Ashton Scriven
VP of Client Success at Valve+Meter Performance Marketing- Claim this Profile
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Bio
Claudia Brown
Few people have the opportunity to report to someone who not only guides you professionally but personally- but I did when I interned for Ashton. I had the pleasure of reporting to Ashton during my summer internship with Valve + Meter. I greatly admired Ashton's attentiveness and ability to lead. She always answered any questions that I had and was always willing to lend a helping hand. Ashton is a true asset to any project she works on.
Dave Beasley
I was honored to be able to manage and work with Ashton while we were both at Defender Direct. Ashton is ambitious, smart and always well prepared. I probably learned more from her than vice versa. She showed an ability to quickly grasp a wide variety of projects and channel responsibilities. This breadth has enabled her to quickly succeed in marketing positions requiring greater perspective. Further, she's an individual of outstanding character and values.
Claudia Brown
Few people have the opportunity to report to someone who not only guides you professionally but personally- but I did when I interned for Ashton. I had the pleasure of reporting to Ashton during my summer internship with Valve + Meter. I greatly admired Ashton's attentiveness and ability to lead. She always answered any questions that I had and was always willing to lend a helping hand. Ashton is a true asset to any project she works on.
Dave Beasley
I was honored to be able to manage and work with Ashton while we were both at Defender Direct. Ashton is ambitious, smart and always well prepared. I probably learned more from her than vice versa. She showed an ability to quickly grasp a wide variety of projects and channel responsibilities. This breadth has enabled her to quickly succeed in marketing positions requiring greater perspective. Further, she's an individual of outstanding character and values.
Claudia Brown
Few people have the opportunity to report to someone who not only guides you professionally but personally- but I did when I interned for Ashton. I had the pleasure of reporting to Ashton during my summer internship with Valve + Meter. I greatly admired Ashton's attentiveness and ability to lead. She always answered any questions that I had and was always willing to lend a helping hand. Ashton is a true asset to any project she works on.
Dave Beasley
I was honored to be able to manage and work with Ashton while we were both at Defender Direct. Ashton is ambitious, smart and always well prepared. I probably learned more from her than vice versa. She showed an ability to quickly grasp a wide variety of projects and channel responsibilities. This breadth has enabled her to quickly succeed in marketing positions requiring greater perspective. Further, she's an individual of outstanding character and values.
Claudia Brown
Few people have the opportunity to report to someone who not only guides you professionally but personally- but I did when I interned for Ashton. I had the pleasure of reporting to Ashton during my summer internship with Valve + Meter. I greatly admired Ashton's attentiveness and ability to lead. She always answered any questions that I had and was always willing to lend a helping hand. Ashton is a true asset to any project she works on.
Dave Beasley
I was honored to be able to manage and work with Ashton while we were both at Defender Direct. Ashton is ambitious, smart and always well prepared. I probably learned more from her than vice versa. She showed an ability to quickly grasp a wide variety of projects and channel responsibilities. This breadth has enabled her to quickly succeed in marketing positions requiring greater perspective. Further, she's an individual of outstanding character and values.
Credentials
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HubSpot Inbound Marketing Certification
HubSpot Academy
Experience
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Valve+Meter Performance Marketing
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United States
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Advertising Services
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1 - 100 Employee
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VP of Client Success
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Dec 2021 - Present
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selfpublishing.com
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Marketing Director
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Feb 2020 - Dec 2021
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Valve+Meter Performance Marketing
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United States
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Advertising Services
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1 - 100 Employee
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VP of Strategy
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Aug 2019 - Feb 2020
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Director of Strategy
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Jun 2018 - Aug 2019
Led development of marketing strategy for new clients and oversaw account management of existing clients to achieve performance goals.
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Business Strategist
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Jan 2017 - Jun 2018
Provided strategic insights and recommendations for partners to fuel business growth based on a holistic and innovative approach to marketing.
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Indiana Youth Institute
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United States
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Non-profit Organizations
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1 - 100 Employee
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Marketing Manager
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Oct 2014 - Jan 2017
Developed content and promotional strategy for all agency, program and donor marketing, including print collateral, direct mail, website, social media, exhibits, grassroots and email marketing initiatives for 16 programs and services. Collaborated with advancement team to generate innovative ways to reach new audiences, communicate with donors and send segmented marketing messages to tailored lists for expansion of brand knowledge, program usage and event attendance. Developed content and promotional strategy for all agency, program and donor marketing, including print collateral, direct mail, website, social media, exhibits, grassroots and email marketing initiatives for 16 programs and services. Collaborated with advancement team to generate innovative ways to reach new audiences, communicate with donors and send segmented marketing messages to tailored lists for expansion of brand knowledge, program usage and event attendance.
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DEFENDERS
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United States
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Consumer Services
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500 - 600 Employee
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Marketing Business Manager
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Sep 2013 - Sep 2014
Managed direct marketing budget of $8 million for programs yielding 14% of marketing-driven revenue. Owned performance, offer and positioning of 19 shared mail programs, 15 national directories (print and digital) and all local and national radio promotions. Coordinated corporate brand marketing with the Indianapolis Colts and Pacers.
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Marketing Coordinator
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Nov 2012 - Sep 2013
Served as marketing lead for acquisition of five home services companies. Led marketing transition team for integration of combined companies for new brand identity and consistency. Set policy, reviewed materials and assessed gaps in strategy between acquired companies and parent company.
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Account Executive
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Jun 2012 - Nov 2012
Managed internal marketing projects from conception to fulfillment for direct mail, e-mail, affiliate and business partnership programs.
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Education
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Valparaiso University
Bachelor of Business Administration (B.B.A.), International Business, Spanish
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