Ashok KG
Head - Marcom & Brand Activation at Radio Mango- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Tamil Native or bilingual proficiency
-
Malayalam Native or bilingual proficiency
-
Hindi Limited working proficiency
-
English Native or bilingual proficiency
Topline Score
Bio
Atul Bhushan
Ashok's creative ideas are mindboggling. He's is a witty person who can handle stress without trickling its toxins to his team. He always protected the team come what may and allowed it to act without fear. I felt hardly under pressure, thus making some bold creative campaign choices under his leadership.
Rumela Bhattacharya
Ashok is an excellent person and a skilled creative professional. Working with him always helps to analyze the nuances of a concept or a creative idea, which in turn helps to build a much stronger creative strategy. He is a remarkable co-worker and his presence in a team substantially contributes to the team's success and camaraderie.
Atul Bhushan
Ashok's creative ideas are mindboggling. He's is a witty person who can handle stress without trickling its toxins to his team. He always protected the team come what may and allowed it to act without fear. I felt hardly under pressure, thus making some bold creative campaign choices under his leadership.
Rumela Bhattacharya
Ashok is an excellent person and a skilled creative professional. Working with him always helps to analyze the nuances of a concept or a creative idea, which in turn helps to build a much stronger creative strategy. He is a remarkable co-worker and his presence in a team substantially contributes to the team's success and camaraderie.
Atul Bhushan
Ashok's creative ideas are mindboggling. He's is a witty person who can handle stress without trickling its toxins to his team. He always protected the team come what may and allowed it to act without fear. I felt hardly under pressure, thus making some bold creative campaign choices under his leadership.
Rumela Bhattacharya
Ashok is an excellent person and a skilled creative professional. Working with him always helps to analyze the nuances of a concept or a creative idea, which in turn helps to build a much stronger creative strategy. He is a remarkable co-worker and his presence in a team substantially contributes to the team's success and camaraderie.
Atul Bhushan
Ashok's creative ideas are mindboggling. He's is a witty person who can handle stress without trickling its toxins to his team. He always protected the team come what may and allowed it to act without fear. I felt hardly under pressure, thus making some bold creative campaign choices under his leadership.
Rumela Bhattacharya
Ashok is an excellent person and a skilled creative professional. Working with him always helps to analyze the nuances of a concept or a creative idea, which in turn helps to build a much stronger creative strategy. He is a remarkable co-worker and his presence in a team substantially contributes to the team's success and camaraderie.
Credentials
-
Fundamentals of Digital Marketing
GoogleNov, 2021- Sep, 2024
Experience
-
Radio Mango
-
India
-
Broadcast Media Production and Distribution
-
1 - 100 Employee
-
Head - Marcom & Brand Activation
-
Sep 2017 - Present
Building content/ integrated brand solutions /consumer marketing campaigns Leading campaign strategy, planning workflow to deliver campaign goalsAdept in working cross-functionally with internal Platforms, Sales, PR, Digital and Creative departments to develop content / creative solutionsDeep knowledge in running a 360-campaign, from strategy development to tactical execution Building content/ integrated brand solutions /consumer marketing campaigns Leading campaign strategy, planning workflow to deliver campaign goalsAdept in working cross-functionally with internal Platforms, Sales, PR, Digital and Creative departments to develop content / creative solutionsDeep knowledge in running a 360-campaign, from strategy development to tactical execution
-
-
-
Reliance Broadcast Network
-
Broadcast Media Production and Distribution
-
300 - 400 Employee
-
Regional Head - Creative Solution & Services
-
Jan 2015 - Sep 2017
Creative Solutions for 92.7 Big FM, Big Magic & Big Magic Gangao BIG BANG award for creative excellence - CSR Gold 2015o BIG BANG award for creative excellence Bronze 2015º FUCA award for creative excellence Bronze 2015º IUKAN - Utility Best Practices award - BWSSB Campaign 2015º ABBY - Best Use of Radio Gold 2017º ABBY - Branded Content - Best non ction program Gold 2017º ABBY - Branded Content - Best use of integration Gold 2017º ABBY - Branded Content - Best integrated entertainment Bronze 2017º ABBY - Best Use of Branded Content Bronze 2017º Golden Mikes - Innovation - Best use of multi city radio Silver 2017º Golden Mikes - Innovation - Best digital Silver 2017º Golden Mikes - Innovation - Best use of radio Bronze 2017º APAC ACEF - Radio E ectiveness Gold 2017º APAC ACEF - Radio E ectiveness Silver 2017º APAC ACEF - Radio Creativitiy Bronze 2017º CEO’s award for BIG Innovation - RBNL Q3 2016 -17
-
-
-
Bennett Coleman and Co. Ltd. (Times Group)
-
India
-
Newspaper Publishing
-
700 & Above Employee
-
Deputy Manager - Integrated Brand Communications & Experiences
-
Sep 2010 - Dec 2014
• Developing powerful BIG-idea-based Marketing solutions for top clients • Create large-format Intellectual Properties.o World Diabetes Day Campaign - Guinness World Record 2011o BCCL Chairman’s Award for exemplary contribution to work 2012º World Diabetes Day Campaign - Guinness World Record 2013 • Developing powerful BIG-idea-based Marketing solutions for top clients • Create large-format Intellectual Properties.o World Diabetes Day Campaign - Guinness World Record 2011o BCCL Chairman’s Award for exemplary contribution to work 2012º World Diabetes Day Campaign - Guinness World Record 2013
-
-
-
Mudra Communications
-
India
-
Appliances, Electrical, and Electronics Manufacturing
-
Manager Brand Communications
-
May 2009 - Aug 2010
• Account/Brand Management - McDowell's No.1 - Whisky, Celebrations Rum & McDowell's Brandy
-
-
Executive Brand Communications
-
Aug 2007 - May 2009
-
-
-
Ogilvy & Mather
-
India
-
Appliances, Electrical, and Electronics Manufacturing
-
1 - 100 Employee
-
Account Executive
-
Apr 2006 - Jul 2007
• Account/Brand Management/Consumer - Hutch Kerala & Sify Consumer Division • Account/Brand Management/Consumer - Hutch Kerala & Sify Consumer Division
-
-
-
Fountainhead Communications
-
United States
-
Software Development
-
Client Servicing Trainee
-
Dec 2005 - Apr 2006
* Handled Marketing Communications for 'Eastern Masalas' world’s largest selling branded masala & Real Estate client '' Lancor Properties' * Handled Marketing Communications for 'Eastern Masalas' world’s largest selling branded masala & Real Estate client '' Lancor Properties'
-
-
-
ABN AMRO
-
Netherlands
-
Financial Services
-
100 - 200 Employee
-
Officer
-
Jul 2004 - Dec 2005
-
-
Education
-
2005 - 2006
Madras Advertising Club
Post Graduate Diploma, Advertising and Marketing Communications -
2012 - 2012
Learning Catalyst
Integrated Digital Marketing -
2002 - 2004
Velammal College of Management & Computer Studies
MBA, Marketing & Finance -
1997 - 2000
Asan Memorial College of Computer Studies
B.Sc, Computer Science -
-
University of Madras
Master of Business Administration - MBA, Marketing/Marketing Management, General
Community
