Experience

Code Camp

• Australia
• Primary and Secondary Education
• 100 - 200 Employee

• Marketing Manager

  • Feb 2021 - Present

  Develop marketing strategy aligned with short-term and long-term marketing targets yearly and quarterly Plan and manage execution of all web, SEO/SEM, marketing database, email, social media and display advertising campaigns, Identifying trends and insights to optimize campaigns Design, manage and maintain social media presence Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) Brainstorm new and creative growth strategies, evaluating emerging technologies Evaluate end-to-end customer experience across multiple channels and customer touch points Manage and execute all events. Partnership marketing development to strengthen relationships with schools Manage all referral programs, sponsorship partnerships, media and content partnerships Manage external marketing and PR agencies



Rich Black Print

• Australia
• Printing Services
• 1 - 100 Employee

• Marketing Director

  • Jan 2021 - Present

  Brand management, website design and maintenance with SEO, digital marketing and social media marketing. Brand management, website design and maintenance with SEO, digital marketing and social media marketing.



Self-employed

• Freelance Marketing Consultant

  • Dec 2020 - Present

  Working with a variety of small business clients on website design and development, marketing strategy, digital marketing and social media marketing to grow their business. Working with a variety of small business clients on website design and development, marketing strategy, digital marketing and social media marketing to grow their business.



Warner Bros. Entertainment

• United States
• Entertainment Providers
• 700 & Above Employee

• Director of Marketing & Publicity, Asia-Pacific

  • Nov 2009 - Dec 2020

  Warner Bros. International TelevisionResponsible for supporting Asia Pacific content sales and developing marketing and publicity objectives, strategies and activities across the region and multiple forms of TV media.Developing through the line campaigns, consumer promotions, brand activations and achieving publicity coverage for clients to drive content awareness and tune-in, with proven ratings delivered. Recently led local Friends 25th Anniversary Brand Campaign resulting in high viewer engagement and enhanced product value, driving increased license fees.Manage brand integrity of key Warner Media franchises including DC Comics brands, J.K. Rowling’s Wizarding World, Friends, The Big Bang Theory, HBO and more with licensees.Collaborating with Theatrical, Consumer Products, Home Entertainment and Digital to drive awareness of franchise brands across Asia Pacific markets. In 2020 developed local cross-divisional strategy for DC FanDome, a global online fan experience, which attracted over 22 million visitors around the world to engage with DC brands.

• Marketing & Publicity Manager

  • Jun 2006 - Nov 2009

• Marketing & Publicity Assistant

  • Mar 2003 - Jun 2006