creators. Want to know how ? Feel free to contact us and we'll be happy to help ! With Voster, you will never run out of photo and video content to feed your social media. We turn your talented happy customers into content creators. Want to know how ? Feel free to contact us and we'll be happy to help !

    • Founder
      • Jun 2022 - Present

      We're on mission to make people feel guilt-free when indulging their sweet cravings. Sweet should be healthy. We're dedicated to simplify the sweets industry. No more need for endless ingredient lists that we can barely pronounce. Handmade of 3 super foods: dates, cocoa and nuts. No added sugar, vegan and gluten-free. Naturally delicious bites. https://innocent-sweets.com We're on mission to make people feel guilt-free when indulging their sweet cravings. Sweet should be healthy. We're dedicated to simplify the sweets industry. No more need for endless ingredient lists that we can barely pronounce. Handmade of 3 super foods: dates, cocoa and nuts. No added sugar, vegan and gluten-free. Naturally delicious bites. https://innocent-sweets.com

    • Belgium
    • Manufacturing
    • Founder
      • Dec 2020 - Present

      We aim to introduce the medjool date and its benefits to a greater number of people. Promote this little-known fruit in Europe and present it in a more sumptuous and attractive form. Elevate the date to the rank of gourmet products and make it a memorable taste experience! We aim to introduce the medjool date and its benefits to a greater number of people. Promote this little-known fruit in Europe and present it in a more sumptuous and attractive form. Elevate the date to the rank of gourmet products and make it a memorable taste experience!

    • Procurement Officer
      • Jan 2016 - Aug 2019

      - Ensure the planning, organization, development and coordination of procurement activities for the entire organization.- Look for suppliers to negotiate and guarantee the most competitive prices for the purchase of supplies and services while having the best quality.- Prepare and follow the files of markets, purchase orders, contracts and management of contractual claims.

    • Budget Manager
      • May 2014 - Dec 2015

      - Prepare budgets and achieve goals by setting timetables; collect, analyze and consolidate financial data; recommend plans.- Communicate regularly on anticipated future budget needs, using appropriate budgeting tools.- Contribute with analysis, documentation and relevant contributions to the preparation of audit notes and respond to audit questions and recommendations.

    • Business Controller
      • Jan 2014 - Apr 2014

      - Support the BU in pursuing financial and performance objectives through an in-depth analysis of results. - Set up dashboards and choose the appropriate KPIs while ensuring monitoring, control, analysis and adjustment. - Prepare special reports by collecting, analyzing and summarizing information and trends of the activity and the sector. - Support the BU in pursuing financial and performance objectives through an in-depth analysis of results. - Set up dashboards and choose the appropriate KPIs while ensuring monitoring, control, analysis and adjustment. - Prepare special reports by collecting, analyzing and summarizing information and trends of the activity and the sector.

    • Assistant Business Controller
      • Jul 2013 - Dec 2013

      - Process and communicate all internal food and beverage requests. - Control and classify F&B purchase invoices and track orders. - Follow the stocks and develop and update the stock sheets. - Process and communicate all internal food and beverage requests. - Control and classify F&B purchase invoices and track orders. - Follow the stocks and develop and update the stock sheets.

Education

  • Solvay Brussels School
    Master of Business Administration - MBA, Executive Master in Management
    2019 - 2020
  • Ichec Brussels Management School
    Executive MBA, Marketing, Communication and Brand Management
    2023 - 2024
  • Ecole Nationale de Commerce et de Gestion d'Agadir
    Master's degree, Accounting and Financial Management
    2008 - 2013

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