Arun Sinha

Director of Business Development at Opto 22
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Location
Temecula, California, United States, US

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Brittany Meehan

The Opto22 EMU Sensor is an excellent device, perfect for collecting energy consumption data for provision to our energy management software suite, eSight. The unit is extremely robust, supports multiple protocols and uses the latest web services technology for seamless reliable data transmission. Highly recommended.

Abbey Lam

I have known Arun since 2007, when he first contacted me about purchasing Renewable Energy Credits for Opto 22 as part of their sustainability plan. I am constantly impressed with his deep commitment to sustainability, his positive attitude, and his creativity. Arun is great with details. He quickly learned all of the details about renewable energy credits and carbon offsets, and both are topics which many people find daunting or confusing. I highly recommend getting to know Arun and doing business with him!

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Experience

    • United States
    • Automation Machinery Manufacturing
    • 1 - 100 Employee
    • Director of Business Development
      • Apr 2006 - Present

      Opto 22 is a manufacturer of industrial automation & I/O systems hardware. Responsibilities including business development, marketing, and sales & applications engineering. Help lead a team that includes Regional Sales Managers, Application Engineers, and Inside Sales. Hubspot admin and team lead (CRM, Marketing Automation, Content, Inbound). Help develop and support strategic alliances & partnerships, including "OptoPartners" (authorized Opto 22 System Integrators), as well as Technology Partners like Inductive Automation, Cirrus Link Solutions, Sepasoft, HiveMQ, and Canary Labs. Work with distribution and system integrator channel, which includes contributing to the management and development of worldwide distribution network, channel marketing and certification programs. Additional corporate responsibilities including pricing strategy, marketing support and business development. Regional Manager for Australia, New Zealand, Eastern Canada, South Africa & Northern California. Subject matter expert (including products, customer applications, & markets): Energy, Industrial Internet of Things. Show less

    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Sr. Executive Sales Engineer
      • Mar 1998 - Apr 2006

      Sales and account management for PLC, Automation, Software, Networking, Motor Controls and Sensors in Southern California region. Responsible for servicing existing customer base as well as growing business into new accounts and markets in a highly competitive environment. Markets served included Industrial, OEM, and Water/Wastewater treatment. Called on Consulting Engineers, End Users, and System Integrators. Technical aspects included application engineering, system design, training, customer presentations, and post-sale support. Commercial aspects included all facets of sales including solution selling, project coordination, pricing, multi-site agreements, and complex sales negotiations. Also managed distribution channel. Responsibilities included developing new distributors as well as managing existing ones. Show less

    • China
    • 1 - 100 Employee
    • Marketing Engineer (Product Manager)
      • 1995 - 1998

      Rosemount Analytical Division. Successfully managed and grew three analytical instrumentation product lines worldwide. Responsible for all aspects of Marketing including Product Development, Pricing Strategies, Distribution Channel Development, and Promotional Activities. Did marketing plans, competitive analyses, and market studies. Was also involved in acquisitions, as well as successfully put together a private label agreement from inception to product launch. Rosemount Analytical Division. Successfully managed and grew three analytical instrumentation product lines worldwide. Responsible for all aspects of Marketing including Product Development, Pricing Strategies, Distribution Channel Development, and Promotional Activities. Did marketing plans, competitive analyses, and market studies. Was also involved in acquisitions, as well as successfully put together a private label agreement from inception to product launch.

    • Inside Sales/Applications Engineer
      • 1993 - 1995

      Yardley was a Manufacturer’s Rep firm that provided sales and support for 9-10 major Instrumentation and Control product lines. Provided phone support to customers on pre and post sale issues ranging from simple sales questions to complex application design and equipment selection. Product lines included pressure, temperature, level, flow, signal conditioning, etc. Yardley was a Manufacturer’s Rep firm that provided sales and support for 9-10 major Instrumentation and Control product lines. Provided phone support to customers on pre and post sale issues ranging from simple sales questions to complex application design and equipment selection. Product lines included pressure, temperature, level, flow, signal conditioning, etc.

    • United States
    • Defense and Space Manufacturing
    • 700 & Above Employee
    • Mechanical Engineer
      • 1990 - 1993

      Worked as a Mechanical Engineer in the MHTGR (Modular High Temperature Gas Cooled Reactor) Division. Part of a team that developed a nuclear reactor design for the U.S. Department of Energy. Responsibilities included thermal/hydraulic analysis of reactor core. Programmed using FORTRAN. Other assignments included Reverse Osmosis system design. Worked as a Mechanical Engineer in the MHTGR (Modular High Temperature Gas Cooled Reactor) Division. Part of a team that developed a nuclear reactor design for the U.S. Department of Energy. Responsibilities included thermal/hydraulic analysis of reactor core. Programmed using FORTRAN. Other assignments included Reverse Osmosis system design.

Education

  • UC San Diego
    Bachelor of Science (BS), Mechanical Engineering
    1985 - 1990
  • Webster University
    Master of Business Administration (M.B.A.), Management & Marketing
    1995 - 1999
  • Mira Mesa High School
    Graduated with Academic Distinction
    1982 - 1985

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