Alumni

• Jan 2023 - Present

Cohort Member

• Mar 2022 - Dec 2022

Wise Women's Council is an application-only leadership incubator for women in business.

New York Ambassador

• Nov 2020 - Present

Product Marketing Alliance was founded in March 2019 and has since evolved into the world’s biggest product marketing community. Their Slack channel and meetups unite 1,000s of PMMs all over the world and their mission is very simple: to promote and elevate the role of product marketing. Product Marketing Alliance was founded in March 2019 and has since evolved into the world’s biggest product marketing community. Their Slack channel and meetups unite 1,000s of PMMs all over the world and their mission is very simple: to promote and elevate the role of product marketing.

Lead Product Marketing Instructor

• Mar 2018 - Present

Serve as lead Product Marketing Instructor at Product Gym, teaching classes to working professionals switching careers into tech. My course covers an overview of product marketing and how to work with product managers to build digital products in competitive marketplaces. Serve as lead Product Marketing Instructor at Product Gym, teaching classes to working professionals switching careers into tech. My course covers an overview of product marketing and how to work with product managers to build digital products in competitive marketplaces.

Director of Product Marketing

• Sep 2020 - Sep 2023

At Paxos, we are on a mission to modernize finance by mobilizing assets at the speed of the internet. Today, as the first regulated Trust company with blockchain expertise, Paxos is uniquely positioned to build infrastructure that operates as a gateway between traditional finance and the digital future. At Paxos, we are on a mission to modernize finance by mobilizing assets at the speed of the internet. Today, as the first regulated Trust company with blockchain expertise, Paxos is uniquely positioned to build infrastructure that operates as a gateway between traditional finance and the digital future.

Director of Product Marketing

• Apr 2019 - Sep 2020

Policygenius is a NYC-based tech startup with a mission to help people get the financial protection they need and have them feel good about it. We are changing a massive industry by making insurance shopping faster, friendlier and more transparent for online consumers. Since our launch in 2014, we’ve achieved rapid growth in a notoriously difficult industry and established ourselves as a pioneer in a now hot sector of FinTech. Think of us as a one-stop-shop for all the financial protection you’ll ever need. Show less

Senior Product Marketing Manager

• Aug 2017 - Apr 2019

Serve as lead marketing role for digital product team, co-creating roadmaps and building engaging client experiences that drive sales Built strategy for Prospect to New Client journey, launching email campaigns, digital features, and sales materials to improve experience Created first-ever content personalization strategy for client engagement Note: Northwestern Mutual acquired LearnVest, and I have worked on both brands within the organization. Serve as lead marketing role for digital product team, co-creating roadmaps and building engaging client experiences that drive sales Built strategy for Prospect to New Client journey, launching email campaigns, digital features, and sales materials to improve experience Created first-ever content personalization strategy for client engagement Note: Northwestern Mutual acquired LearnVest, and I have worked on both brands within the organization.

Senior Product Marketing Manager

• Aug 2017 - Apr 2019

Developed first-ever, foundational marketing and sales strategy for LearnVest at Work, LearnVest's new B2B business model aimed at bringing LearnVest product to employers Designed landing page and user acquisition flows Note: Northwestern Mutual acquired LearnVest, and I have worked on both brands within the organization. Developed first-ever, foundational marketing and sales strategy for LearnVest at Work, LearnVest's new B2B business model aimed at bringing LearnVest product to employers Designed landing page and user acquisition flows Note: Northwestern Mutual acquired LearnVest, and I have worked on both brands within the organization.

Vice President, Product Marketing

• 2016 - Aug 2017

Managed the new customer account opening & onboarding customer experience for Citibank, including journey mapping and product redesign efforts crossing digital, call center, and retail channelsLeveraged consumer research and data analytics to drive customer experience decisions, using customer surveys, digital analytics, call center data, and user interviews to create a comprehensive and omni-channel view of the customerLed Design Thinking workshops to teams throughout the bank including executive leaders, cultivating a customer-centric approach to ideation and problem-solving Show less

Associate, Product Marketing

• Aug 2014 - 2016

Designed, developed, and launched the Citi Benefits Hub product, an interactive, digital, customer-friendly approach to promoting Citi’s value proposition Analyzed digital data, call center volumes, and customer feedback to diagnose key customer pain points across all digital products, partnering with product managers to translate results into digital roadmap

International Business Studies Teacher & Coordinator

• Sep 2011 - May 2014

Served as MBA teaching fellow for undergraduate courses, teaching 3 global business courses, developing curriculum on global brand expansion, and spearheading logistics and operations of class trips with over 200 students to international locations Served as MBA teaching fellow for undergraduate courses, teaching 3 global business courses, developing curriculum on global brand expansion, and spearheading logistics and operations of class trips with over 200 students to international locations

Co-Founder

• 2012 - 2013

Created brand positioning, communications, and marketing content for a startup consultancy Created brand positioning, communications, and marketing content for a startup consultancy

Strategy Consultant

• Jun 2012 - Dec 2012

Met with over 50 business and government leaders in each country to understand needs of local communities Designed roadmap and go-to-market strategy for the launch of a Central American incubator for healthcare startups Met with over 50 business and government leaders in each country to understand needs of local communities Designed roadmap and go-to-market strategy for the launch of a Central American incubator for healthcare startups

Marketing & Operations Program Coordinator

• Jan 2009 - Jun 2012

Designed marketing programming and outreach efforts tailored to consumer needs Assisted in Food Access program expansion efforts, opening 30 new SNAP locations in 3 years Managed marketing & operations of farmers markets throughout NYC Designed marketing programming and outreach efforts tailored to consumer needs Assisted in Food Access program expansion efforts, opening 30 new SNAP locations in 3 years Managed marketing & operations of farmers markets throughout NYC

Commnity Advocate

• Sep 2006 - Dec 2008

Served as community advocate for Pilar, partnering with non-profits and local government to implement programs aimed at solving community pain points Co-founded Ahecha Paraguay, a program providing arts education to rural children Served as community advocate for Pilar, partnering with non-profits and local government to implement programs aimed at solving community pain points Co-founded Ahecha Paraguay, a program providing arts education to rural children