Experience

People - Digital Brand Studio

• Tunisia
• Advertising Services
• 1 - 100 Employee

• Account Manager

  • Mar 2021 - Present

  Role:o Participation in strategic reflections for multimedia & digital campaigns (Display, branding, Social media, OOH...) by analyzing needs through briefs, then writing and presenting recommendations.o Development of annual recommendations for brands.o Supervision and monitoring of campaign implementation.o Presentation of recommendations and performance to clients.o Campaign reporting, analysis of results, and search for insights. (Socialbakers)o Coordination of cross-functional teams (Creative, Production, Social Media...).o Management of client accounts.

• Social Media Manager & Content Creator

  • Mar 2020 - Mar 2021

  - Brands : Torchi, Henkel Tunisie, Nadhif Gel, Honoris United Universities, Pril, Maison de Senteurs Tunisie, UPSAT, C’fresh, C’cool, Bigaboo, Parad’ice, Fanta Algeria, Star Assurances, Fibalek…- Media: Torchi- Role: o Participation in strategic reflections for multimedia & digital campaigns (Display, branding, Social media, OOH...) by analyzing needs through briefs, then writing and presenting recommendations.o Development of annual recommendations and Social Media strategies.o Management of Social Media projects.o Creation of content for brands and affinity media.o Coordination with different teams for successful campaign implementation.o Analysis of KPIs. (Socialbakers)o Reporting. (Socialbakers)o Maintain competitive monitoring on social media platforms.



W. User Agency

• Tunisia
• Advertising Services
• 1 - 100 Employee

• Social Media Manager

  • Dec 2019 - Feb 2020

  - Brands : Webank, Attijari Bank, Nouvelair, Smart Chef, Astral, Moulin d'Or, Bonna, Wash and go, Indigo Company, Jennyfer, SsangYong, Chips Max. Goodyear, Tropico, Chips Max, Diva, Batam, Fatales, GAT Assurances...- Role : o Development of Social Media strategies and management of client accounts.o Coordination with different teams for successful campaign implementation.o Team management.o Creation of content for brands.o Analysis of KPIs. (Agorapulse)o Reporting. (Agorapulse)o Customer relationship management (tracking requests, sharing updates and performance via statistics and reports...).o Management of collaborations with influencers and partnership organization.o Maintain competitive monitoring on social media platforms.

• Senior Community Manager

  • Feb 2019 - Dec 2019

  - Brands : Webank, Attijari Bank, Nouvelair, Smart Chef, Astral, Moulin d'Or, Bonna, Wash and go, Indigo Company, Jennyfer, SsangYong, Chips Max.- Role : o Management of the editorial calendar.o Management and creation of content for the brand's social media platforms.o Development of social media strategies for Always On presence.o Planning of advertising campaigns.o Moderation and analysis of KPIs. (Agorapulse)o Maintain competitive monitoring on social media platforms.

• Community manager

  • Jul 2018 - Feb 2019

  - Brands : Yaourt Délice, Webank, Piscines Desjoyaux, Indigo Company, Jennyfer, LC Waikiki, SsangYong, Mahindra, Salima, Safe Flight Academy, Chips Max, Zitouna Takaful. - Role : o Management and creation of content for the brand's social media platforms.o Planning of advertising campaigns.o Participation in the development of a social media strategy.o Social media message moderation and response. o Analysis of KPIs. (Agorapulse)o Maintaining competitive monitoring on social media platforms.



Rotaract IHEC Carthage

• 1 - 100 Employee

• Founding Member and Chair of the Public Interest Action Committee

  • Nov 2013 - Jan 2018

  o Public Service Committee Chairperson: o Reviewing suggestions for public service actions.o Planning and directing the preparatory phase of public service actions for the year.o Overseeing the operation of the committee.o Holding regular committee meetings and coordinating activities.o Reporting to the club board.o Organizing professional meetings, leadership training seminars, community service projects, fundraisers, and social events.o As a project leader, the most important humanitarian actions that I carried out were Warm Winter and Health Caravan.

• Head of Communication

  • Oct 2014 - Jul 2016

  - Role: o Designing marketing projects and promoting various projects and events to increase the club's reputation.o Defining the club's communication strategy.o Developing the internal communication strategy.o Realizing the supports of communication.o Designing and implementing communication projects or tools such as brochures, annual reports, posters, etc.o Developing messages and projects that align with the club's strategy and objectives.o Monitoring the proper implementation of communication campaigns.o Acting as an interface between the association and its various contacts such as media, decision-makers, general public, members, donors, and partners.o Developing a network of partners, especially the media, to promote communication actions.o Ensuring the association's visibility in events.



Webi

• Tunisia
• Technology, Information and Internet
• 1 - 100 Employee

• Community Manager

  • Jul 2016 - Aug 2016

  Role : o Creation of content for the brand's social media platforms. o Moderation and response to messages on social media. o Prospecting potential clients and attracting new people to the community. o Monitoring the brand and competitive monitoring. o Community management to create engagement, retain an audience, and acquire new targets. o Customer relationship management. o Monitoring statistics. Role : o Creation of content for the brand's social media platforms. o Moderation and response to messages on social media. o Prospecting potential clients and attracting new people to the community. o Monitoring the brand and competitive monitoring. o Community management to create engagement, retain an audience, and acquire new targets. o Customer relationship management. o Monitoring statistics.



Entreprise Tunisienne d’Activités Pétrolières (ETAP)

• Tunisia
• Oil and Gas
• 1 - 100 Employee

• Human Resources Intern

  • Jun 2015 - Jul 2015

  o Discovering the Human Resources department within the company. o Understanding the functioning of this department: Personnel administration: payroll, managing absences, managing leave requests, etc. Recruitment: posting job offers, following up with candidates, drafting contracts, etc. o Discovering the Human Resources department within the company. o Understanding the functioning of this department: Personnel administration: payroll, managing absences, managing leave requests, etc. Recruitment: posting job offers, following up with candidates, drafting contracts, etc.



attijari bank

• Banking
• 700 & Above Employee

• Internship in a Bank

  • Jul 2013 - Aug 2013

  - Role: o Observed daily banking operations within the agency. o Learned how to welcome, provide information to, and retain clients. o Observed the implementation of prospecting actions to attract new clients to the bank. - Role: o Observed daily banking operations within the agency. o Learned how to welcome, provide information to, and retain clients. o Observed the implementation of prospecting actions to attract new clients to the bank.