Experience

Manna Media Hub

• India
• Marketing Services
• 1 - 100 Employee

• General Manager: Client Experience

  • Apr 2017 - Present

  Part of the Founding Team responsible for Business Development, Client Relationships, and Administration. Developing ideas and Content for Client's Campaigns and Projects. Development of Content and Client Face of the organisation Part of the Founding Team responsible for Business Development, Client Relationships, and Administration. Developing ideas and Content for Client's Campaigns and Projects. Development of Content and Client Face of the organisation



IDE-India

• India
• IT Services and IT Consulting
• 1 - 100 Employee

• Project Consultant

  • Feb 2019 - Feb 2020

  Heading the Projects for IDE-India, an NGO working towards increasing Farmer Income across India with a special focus on Water Saving and Increasing Water Productivity in Agriculture. I am Setting up operations including Sales and Marketing Operations across Odisha, Telengana and Andhra Pradesh with an aim to promote Low-Cost Drip Irrigation with Small Holder Farmers. A Strong and Focussed Rural Marketing Strategy to support IDE-I Promoted Products being sold across the Sales Network developed across villages and Districts of the above mentioned States Show less



CRY

• Türkiye
• Software Development

• Associate General Manager- Individual Partnerships

  • Mar 2015 - Mar 2017

  Responsible for providing strategic direction in the region to mobilise resources from individual donors, through superior donor relationship management and channel management. Building new and strengthening existing donor relationships, using direct marketing approaches as well as by providing holistic leadership to the team, collaborating with channel partners & effectively managing donor servicing operations. Responsible for providing strategic direction in the region to mobilise resources from individual donors, through superior donor relationship management and channel management. Building new and strengthening existing donor relationships, using direct marketing approaches as well as by providing holistic leadership to the team, collaborating with channel partners & effectively managing donor servicing operations.



AMSURE INSURANCE AGENCY LTD

• India
• Insurance
• 100 - 200 Employee

• Manager - Marketing

  • Mar 2010 - Mar 2015

  I am part of the Marketing Team for Amsure to develop Marketing strategies to promote Insurance as a product in the Amway Channel entailing the following: 1. To Develop and Execute Marketing Strategy by focusing on Communication, Branding 2. To Manage & Develop MIS a. Sales Productivity to ascertain value drivers b. Building Models and Scenarios c. Business Analysis of Internal and External Channels d. Status Reports of running Promos and Schemes 3. To work on Product Development by analyzing internal requirements and coordinating the same with Principals 4. To Promote Insurance as Product Category in Amway Channel a. Develop Schemes and Promos for ABOs. b. Execute the Promos and ensure efficient running of the promo. 5. Overall Vendor Management, upholding the cost considerations a. To have Seamless procurements process b. To broaden vendor base so as to increase effectiveness 6. Develop & Execute Reward & Recognition Schemes. 7. To Plan, Coordinate and Execute Product Launches from concept to final execution. 8. To maintain Consistency of Customer Experience. 9. Relationship Management with Principal partners and Channel partners. Show less



Bajaj Capital Ltd

• India
• Financial Services
• 700 & Above Employee

• Sr. Manager - Marketing

  • Apr 2004 - Feb 2010

  Part of the Marketing Core strategy team which managed the Bajaj Capital Brand by developing marketing strategies Job description To Ideate and Execute Direct Marketing (BTL) Activities for Bajaj Capital Ltd To manage a Direct Marketing Agency - approve concepts and oversee executions. To work with Radio Channels to develop campaigns involving on ground activations To Ideate and execute New Marketing Initiatives on the Online/ Mobile Marketing space To Manage all Email Campaigns To Manage the execution of all events/ conferences for Bajaj Capital Ltd Ideating, implementing and executing Mutual Fund Marketing Activities Pan-India Develop MIS reports of marketing activities, new client acquisition and budgets spent. Ideate & execute CRM activities Reference Schemes Cross selling/ Up-selling schemes through efficient Database management. Regular Client Satisfaction Surveys Developing Loyalty Program and monitor its overall effectiveness Manage Feedback Mechanism of Clients To develop of Audio-visuals for the internal/ external marketing of the company To Manage the Design Centre at Bajaj Capital and maintain quality of all design collaterals Vendors Management Key Achievements Redesigned Bajaj Capital's Fortnightly newsletter Money Multiplying News Developed MIS systems to track marketing campaigns, new client acquisition and profits generated Developed and executed Swarnotsav- the Client reference Scheme of Bajaj Capital 12 lakh margin generated with more than 600 new clients Developed the process for executing the Client Satisfaction Survey for Bajaj Capital Ltd. Part of the Core Team that developed Financial Planning Services in Bajaj Capital Ltd Ideated and executed Radio Activation "Yoga @ Work" Ideated & developed 'Share your Power' - a reference campaign. Show less



Future Soft Pvt Ltd

• India
• Software Development

• Executive

  • May 2003 - Mar 2004

  Achieve given targets through sales of software and solutions to the education sector including schools, Engineering and Vocational Institutes like NIFT, and MBA institutes. Provide support to these clients through constant monitoring of their requirements and attending to their problems To understand the Software requirements of the Educational Institutes and provide them with solutions for the same. Liaising with Software Company Representatives and Heads/ Directors of Educational Institutes Key Achievement - Successfully struck an All-India NIFT Deal for Macromedia (Now Adobe) Flash and Dreamweaver licenses. This deal attributed to 75% of the Annual Macromedia target for the organization. Show less



Wipro Net Ltd

• Relationship Executive

  • Jun 2000 - May 2001

  Job description Customer interaction and support for Wipro Net's E-Fax service Managing a Customer base of 300 Corporate companies in around NCR of Delhi. Ensuring Customer satisfaction through regular interaction with them Troubleshooting: Technical or Non Technical. Managing Broadcast of faxes for clients. Job description Customer interaction and support for Wipro Net's E-Fax service Managing a Customer base of 300 Corporate companies in around NCR of Delhi. Ensuring Customer satisfaction through regular interaction with them Troubleshooting: Technical or Non Technical. Managing Broadcast of faxes for clients.