Ashish kumar
Assistant Professor In Interaction Design | Product Design at Unitedworld Institute of Design (UID)- Claim this Profile
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Bio
Experience
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Unitedworld Institute of Design (UID)
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India
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Higher Education
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1 - 100 Employee
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Assistant Professor In Interaction Design | Product Design
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Dec 2022 - Present
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BYJU'S
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India
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E-Learning Providers
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700 & Above Employee
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UX | Gamification Designer at BYJU'S
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Mar 2021 - Jan 2023
- Worked on 3D interactive experiences in live classes for students and teachers. Did Storyboard, Micro interaction, wireframe, design system & develop POC. based on the POC experience was able to be scalable in multiple subjects. - Working on educational gamified experience for different grades in the “XPLORE” project for BTLA application. As of now 50+ experiences successfully developed & launched on the BTLA app. - Brainstorming with content creator while understanding transformed a learning objective into a fun & engaging learning experience. - Managing Business stakeholders/teams/ dealing and interacting with Business leaders. - Driving better features, micro-interaction, interface design, storyboarding, wireframes & heuristics evaluation for each experience. - In the testing phase overall experiences completion & pedagogy rate was successfully achieved by 80% of the users. Show less
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Hero Cycles Ltd
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India
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Manufacturing
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500 - 600 Employee
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Senior Design Manager
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Mar 2019 - Feb 2021
- Managed a team of 03 Industrial & 04 product graphic design team. - Designed all the product categories like KIDS, MTB and LADIES. - Designed 01 product (Eliza) & graphics with innovation and new features & gain 02% market share gain in the lady category. - Designed 01 product (Whistle) & graphics for kid’s new unique frame design & colour graphics. Whistle cycle was sold 1 lakh 70 thousand in just in a month which was the highest seller. - Managed a team of 03 Industrial & 04 product graphic design team. - Designed all the product categories like KIDS, MTB and LADIES. - Designed 01 product (Eliza) & graphics with innovation and new features & gain 02% market share gain in the lady category. - Designed 01 product (Whistle) & graphics for kid’s new unique frame design & colour graphics. Whistle cycle was sold 1 lakh 70 thousand in just in a month which was the highest seller.
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TI Cycles of India
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India
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Manufacturing
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300 - 400 Employee
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Deputy Design Manager (PD) Kids Category
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Feb 2015 - Feb 2019
- Designed 30+ Skus from scratch to till launch in the kid’s category. - IDEO - Under IDP learn insight crafting process & critical design thinking. - Advance design research & crafted an unique product proposition and for next year’s product portfolio. - Worked on colour & graphics for all the kid’s range products. - Designed 30+ Skus from scratch to till launch in the kid’s category. - IDEO - Under IDP learn insight crafting process & critical design thinking. - Advance design research & crafted an unique product proposition and for next year’s product portfolio. - Worked on colour & graphics for all the kid’s range products.
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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MSME DESIGN CLINIC SCHEME
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Jun 2014 - Jan 2015
- Designed educational aids kits for children aged—5 & above comprising 3 to 5 mini kits art and craft activities in educational aids. - Materials research, analysis, user-study, Ideation mock-ups, material explorations, concepts, graphics and illustrations. - Market feedback, User-testing, feedback & Validation. - Working prototype & packaging. - Designed educational aids kits for children aged—5 & above comprising 3 to 5 mini kits art and craft activities in educational aids. - Materials research, analysis, user-study, Ideation mock-ups, material explorations, concepts, graphics and illustrations. - Market feedback, User-testing, feedback & Validation. - Working prototype & packaging.
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Pegasus Toy-Kraft Pvt. Ltd.
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India
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Design Services
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Product Designer
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May 2011 - Feb 2014
Done User-study, Market research, Competitor analysis and Opportunities mapping. - Designed 40+ SKUs in the educational range & successfully launched in the market. - Worked on multiple domains of Art & Craft products and Promotional events. - Worked on 200 + Illustrations & packaging. Done User-study, Market research, Competitor analysis and Opportunities mapping. - Designed 40+ SKUs in the educational range & successfully launched in the market. - Worked on multiple domains of Art & Craft products and Promotional events. - Worked on 200 + Illustrations & packaging.
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Product Designer
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Aug 2010 - Jun 2011
As a Product Designer, I have worked on develop an educational kits. I have also conducted User Research and testing of products.I was involved in Research and Concept development, Graphics and illustration and packaging. As a Product Designer, I have worked on develop an educational kits. I have also conducted User Research and testing of products.I was involved in Research and Concept development, Graphics and illustration and packaging.
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SUNLORD APPARELS MFG. CO. LTD
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Apparel & Fashion
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1 - 100 Employee
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Design Internship
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Oct 2009 - Nov 2009
Designed multiple ranges of soft toys for heimtextil fair Germany 2010. Designed multiple ranges of soft toys for heimtextil fair Germany 2010.
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Education
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National Institute of Design
PGDPD, TOY & GAME DESIGN -
Banaras Hindu University
Bachelor of Fine Arts - BFA, Design and Applied Arts