Ashley Herberth

Customer Success Manager at TapClicks
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Contact Information
us****@****om
(386) 825-5501
Location
Cincinnati Metropolitan Area

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Experience

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Customer Success Manager
      • Dec 2022 - Present

      Highly motivated and results-oriented Customer Success Manager focused on driving customer satisfaction and retention. Skilled in building strong relationships with clients and delivering exceptional post-sales support. Passionate about understanding customer needs, providing tailored solutions, and ensuring their success. Excellent communication and interpersonal skills with a demonstrated ability to collaborate effectively with cross-functional teams. Strong analytical mindset, capable of analyzing data and generating actionable insights. Proactive problem solver with a customer-obsessed approach. Committed to achieving customer goals and exceeding expectations. Responsibilities Include: ☛ Building and maintaining strong relationships with assigned customers, serving as their primary point of contact for all post-sales activities. ☛ Creating customized success plans that align with customers’ business goals and objectives. ☛ Driving customer adoption and engagement by providing guidance, training, and support. ☛ Identifying opportunities within existing customer accounts that drive incremental revenue growth. ☛ Monitoring customer health metrics. Proactively address issues/concerns to ensure high customer satisfaction and retention. ☛ Collaborate with the product and engineering teams to provide customer feedback that contributes to product enhancements and development. ☛ Serving as the voice of the customer advocating for their needs and requirements to internal stakeholders. Show less

    • United States
    • Telecommunications
    • 700 & Above Employee
      • Jul 2020 - Mar 2022

      While serving as a Regional Marketing Manager at T-Mobile, I designed and implemented multi-level media plans with an emphasis on one-on-one engagement with current and potential customers via experiential marketing tactics to grow brand exposure and regional sales. I planned and executed national marketing projects from conception to finalization while ensuring the completion of deliverables within strict time, quality, and budget constraints. I managed both T-mobile and Metro by T-mobile brands across 260 locations in the Ohio region while leading 16 staff members. I formulated robust turnaround marketing plans in alignment with a company mission statement to drive significant growth in business volume.Highlights of accomplishment in this role include:☛ I increased efficiencies of nationwide marketing manager functions, optimized valuable resource usage, and achieved business goals within predefined timelines by organizing Sharepoint and introducing workflow management tools, adopted by several teams.☛ I managed quarterly budgets of $250K-$500K and large-scale contracts while collaborating with key stakeholders.☛ I met KPIs in assigned markets, propelled market growth and brand consideration, and increased store traffic and sales by overseeing the rebranding of legacy Sprint retail locations, focusing on regional, small-town markets. Show less

      • Nov 2017 - Jun 2020

      Responsible for multiple markets including: Southwest Ohio and Indiana Strategy development and execution of multi-level media plans. Focused on 1:1 engagement with current and potential customers via experiential marketing tactics. Responsible for regional sales growth and store traffic. Negotiation of large contracts to increase exposure, while staying on budget. Budget management. Customer satisfaction. Relationship management. Coached store level managment on successfully capitalizing on increased store traffic during marketing engagements. Developed communication templates to ensure sales and marketing organizationals goals were aligned for success.Accomplishments:☛ Excellence in Marketing Award, Fourth Quarter 2018☛ Continuous success of KPI's - Market Growth, Door Traffic, Sales Increases☛ Successful management of large regional programs driving traffic and increasing sales Show less

      • Sep 2018 - Feb 2019

      Special Project, running concurrently with primary role.Responsible for strategic development of large national marketing campaigns that drive traffic. Managing large projects. Agency relations and vetting. Idea creation. Developed communication templates linking the Marketing execution to the Sales organization. Conducted training for Sales Leaders for successful execution of Marketing programs.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Manager | Solutions Team
      • May 2016 - Mar 2017

      Working as a Solutions Manager at E3 Local Marketing, I designed and oversaw national marketing campaigns to increase bottom lines and revenues for assigned clients. I ensured ROI for investment alignment by conducting contract negotiations. I administered budget, analyzed variance reports, and devised effective action plans to minimize budget deviations. Highlights of accomplishments in this role include: ☛ I maintained professional working relationships with franchisors for 25 brands, vendors, and inside contributors. ☛ I created complex franchisee plans, designed cohesive support systems, and developed effective processes to acquire orders for multiple franchisees nationwide. Show less

    • United States
    • Media Production
    • 700 & Above Employee
      • Jun 2014 - Nov 2015

      Throughout my career as a Digital Account Manager at E.W. Scripps Company, I developed nationwide digital marketing and media strategies for multiple high-level accounts. I improved the effectiveness of digital advertising campaigns by monitoring ongoing progress, identifying areas of improvement, and delivering change management initiatives. I mentored a team of strategists/marketers, evaluated employees’ performance, and provided constructive feedback to improve staff morale and meet strategic business goals. Highlights of accomplishments in this role include:☛ I propelled annual incremental growth of multiple assigned accounts by optimizing SEO, SEM, Programmatic, and Targeted Display campaigns.☛ I closed multiple large accounts ranging from $100K to $1M on an annual basis. Show less

      • Mar 2013 - Jun 2014

      Assisting a team of sales executives in the execution of digital advertising campaigns including: Planning campaigns, Proposals, Implementation, and Reporting. Customer service. Communication between interoffice departments. Coaching seasoned sales leaders to embrace emerging technologies. Presenting digital strategy and performance to customers.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Media Consultant (Account Executive)
      • Jan 2007 - Jul 2012

      Working as a Media Consultant at Cox Media Group Ohio, I consistently exceeded revenue targets for 22 consecutive months within a competitive market climate through media consultation, key account management, customer satisfaction, and sales presentation. I mitigated complex challenges for customers by identifying and delivering creative media solutions while ensuring regular engagement with cross-functional teams. Highlights of accomplishments in this role include: ☛ I increased the YOY revenue of the assigned account by 200% through the leading Advanced Media Pilot Program. ☛ I increased automotive vertical revenue from $355K to $615K per annum between 2009 and 2011. Show less

    • Restaurants
    • 700 & Above Employee
    • Head Server
      • Jun 2000 - Dec 2006

Education

  • Miami University
    Bachelor of Arts - BA, Mass Communication/Media Studies

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