Ashwin Rajan
Principal at Fabric Behavior Design- Claim this Profile
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Bio
Antti Poikolainen
Ashwin helped our organization look at the established company culture from a behavioral perspective. He is clearly experienced in behavior strategy and design. The canvas tool he designed has been fascinating and has enabled me to gain a new perspective into how people behave, and how companies can design their environment into producing incentives that take employees toward the new ideal behavior. When it comes to issues of behavior, Ashwin would be my go-to person for consulting, brainstorming and problem-solving.
Sara Eklund
In the era of digital the topic of responsible and value focused behaviour design is rising in importance. I have had the joy to collaborate with Ashwin Rajan when exploring and co-creating behaviour driven concepts in the context of customer experience. Ashwin’s behavioural expertise is remarkable and his innovative approach to apply the principles of behavioural design provides great value both in business model evaluation, concept and product development as well as when analysing specific digtial-era challenges.
Antti Poikolainen
Ashwin helped our organization look at the established company culture from a behavioral perspective. He is clearly experienced in behavior strategy and design. The canvas tool he designed has been fascinating and has enabled me to gain a new perspective into how people behave, and how companies can design their environment into producing incentives that take employees toward the new ideal behavior. When it comes to issues of behavior, Ashwin would be my go-to person for consulting, brainstorming and problem-solving.
Sara Eklund
In the era of digital the topic of responsible and value focused behaviour design is rising in importance. I have had the joy to collaborate with Ashwin Rajan when exploring and co-creating behaviour driven concepts in the context of customer experience. Ashwin’s behavioural expertise is remarkable and his innovative approach to apply the principles of behavioural design provides great value both in business model evaluation, concept and product development as well as when analysing specific digtial-era challenges.
Antti Poikolainen
Ashwin helped our organization look at the established company culture from a behavioral perspective. He is clearly experienced in behavior strategy and design. The canvas tool he designed has been fascinating and has enabled me to gain a new perspective into how people behave, and how companies can design their environment into producing incentives that take employees toward the new ideal behavior. When it comes to issues of behavior, Ashwin would be my go-to person for consulting, brainstorming and problem-solving.
Sara Eklund
In the era of digital the topic of responsible and value focused behaviour design is rising in importance. I have had the joy to collaborate with Ashwin Rajan when exploring and co-creating behaviour driven concepts in the context of customer experience. Ashwin’s behavioural expertise is remarkable and his innovative approach to apply the principles of behavioural design provides great value both in business model evaluation, concept and product development as well as when analysing specific digtial-era challenges.
Antti Poikolainen
Ashwin helped our organization look at the established company culture from a behavioral perspective. He is clearly experienced in behavior strategy and design. The canvas tool he designed has been fascinating and has enabled me to gain a new perspective into how people behave, and how companies can design their environment into producing incentives that take employees toward the new ideal behavior. When it comes to issues of behavior, Ashwin would be my go-to person for consulting, brainstorming and problem-solving.
Sara Eklund
In the era of digital the topic of responsible and value focused behaviour design is rising in importance. I have had the joy to collaborate with Ashwin Rajan when exploring and co-creating behaviour driven concepts in the context of customer experience. Ashwin’s behavioural expertise is remarkable and his innovative approach to apply the principles of behavioural design provides great value both in business model evaluation, concept and product development as well as when analysing specific digtial-era challenges.
Experience
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Fabric Behavior Design
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Design
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1 - 100 Employee
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Principal
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Jul 2012 - Present
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Aktive Revenue Operations
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Finland
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International Trade and Development
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1 - 100 Employee
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Product-Led Growth Lead
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Jan 2020 - Present
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Helsinki XR Center
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Finland
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Software Development
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1 - 100 Employee
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Founder - DementiaXR
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Mar 2019 - Present
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EDACY
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Switzerland
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E-Learning Providers
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1 - 100 Employee
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Advisor: Behavior & Growth
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Mar 2017 - Present
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Visit Arctic Europe
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Finland
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International Trade and Development
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Lead Consultant: Customer Experience & Digital Solutions
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Jun 2016 - Aug 2018
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Helsinki Think Company
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Finland
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Think Tanks
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1 - 100 Employee
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Team Member at Gamified CoHousing (Mutiny Accelerator Program)
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Mar 2018 - May 2018
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Glyde
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Ireland
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Construction
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1 - 100 Employee
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Co-Founder, Realisation
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Nov 2015 - Aug 2016
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Fjord
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Netherlands
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Manufacturing
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Design Consultant, Interaction & Service Design, User Insight
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Nov 2009 - Jun 2012
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Deloitte Consulting
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Italy
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Business Consulting and Services
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700 & Above Employee
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Senior Analyst: Strategy, Learning & Organisational Change
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Jan 2007 - Aug 2008
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Adayana
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United States
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Business Consulting and Services
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1 - 100 Employee
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Senior Learning Designer
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Dec 2005 - Dec 2006
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Career Launcher
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India
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Education Administration Programs
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700 & Above Employee
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Consultant - Instructional & Learning Design
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May 2004 - Jan 2005
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Innominds
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Consultant - Information Architecture, Instructional Design
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Feb 2002 - Jun 2004
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Edutech
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Education Management
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Consultant - Knowledge Management, Research
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Jul 2001 - May 2003
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Education
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2008 - 2009
Copenhagen Institute of Interaction Design
MA Equivalent, Pilot Year. -
1996 - 1999
Osmania University
B.A.
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