Ashwin Krishna S S
Executive - Marketing at Zirantec Italy- Claim this Profile
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Tamil Native or bilingual proficiency
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English Professional working proficiency
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French Elementary proficiency
Topline Score
Bio
Credentials
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Customer Analytics
CourseraFeb, 2019- Sep, 2024 -
Negotiation Fundamentals
CourseraOct, 2018- Sep, 2024
Experience
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Zirantec Italy
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Italy
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Machinery Manufacturing
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1 - 100 Employee
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Executive - Marketing
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May 2019 - Present
- Brand ownership, involves all decision making aspects for the region by devising brand positioning strategies, planning short & long term goals, understanding product-market fit, identifying touchpoints, studying target audience to establish sales channels, determining promotion methods, etc.- Extensive overseas travel to survey market developments, competitor brands, product-market fit, appoint channel partners, expand to new markets & study future prospects.- Key account manager for international clientele, retained top buyers & nurtured relationships with potential buyers.- Governed planning, prospecting & qualifying leads; assessed the market to plan sales pitch; delivered proposals; negotiated & guided the customer through purchase decisions; closed deals and followed up for feedback & purchase repeat.- Handled digital ideation & execution for global users through social media, Applied LinkedIn Sales Navigator expertise to extract leads and connect potential buyers as alternate lead/enquiry generation channel in the post-pandemic situation.
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Mango Education
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India
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Education Administration Programs
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1 - 100 Employee
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Digital Media Marketing Intern
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May 2018 - Jul 2018
- Designed and Conceptualised creatives for social media campaigns, Assisted in lead nurturing & customer journey mapping.- Built a customer persona to run social media campaigns, Studied promotional metrics to optimise content/creative & to improve reach.- Suggested core strategy tools, Performed up-selling using the customer retention model (Discover-Connect- Explore model) unique to Mango Education. - Designed and Conceptualised creatives for social media campaigns, Assisted in lead nurturing & customer journey mapping.- Built a customer persona to run social media campaigns, Studied promotional metrics to optimise content/creative & to improve reach.- Suggested core strategy tools, Performed up-selling using the customer retention model (Discover-Connect- Explore model) unique to Mango Education.
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Education
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PSG Institute of Management
Master of Business Administration - MBA, Marketing/Marketing Management, General -
National Engineering College
Bachelor of Engineering, Electronics and Communication Engineering -
Mahatma Montessori Matriculation Higher Secondary School
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Mary Immaculate Matriculation School