Business Communications Manager

• Oct 2021 - Present

Senior Manager, Corporate Communications

• Mar 2019 - Oct 2021

- Managed quarterly earnings, M&A and financial communications, including development of earnings messaging materials, annual 10-K, and managing acquisition and divestiture communications strategy. Worked in close collaboration with business partners in IR, FP&A, SEC and legal. - Supported eBay's Global Impact / Purpose (CSR) initiatives, including eBay's Retail Revival program for small businesses, the eBay Foundation and renewable energy programs. - Led policy communications… Show more - Managed quarterly earnings, M&A and financial communications, including development of earnings messaging materials, annual 10-K, and managing acquisition and divestiture communications strategy. Worked in close collaboration with business partners in IR, FP&A, SEC and legal. - Supported eBay's Global Impact / Purpose (CSR) initiatives, including eBay's Retail Revival program for small businesses, the eBay Foundation and renewable energy programs. - Led policy communications collaborations with the government affairs team, including support for our annual eBay seller fly-in (advocacy day) in Washington, D.C., and key regulatory issues impacting commerce. - Managed issues, policy and crisis communications, including day-to-day issues affecting the marketplace including recalled goods and other commerce policy issues. - Drove seller and small business-focused storytelling and narrative development. Show less - Managed quarterly earnings, M&A and financial communications, including development of earnings messaging materials, annual 10-K, and managing acquisition and divestiture communications strategy. Worked in close collaboration with business partners in IR, FP&A, SEC and legal. - Supported eBay's Global Impact / Purpose (CSR) initiatives, including eBay's Retail Revival program for small businesses, the eBay Foundation and renewable energy programs. - Led policy communications… Show more - Managed quarterly earnings, M&A and financial communications, including development of earnings messaging materials, annual 10-K, and managing acquisition and divestiture communications strategy. Worked in close collaboration with business partners in IR, FP&A, SEC and legal. - Supported eBay's Global Impact / Purpose (CSR) initiatives, including eBay's Retail Revival program for small businesses, the eBay Foundation and renewable energy programs. - Led policy communications collaborations with the government affairs team, including support for our annual eBay seller fly-in (advocacy day) in Washington, D.C., and key regulatory issues impacting commerce. - Managed issues, policy and crisis communications, including day-to-day issues affecting the marketplace including recalled goods and other commerce policy issues. - Drove seller and small business-focused storytelling and narrative development. Show less

Senior Account Supervisor - Corporate Communications

• Mar 2018 - Mar 2019

- Worked with Salesforce on social impact, diversity and inclusion, partnerships, policy, ventures, M&A communications and executive visibility programs. - Managed media around San Francisco's Prop C ballot initiative in fall 2018, including press conferences and announcements. - Managed quarterly earnings reporting and prep. - Supported Salesforce Tower opening through local and national media engagement and event planning. - Supported broadcast planning and onsite arrangements… Show more - Worked with Salesforce on social impact, diversity and inclusion, partnerships, policy, ventures, M&A communications and executive visibility programs. - Managed media around San Francisco's Prop C ballot initiative in fall 2018, including press conferences and announcements. - Managed quarterly earnings reporting and prep. - Supported Salesforce Tower opening through local and national media engagement and event planning. - Supported broadcast planning and onsite arrangements at Dreamforce, as well as feature story planning for executives leading up to the conference, including story board development. Show less - Worked with Salesforce on social impact, diversity and inclusion, partnerships, policy, ventures, M&A communications and executive visibility programs. - Managed media around San Francisco's Prop C ballot initiative in fall 2018, including press conferences and announcements. - Managed quarterly earnings reporting and prep. - Supported Salesforce Tower opening through local and national media engagement and event planning. - Supported broadcast planning and onsite arrangements… Show more - Worked with Salesforce on social impact, diversity and inclusion, partnerships, policy, ventures, M&A communications and executive visibility programs. - Managed media around San Francisco's Prop C ballot initiative in fall 2018, including press conferences and announcements. - Managed quarterly earnings reporting and prep. - Supported Salesforce Tower opening through local and national media engagement and event planning. - Supported broadcast planning and onsite arrangements at Dreamforce, as well as feature story planning for executives leading up to the conference, including story board development. Show less

Senior Manager - Corporate Communications

• Feb 2016 - Mar 2018

Served as account lead for clients in the technology, health and health IT industries, including Qualcomm, Qualcomm Life, Sutter Health, Nokia/Withings and more. Focused on managing executive visibility programs; CSR, equality and D&I communications initiatives; content and message development; and speakers bureau, conferences and major trade shows like HIMSS and CES. Supported Sabre-award winning crisis response efforts following Santa Rosa hospital evacuation during California 2017… Show more Served as account lead for clients in the technology, health and health IT industries, including Qualcomm, Qualcomm Life, Sutter Health, Nokia/Withings and more. Focused on managing executive visibility programs; CSR, equality and D&I communications initiatives; content and message development; and speakers bureau, conferences and major trade shows like HIMSS and CES. Supported Sabre-award winning crisis response efforts following Santa Rosa hospital evacuation during California 2017 wildfires. Also managed: - Social media platforms and content strategy - International account coordination, primarily between US, EU and AUS - Budget scoping and invoicing - Media relations and media strategy, including engaging trade and top-tier healthcare, technology and business media as appropriate

Manager - Corporate Communications

• Aug 2014 - Jan 2016

Served as account lead on the corporate communications team for technology, banking and sustainability clients including Qualcomm, Bank of America and Solazyme, providing strategic counsel and driving program implementation on planning, issues management, CSR programming, message/content development, media relations, events and thought leadership platforms. Provided on-the-ground crisis communications support, working in lock-step with the EPA, Coast Guard and other parties on a… Show more Served as account lead on the corporate communications team for technology, banking and sustainability clients including Qualcomm, Bank of America and Solazyme, providing strategic counsel and driving program implementation on planning, issues management, CSR programming, message/content development, media relations, events and thought leadership platforms. Provided on-the-ground crisis communications support, working in lock-step with the EPA, Coast Guard and other parties on a emergency incident.

Senior Account Executive - Public Affairs

• Sep 2012 - Aug 2014

Worked on the energy and transportation public affairs team, supporting a biofuels coalition and other energy initiatives. Researched and identified influencers, crafting engagement and managing relationships. Developed content for use on social media channels, e-communications, Web properties and media outreach. Worked in lock-step with developers to create dynamic visual and written content for Web properties. Developed messaging and communications strategies for issue… Show more Worked on the energy and transportation public affairs team, supporting a biofuels coalition and other energy initiatives. Researched and identified influencers, crafting engagement and managing relationships. Developed content for use on social media channels, e-communications, Web properties and media outreach. Worked in lock-step with developers to create dynamic visual and written content for Web properties. Developed messaging and communications strategies for issue education campaigns. Identified appropriate media opportunities and story angles for clients. Managed events program including the development of media partnerships, panels, roundtables, salons and other executive engagement opportunities.

Account Executive - Public Affairs

• Jul 2011 - Aug 2012

Managed e-comm program: drafting and optimizing content and strategy, reporting on analytics. Developed content: draft blog posts, website content, talking points, program one-pagers, issue briefs, decks, video scripts, op-eds, and outreach for engagement. Developed ally relationships: research third parties and allies, develop engagement strategy and draft content, manage relationships. Managed reporting: compile weekly and monthly client reports, prepare mid- and… Show more Managed e-comm program: drafting and optimizing content and strategy, reporting on analytics. Developed content: draft blog posts, website content, talking points, program one-pagers, issue briefs, decks, video scripts, op-eds, and outreach for engagement. Developed ally relationships: research third parties and allies, develop engagement strategy and draft content, manage relationships. Managed reporting: compile weekly and monthly client reports, prepare mid- and end-of-year growth reports.

Assistant Account Executive - Public Affairs

• May 2010 - Jun 2011

Developed and managed Web content: monitoring applicable news updates, copywriting, updating content management system. Researched, planned and executed executive engagement events: providing staff support for regional events, media and market analysis, drafting talking points, post-event reports. Worked on rapid response program: drafting and placing LTEs, researching third party stakeholders, providing third party outreach support. Managed reporting: compiled weekly… Show more Developed and managed Web content: monitoring applicable news updates, copywriting, updating content management system. Researched, planned and executed executive engagement events: providing staff support for regional events, media and market analysis, drafting talking points, post-event reports. Worked on rapid response program: drafting and placing LTEs, researching third party stakeholders, providing third party outreach support. Managed reporting: compiled weekly client reports, preparing mid- and end-of-year growth reports.

Online Analyst

• Feb 2010 - May 2010

Monitored, analyzed and reported on the online presence for clients the corporate and nonprofit education industries; monitored and managed Twitter accounts for select clients. Monitored, analyzed and reported on the online presence for clients the corporate and nonprofit education industries; monitored and managed Twitter accounts for select clients.

Marketing and Media Program Officer

• Jun 2009 - Aug 2009

Created press releases and designed an updated media kit; built relationships with the press, generating positive and profile-raising publicity; developed marketing information packs about programs directed at target volunteer groups; responded to requests for information from press or potential volunteers; assisted in the writing, design and distribution of the monthly e-newsletter; updated website content; implemented, managed, monitored, and updated social media outlets including… Show more Created press releases and designed an updated media kit; built relationships with the press, generating positive and profile-raising publicity; developed marketing information packs about programs directed at target volunteer groups; responded to requests for information from press or potential volunteers; assisted in the writing, design and distribution of the monthly e-newsletter; updated website content; implemented, managed, monitored, and updated social media outlets including establishing the organization's Twitter, Flickr and Facebook accounts and the blog. [SPW has since been re-branded to "Restless Development"] Show less Created press releases and designed an updated media kit; built relationships with the press, generating positive and profile-raising publicity; developed marketing information packs about programs directed at target volunteer groups; responded to requests for information from press or potential volunteers; assisted in the writing, design and distribution of the monthly e-newsletter; updated website content; implemented, managed, monitored, and updated social media outlets including… Show more Created press releases and designed an updated media kit; built relationships with the press, generating positive and profile-raising publicity; developed marketing information packs about programs directed at target volunteer groups; responded to requests for information from press or potential volunteers; assisted in the writing, design and distribution of the monthly e-newsletter; updated website content; implemented, managed, monitored, and updated social media outlets including establishing the organization's Twitter, Flickr and Facebook accounts and the blog. [SPW has since been re-branded to "Restless Development"] Show less

Public Relations Intern

• Jan 2009 - May 2009

Drafted press releases and crafted pitches for clients in the tourism, technology and education fields; researched and developed media lists as well as potential story ideas for all clients; conducted client blogger outreach and monitoring which resulted providing a local resort with 98 percent occupancy rate. Drafted press releases and crafted pitches for clients in the tourism, technology and education fields; researched and developed media lists as well as potential story ideas for all clients; conducted client blogger outreach and monitoring which resulted providing a local resort with 98 percent occupancy rate.

PR Specialist

• Mar 2008 - Dec 2008

Conducted media and blogger relations for clients in the tourism and sports industries; managed PSA outreach campaigns and event publicity for local nonprofits driving results with on-air PSA time and on-site event coverage; publicized Fantasy of Flight's annual 'Roar 'n Soar' event including managing day-of onsite media relations; managed reporting and client relationships. Conducted media and blogger relations for clients in the tourism and sports industries; managed PSA outreach campaigns and event publicity for local nonprofits driving results with on-air PSA time and on-site event coverage; publicized Fantasy of Flight's annual 'Roar 'n Soar' event including managing day-of onsite media relations; managed reporting and client relationships.

Event Planning, Communication and Fundraising Intern

• Jan 2007 - May 2007

Aided in fundraising and planning for the foundation's second annual Food and Wine Festival. Aided in fundraising and planning for the foundation's second annual Food and Wine Festival.

Writer

• Jun 2006 - Jul 2006

Commissioned to write for the county's redesigned new resident brochure. Commissioned to write for the county's redesigned new resident brochure.