Experience

Basis Technologies

• United States
• Advertising Services
• 700 & Above Employee

• Director, Client Development CPG, Recruitment, B2B

  • Apr 2011 - Present

  Partner with brands to manage media in-house through robust media strategy & activation services or in-housing framework and automation software. Expertise in creating omnichannel digital media performance for CPG, Recruitment, D2C and B2B marketers. Basis Technologies is committed to developing software and services that support the increasingly complex digital media landscape and improve the lives of people working inside it. Basis is the most comprehensive media automation and intelligence platform in the industry—and the only platform to support the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place. Through unified software and services, we simplify and automate digital media operations, while driving performance. Show less



Tribune Media

• Broadcast Media Production and Distribution
• 400 - 500 Employee

• Digital Sales Director - Eastern Region

  • Mar 2008 - Apr 2011

  Led integrated team efforts to increase National client roster across all Tribune digital properties (LATimes, Chicago Tribune, WGN, etc...) Our ability to create a national footprint by creating continuity in integrated marketing programs which significantly increased our usage by clients such as Sprint, Volvo and American Express. Led integrated team efforts to increase National client roster across all Tribune digital properties (LATimes, Chicago Tribune, WGN, etc...) Our ability to create a national footprint by creating continuity in integrated marketing programs which significantly increased our usage by clients such as Sprint, Volvo and American Express.



Specific Media

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Account Executive

  • Jul 2007 - Mar 2008



New York Post

• United States
• Media Production
• 700 & Above Employee

• Account Executive

  • May 2006 - Jul 2007

  Retail-specific client lead charged with growth of National and Regional retailers. Client roster included Target, Radio Shack, Sears, Select Comfort and regional retailers like Food Emporium, Gristedes and Met Lumber. Additional goals to increase awareness and trial of newly launched NYPost.com as an integration with our insert and print offerings. Retail-specific client lead charged with growth of National and Regional retailers. Client roster included Target, Radio Shack, Sears, Select Comfort and regional retailers like Food Emporium, Gristedes and Met Lumber. Additional goals to increase awareness and trial of newly launched NYPost.com as an integration with our insert and print offerings.



News America Marketing

• United States
• Advertising Services
• 500 - 600 Employee

• Account Director

  • Jun 2001 - May 2006