Ashley Sixt

Product Line Manager at Delta Children
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Contact Information
us****@****om
(386) 825-5501
Location
United States, US

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Experience

    • United States
    • Furniture and Home Furnishings Manufacturing
    • 100 - 200 Employee
    • Product Line Manager
      • Oct 2022 - Present

    • United States
    • Wholesale
    • 400 - 500 Employee
    • Product Portfolio Manager
      • Mar 2022 - Oct 2022

      Automotive

    • Product Manager
      • Sep 2018 - Mar 2022

      Developed product line extensions with both domestic and global suppliers to grow sales and manage margin within assigned categories• Launch new product lines and provide education to the organization on existing products to secure customer bids• Listen to customer feedback and provide source solution-base product recommendations• Research and develop a product strategy for new customer marketso Grew assigned market YOY 46% in my category, out pacing category growth of 25% and overall company growth• Manage supplier relationships, terms agreements and negotiations• Provide pricing direction and margin goals to achieve assigned metrics

    • Buyer
      • Mar 2018 - Sep 2018

    • Assistant Buyer
      • Oct 2015 - Mar 2018

      Assistant Buyer, Shopko Store Support Center, Green Bay, WI ​​(October 2015 - Present)• Collaborate with vendors for strategic advertising, analyze advertising lifts, and track competition• Plan seasonal off-shelf locations to drive sales and support the business strategy• Negotiate funding allowances and terms with suppliers to maximize profitability• Participated in corporate Baby World relay to drive a 17% sales increase the first year​ (October 2016- present)• Buying responsibilities for Adult Liquid Nutrition (Dec 2016) and Lip Care (Aug 2017)o Adult Liquid Nutrition: Drove +12% sales increase, +10% Buyer Margin increase by developing a more strategic ad strategy and maximizing in store promotional opportunitieso Completed a business review on Lip Care and developed a go forward assortment that included the launch of new innovation and brands in the Fall of 2017 helping to offset decline in the businesso Developed a low volume planogram strategy decreasing damages by reducing inventory levels on high risk date coded product while maintaining sales and instockso Monitored sales and financial results for assigned categories and provided analysis around actions needed in order to address opportunitieso Established collaborative relationships with both internal cross functional partners and vendorso Partnered with the private brand in order to devlope a future roadmap for key product categories

    • Ad Coordinator
      • Feb 2014 - Oct 2015

      Ad Coordinator, Shopko Store Support Center, Green Bay, WI​​​​ (February 2014 – October 2015)• Worked closely with the Consumable VP to communicate the advertising direction to the division• Analyzed competitor a promotions and provided strategic promotional guidance to the merchant team• Worked with the advertising team to ensure the merchant ad strategies were communicated clearly and accurately which lead to flawless execution of the ad plans• Partnered with vendors to secure advertising assets for the merchants and advertising team ensuring we met all advertising deadlines• Provided advertising recaps on sales and margin to the merchant team which helped the teams quickly analyze the offers and make any necessary changes needed to future promotions to strengthen the ads

    • United States
    • Retail
    • 700 & Above Employee
    • Co Manager
      • Mar 2011 - Feb 2014

    • United States
    • Retail
    • 700 & Above Employee
    • Key Holder (Aerie)
      • Sep 2010 - Apr 2011

Education

  • University of Wisconsin-Green Bay
    Bachelor of Science (BS), Psychology
    2006 - 2009

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