Ashley Oliveira

VP of Revenue & Asset Management at White Label Asset Management
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Contact Information
us****@****om
(386) 825-5501
Location
Orange County, California, United States, US

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Experience

    • United States
    • Hospitality
    • 1 - 100 Employee
    • VP of Revenue & Asset Management
      • May 2021 - Present

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Director of Revenue and Asset Management
      • Jan 2020 - Apr 2021

    • United States
    • Hospitality
    • 700 & Above Employee
    • Revenue Manager - Operation Support Resources
      • Jan 2017 - Jan 2020

      Within Marriott's Continent Lodging Services - Americas organization, Operations Support Resources offers a comprehensive, sustainable and flexible team of operations managers who deploy into task force assignments based on properties’ management vacancies and short-term staffing needs. While on assignment, team members foster operational excellence by providing technical and business acumen, sharing best practices, encouraging associate training, serving as subject-matter experts for continent and brand initiatives. Show less

    • Senior Revenue Manager
      • Sep 2015 - Jan 2017

      Ensured room inventory was allocated and restricted properly to maximize revenue and profits. Responsible for building all rates, packages, and hotel sales strategy information in the hotels’ inventory systems. Oversaw the inventory management system to verify the appropriateness of agreed-upon selling strategies. Responsible for the analysis of revenue, profit, and demand associated with hotel rooms and space inventory. Prepared forecasts, budgets, weekly and daily projections, and analyzed the progress of each. Critiqued sales strategy effectiveness and prepared historical and future analysis of revenue and profit opportunities. Show less

    • Function Space Manager
      • Jan 2014 - Aug 2015

      Managed function space room releases, rates, and availability. Monitored group inventory daily to ensure straight-line availability and maximization of revenue potential. Determined and published free-sell dates and strategies for local catering. Performed daily and weekly function space diary audits to identify conflicts and double bookings and ensured that the adequate space was protected for each group's pattern. Ensured that all contracts were collected from the sales team in order to audit space accuracy. Insured Catering Revenue was projected correctly for forecast accuracy. Show less

    • Sales Coordinator
      • Nov 2012 - Jan 2014

      Created Solicitation Workbook for Property Sales Managers. Managed the Knowland Report and corresponded with respective Area Sales/GSO Account Executives. Created and maintained Return Space Tracking Report for any reactive/proactive space Busting. Achieved $1.2 Mil in new groups because of Re-booked space. Organized the CI Rollout for the Anaheim Marriott. Checked and updated CI for accuracy with all Definite quotes. Ran ad hoc reports for Director and Managers.

    • Sales Manager
      • Oct 2011 - Nov 2012

      Handled customer inquiries and lead requests for groups from 10-99 Peak Room Range. Worked with customers to align customer preferences with brand needs. Achieved 100% Shop Scores. Gained the understanding of property revenue goals and how to achieve personal and team related revenue goals. Built Opportunities in SFA, NGS, and Delphi. Verified that business is turned over properly and in a timely fashion for quality service delivery.

    • Business Development Administrative Assistant
      • Aug 2010 - Oct 2011

      Provided administrative and customer support for Business Development Managers. Ran weekly Re-Solicitation Reports for all WSW Hotels. Qualified and contracted Business Transient leads and priced with Revenue Management. Organized Business Transient Progress Report and Rate Code Submission Form.

Education

  • Biola University
    Business, Management, Marketing, and Related Support Services
    2008 - 2009
  • University of California, Los Angeles
    Microbiology and Immunology
    2007 - 2008

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