Experience

The Coalition for Children Affected by AIDS

• Canada
• Non-profit Organizations
• 1 - 100 Employee

• Communications and Administration Advisor

  • Dec 2020 - Present

  *Managing the communications and administrative functions of the Coalition Secretariat*Strategic review of communications, providing recommendations to strengthen advocacy activity*Designing advocacy briefings, social media shareables and other marketing materials*Harnessing communications with members and ambassadors to create greater equity for children affected by HIV and AIDS.



Play Action International

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Marketing and Communications Manager

  • Dec 2019 - Present

  *Managing the Marketing and Communications function for the organisation*Implementing marcomms processes and protocols for increased strategic output*Delivering effective activity to support national and international fundraising campaigns *Working collaboratively with partner organisations such as DFID to increase income generation*Ownership of brand and website development, expanding the profile and reach of the charity



Self Employed

• United States
• 700 & Above Employee

• Yoga Teacher and Personal Trainer

  • 2018 - Present

  Helping people to feel good through fitness. Yoga classes incorporating a mix of styles for different abilities. Personal Training to help individuals achieve their goals and exceed their own expectations. Tailored programmes with full support and nutritional advice. Group, corporate and one-to-one training available.



Roald Dahl's Marvellous Children's Charity

• United Kingdom
• Non-profit Organization Management
• 1 - 100 Employee

• Freelance Marketing and Communications Consultant

  • Jul 2018 - Sep 2019

• Marketing and Communications Manager

  • Jan 2016 - Jul 2018

  *Delivery of marketing & communications activity, increasing profile & income.*Managing effective campaigns to develop individual giving, corporate partnerships, stewardship & programmes activity.*Social media & website management, creating engaging content that aligns with organisational objectives & increases brand reach.*Set up and optimisation of Google AdWords Grant Account*Production (including copywriting and design) of print & digital campaign materials including the supporter newsletter and annual review.*Management of fundraising campaigns from strategy to execution, monitoring and evaluation.*Development of key relationships with trustees, volunteers, third parties, suppliers, press & freelancers.



Uprise Up | B Corp

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Executive

  • Jul 2015 - Jan 2016

  *Management & delivery of PPC campaigns, display advertising & product listed ads.*Conducting SEO audits, providing recommendations to clients.*Account coordination & client management for charities including ActionAid Australia, Diabetes UK & World Animal Protection.



Twogether

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Account Manager

  • Jan 2015 - Jul 2015

  *Managing client campaigns on brief, on time & within budget. *Strategy, pitching, scheduling, briefing, concepts, creative brief, budget control, implementation, reporting & analysis. *Using marcomms expertise to deliver results for clients such as Brocade & Symantec.



Dennis

• United Kingdom
• Book and Periodical Publishing
• 100 - 200 Employee

• Marketing and Communications Manager

  • Sep 2011 - Nov 2014

  *Performance analysis, tracking metrics against digital objectives using tools such as Google Analytics to create meaningful reports & recommendations. *Strategic use of CRM to segment data & implement targeted direct marketing activity including acquisition & retention campaigns. *Managing & developing user experience of a profitable website, reviewing & improving design, content & functionality. *Planning & implementing B2B & B2C brand strategy to increase awareness & lead generation.*Managing key elements of corporate events including writing speaker profiles presentations, event logistics & promotion. *Conducting in-depth, commercially focused research to source sponsorship opportunities & spearhead pitches to secure funding.*Copywriting for a variety of platforms & audiences.*Conducting PR activity securing media coverage for new product launches & news stories. *Creating & managing idea sharing groups internally to leverage skills of colleagues.



Vitality Publishing

• Advertising Services
• 1 - 100 Employee

• Marketing Executive

  • Nov 2010 - Sep 2011

  *Delivering news summaries and analysing trends for new product launches and competitor activity.*Managing product and brand launch events to increase client and customer brand engagement.*Managing a database of media contacts and maintaining excellent working relationships to maximise partnership opportunities.*Developing marketing initiatives, building and delivering engaging campaigns that increase revenue and brand awareness.



Independent traveling

• Independent and self-funded travelling around the world

  • Jan 2010 - Oct 2010



Barnet Council

• United Kingdom
• Government Administration
• 700 & Above Employee

• Business Development Support Officer

  • Aug 2009 - Jan 2010

  *Creating and delivering weekly reports to senior management to ensure information is communicated efficiently and appropriate action is taken. *Conducting research to develop a thorough understanding of the Council’s operational capabilities and growth potential. *Co-ordinating events and conferences.*Providing analysis to determine results of activity undertaken.