Arunima Sharma

Principal Consultant Marketing at INAS Social
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Contact Information
us****@****om
(386) 825-5501
Location
Orlando, Florida, United States, US
Languages
  • English Full professional proficiency
  • Hindi Professional working proficiency
  • Punjabi Limited working proficiency
  • Bengali Limited working proficiency
  • Gujarati Limited working proficiency
  • Marathi Elementary proficiency

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Arshid Ahmed

Arunima is one honest, disciplined and trustworthy person. She has all the leadership qualities. A very gentle and anytime approachable person. Her creative thinking & positive attitude has been her top qualities. She has amazing business management skills. I am lucky to work with arunima.

Sandesh Sarang

I had the pleasure of working with Arunima in Airtel and I can attest to her exceptional leadership abilities, creativity and strategic thinking.She is an excellent communicator, with strong interpersonal skills that enables her to build strong relationships with her team and stakeholders. She has developed and executed numerous successful marketing campaigns that have resulted in increased brand awareness and market share. Arunima’s market research and data analysis skills have been valuable asset in developing these campaigns. She is able to work well with cross-functional teams, ensuring seamless execution of all marketing initiatives. She has a unique ability to juggle multiple tasks while maintaining the highest quality in her work. Her professionalism and work ethic are unparalleled, and consistently goes above and beyond to ensure that projects are completed on time and to the highest standard. Moreover, Arunima has a remarkable way of leading and motivating her team members, and their positive attitude and exceptional communication skills make them an asset to any organization.

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Credentials

  • Managing the Value of Customer Relationships
    Wharton Online
    Jun, 2023
    - Oct, 2024
  • Fundamentals of Digital Marketing, Social Media, and e-Commerce
    Wharton Online
    Mar, 2023
    - Oct, 2024
  • Marketing Analytics: Data Tools and Techniques
    Wharton Online
    Mar, 2023
    - Oct, 2024
  • Fundamentals of Digital Marketing, Social Media, and e-Commerce
    Wharton Online
    Feb, 2023
    - Oct, 2024

Experience

    • India
    • Individual and Family Services
    • 1 - 100 Employee
    • Principal Consultant Marketing
      • Jan 2020 - Dec 2022

      Consulting in Marketing with various companies that INAS social works with, especially in Branding, communications and Marketing and Advisory Services.

    • Principal Consultant Marketing
      • Jan 2020 - Dec 2022

      Consulting in Marketing with various companies that INAS social works with, especially in Branding, communications and Marketing and Advisory Services.

    • India
    • Financial Services
    • 1 - 100 Employee
    • SVP - Business Development & Marketing
      • Feb 2018 - Dec 2018

      • Marketed UCS though various Digital Marketing strategies on the Domestic as well as International level with its Business Information reports. • Handled the gamut of Credit Insurers, International partners, relations and everyday reports through an ERP system • Spearheaded the brand through all relevant industries, through different channels- social media, digital mediat, entire online search engines with external partners along with web designing & new letters and weekly happenings of… Show more • Marketed UCS though various Digital Marketing strategies on the Domestic as well as International level with its Business Information reports. • Handled the gamut of Credit Insurers, International partners, relations and everyday reports through an ERP system • Spearheaded the brand through all relevant industries, through different channels- social media, digital mediat, entire online search engines with external partners along with web designing & new letters and weekly happenings of the industry • Overlooked the HR function too completely Show less • Marketed UCS though various Digital Marketing strategies on the Domestic as well as International level with its Business Information reports. • Handled the gamut of Credit Insurers, International partners, relations and everyday reports through an ERP system • Spearheaded the brand through all relevant industries, through different channels- social media, digital mediat, entire online search engines with external partners along with web designing & new letters and weekly happenings of… Show more • Marketed UCS though various Digital Marketing strategies on the Domestic as well as International level with its Business Information reports. • Handled the gamut of Credit Insurers, International partners, relations and everyday reports through an ERP system • Spearheaded the brand through all relevant industries, through different channels- social media, digital mediat, entire online search engines with external partners along with web designing & new letters and weekly happenings of the industry • Overlooked the HR function too completely Show less

    • India
    • Beverage Manufacturing
    • Head of Marketing and Business Development
      • Jan 2017 - Dec 2017

      Cask Spiritual Marketing – Head Marketing & Business Development Jan’17 Till Dec 2017 CSM is a Luxury spirits company • Market CSM customized products to Hospitality and Luxury brands in India, opened new markets like Rajasthan Maharashtra & North East • Drive & manage Revenue, Business Development & Marketing, along with Global Partner Relationship in India with Berry Brothers Rudd- London, Haymen’s – London & Michters’ - USA • Work with External Partners… Show more Cask Spiritual Marketing – Head Marketing & Business Development Jan’17 Till Dec 2017 CSM is a Luxury spirits company • Market CSM customized products to Hospitality and Luxury brands in India, opened new markets like Rajasthan Maharashtra & North East • Drive & manage Revenue, Business Development & Marketing, along with Global Partner Relationship in India with Berry Brothers Rudd- London, Haymen’s – London & Michters’ - USA • Work with External Partners, Hotels, Spirit Brands and Luxury associates. • Brand Management – PR & Media Relations, Digital Communication and Social Media, which rose the business and presence by 25% of growth. • Management- Complete responsibility for all Brand, Marketing, Communication and Social media for CSM. Show less Cask Spiritual Marketing – Head Marketing & Business Development Jan’17 Till Dec 2017 CSM is a Luxury spirits company • Market CSM customized products to Hospitality and Luxury brands in India, opened new markets like Rajasthan Maharashtra & North East • Drive & manage Revenue, Business Development & Marketing, along with Global Partner Relationship in India with Berry Brothers Rudd- London, Haymen’s – London & Michters’ - USA • Work with External Partners… Show more Cask Spiritual Marketing – Head Marketing & Business Development Jan’17 Till Dec 2017 CSM is a Luxury spirits company • Market CSM customized products to Hospitality and Luxury brands in India, opened new markets like Rajasthan Maharashtra & North East • Drive & manage Revenue, Business Development & Marketing, along with Global Partner Relationship in India with Berry Brothers Rudd- London, Haymen’s – London & Michters’ - USA • Work with External Partners, Hotels, Spirit Brands and Luxury associates. • Brand Management – PR & Media Relations, Digital Communication and Social Media, which rose the business and presence by 25% of growth. • Management- Complete responsibility for all Brand, Marketing, Communication and Social media for CSM. Show less

    • Hospitality
    • 1 - 100 Employee
    • Vice President - Marketing
      • Jun 2015 - Dec 2016

      In academic certification with Ecole hotelie’re de Lausanne - To market Hospitality Education programs, full time programs as well as custom programs as developed by the Institute. • Represented the Institute at relevant forums in the respective geographical territories and elsewhere- like the North & East, keeping in mind the same standards as Ecole Hoteliere de Lausanne • Built the market & communicated the Institute Brand, across all relevant industries, through different channels-… Show more In academic certification with Ecole hotelie’re de Lausanne - To market Hospitality Education programs, full time programs as well as custom programs as developed by the Institute. • Represented the Institute at relevant forums in the respective geographical territories and elsewhere- like the North & East, keeping in mind the same standards as Ecole Hoteliere de Lausanne • Built the market & communicated the Institute Brand, across all relevant industries, through different channels- social media, digital media, The Business World Hoteliere summit and the likes, where business amounted to a mark of 35 % of growth in revenue, in the 1st year of marketing business. • Marketed & developed a presence for the Institute, which is, being the essence of the Institute. • Got involved in the Marketing budget to build the online market and campaining. Make the social media a more relevant and strong channel for students to participate, with a YOY growth of 25% • Marketed the Institute at different platforms, like the Conde’ Nast Traveller award nite, presented by Ecole 2015 Show less In academic certification with Ecole hotelie’re de Lausanne - To market Hospitality Education programs, full time programs as well as custom programs as developed by the Institute. • Represented the Institute at relevant forums in the respective geographical territories and elsewhere- like the North & East, keeping in mind the same standards as Ecole Hoteliere de Lausanne • Built the market & communicated the Institute Brand, across all relevant industries, through different channels-… Show more In academic certification with Ecole hotelie’re de Lausanne - To market Hospitality Education programs, full time programs as well as custom programs as developed by the Institute. • Represented the Institute at relevant forums in the respective geographical territories and elsewhere- like the North & East, keeping in mind the same standards as Ecole Hoteliere de Lausanne • Built the market & communicated the Institute Brand, across all relevant industries, through different channels- social media, digital media, The Business World Hoteliere summit and the likes, where business amounted to a mark of 35 % of growth in revenue, in the 1st year of marketing business. • Marketed & developed a presence for the Institute, which is, being the essence of the Institute. • Got involved in the Marketing budget to build the online market and campaining. Make the social media a more relevant and strong channel for students to participate, with a YOY growth of 25% • Marketed the Institute at different platforms, like the Conde’ Nast Traveller award nite, presented by Ecole 2015 Show less

    • India
    • Spectator Sports
    • 1 - 100 Employee
    • Associate Vice President - Marketing
      • Mar 2013 - Apr 2015

      To make Health & Fitness a way of Life, for one & all! 1) Standard Chartered Mumbai Marathon, 2) Airtel Delhi Half Marathon, 3) TCS – Bengaluru Marathon, 4) TATA 5k – Kolkata Marathon ( these are all IP's of Procam ) Took Procam to the next level both from the brand and business perspective. Created an organic growth for the existing properties and explored new areas for inorganic growth. Initiated Sponsorship and Brand Solution Sales, along with PR & Marketing for events activations.… Show more To make Health & Fitness a way of Life, for one & all! 1) Standard Chartered Mumbai Marathon, 2) Airtel Delhi Half Marathon, 3) TCS – Bengaluru Marathon, 4) TATA 5k – Kolkata Marathon ( these are all IP's of Procam ) Took Procam to the next level both from the brand and business perspective. Created an organic growth for the existing properties and explored new areas for inorganic growth. Initiated Sponsorship and Brand Solution Sales, along with PR & Marketing for events activations. All the below are the first time investors in Procam, thus created a new market share thus establishing new market segments. • Created new category for Sponsorship (Food) and tied up with Sanjeev Kapoor Pvt. Ltd. – Standard Chartered Mumbai Marathon - 35 lakhs per year for 5 years amounting to 1.75 Cr • Tata Global Beverages Ltd – Tata Steel 25k marathon- 50 lakhs per season for 3 years amounting to 1.5 Cr • Nestle India Ltd – Tata Steel 25k marathon – 30 lakhs per season for 3 seasons amounting to 0.9 Cr • Other cases in Pipeline were – Large real estate giant in Delhi, most premium mobile handset manufacturer, large real estate giant in Mumbai and one of the top PSU’s for Associate Sponsorship of Airtel Delhi Half Marathon Show less To make Health & Fitness a way of Life, for one & all! 1) Standard Chartered Mumbai Marathon, 2) Airtel Delhi Half Marathon, 3) TCS – Bengaluru Marathon, 4) TATA 5k – Kolkata Marathon ( these are all IP's of Procam ) Took Procam to the next level both from the brand and business perspective. Created an organic growth for the existing properties and explored new areas for inorganic growth. Initiated Sponsorship and Brand Solution Sales, along with PR & Marketing for events activations.… Show more To make Health & Fitness a way of Life, for one & all! 1) Standard Chartered Mumbai Marathon, 2) Airtel Delhi Half Marathon, 3) TCS – Bengaluru Marathon, 4) TATA 5k – Kolkata Marathon ( these are all IP's of Procam ) Took Procam to the next level both from the brand and business perspective. Created an organic growth for the existing properties and explored new areas for inorganic growth. Initiated Sponsorship and Brand Solution Sales, along with PR & Marketing for events activations. All the below are the first time investors in Procam, thus created a new market share thus establishing new market segments. • Created new category for Sponsorship (Food) and tied up with Sanjeev Kapoor Pvt. Ltd. – Standard Chartered Mumbai Marathon - 35 lakhs per year for 5 years amounting to 1.75 Cr • Tata Global Beverages Ltd – Tata Steel 25k marathon- 50 lakhs per season for 3 years amounting to 1.5 Cr • Nestle India Ltd – Tata Steel 25k marathon – 30 lakhs per season for 3 seasons amounting to 0.9 Cr • Other cases in Pipeline were – Large real estate giant in Delhi, most premium mobile handset manufacturer, large real estate giant in Mumbai and one of the top PSU’s for Associate Sponsorship of Airtel Delhi Half Marathon Show less

    • Head of Market Development
      • May 2009 - Feb 2013

      I handled the Development along with Marketed the organization at different forums, spanning across 6 countries – India, US, UK, Singapore, Middle East and HK. I had set up another organization called Eezee Recruitment Consultants, which was a sister concern of the parent, specializing in Marketing & Development, Strategizing growth in verticals like Manufacturing, Engineering, Real Estate, Hospitality & Wellness and Aviation, Pan India as well as Asia. I handled the Development along with Marketed the organization at different forums, spanning across 6 countries – India, US, UK, Singapore, Middle East and HK. I had set up another organization called Eezee Recruitment Consultants, which was a sister concern of the parent, specializing in Marketing & Development, Strategizing growth in verticals like Manufacturing, Engineering, Real Estate, Hospitality & Wellness and Aviation, Pan India as well as Asia.

    • Country Manager - India
      • Apr 2006 - Apr 2009

      I had set up the entire search organization right from scratch as a Profit Center Head for the entire India, Marketed & tied up with IMD International Consulting for all foreign and India placements. Set up HR practices and conducted training modules for the in house team. Lead the entire Marketing, Communication PR function for the International partners from time to time from India. Spearheaded & Marketed conferences & events for IMD INX in Goa and Jaipur. Did hiring’s at senior levels… Show more I had set up the entire search organization right from scratch as a Profit Center Head for the entire India, Marketed & tied up with IMD International Consulting for all foreign and India placements. Set up HR practices and conducted training modules for the in house team. Lead the entire Marketing, Communication PR function for the International partners from time to time from India. Spearheaded & Marketed conferences & events for IMD INX in Goa and Jaipur. Did hiring’s at senior levels internationally, right from Spain to Paris, Dubai, London, America, Poland, Switzerland, Czech Republic, Turkey. Show less I had set up the entire search organization right from scratch as a Profit Center Head for the entire India, Marketed & tied up with IMD International Consulting for all foreign and India placements. Set up HR practices and conducted training modules for the in house team. Lead the entire Marketing, Communication PR function for the International partners from time to time from India. Spearheaded & Marketed conferences & events for IMD INX in Goa and Jaipur. Did hiring’s at senior levels… Show more I had set up the entire search organization right from scratch as a Profit Center Head for the entire India, Marketed & tied up with IMD International Consulting for all foreign and India placements. Set up HR practices and conducted training modules for the in house team. Lead the entire Marketing, Communication PR function for the International partners from time to time from India. Spearheaded & Marketed conferences & events for IMD INX in Goa and Jaipur. Did hiring’s at senior levels internationally, right from Spain to Paris, Dubai, London, America, Poland, Switzerland, Czech Republic, Turkey. Show less

    • Business Manager – Corporate Marketing
      • Jan 2003 - Mar 2006

      I headed the Marketing team for entire Mumbai region for generating revenue along with Marketing and developing the product with business development, for a new product called Senate Royale, for the Premium Class Passengers. I headed the Marketing team for entire Mumbai region for generating revenue along with Marketing and developing the product with business development, for a new product called Senate Royale, for the Premium Class Passengers.

    • India
    • Telecommunications
    • 700 & Above Employee
    • Corporate Marketing Manager
      • Jan 2001 - Jan 2003

      Relationship Management along with Marketing, the 2 in-house Airtel owned lobbies. Relationship Management along with Marketing, the 2 in-house Airtel owned lobbies.

    • Director and Owner
      • Jan 1998 - Jan 2001

      Started my career as an Interior Designer and did residences & office spaces of renowned Bollywood personalities. Started my career as an Interior Designer and did residences & office spaces of renowned Bollywood personalities.

Education

  • Wharton Online
    Digital Marketing, Business, Management, Marketing, and Related Support Services, Social Media, Product Marketing
    2023 -
  • Birla Institute of Liberal Arts & Management Science
    Sales & Marketing, Business Administration and Management, General
    1997 - 1998
  • India International Trade Center – IITC
    Professional Diploma in Interior Designing, Interior Design
    1998 - 1999
  • University of Calcutta
    Bachelor's Degree, Political Science and Government
    1994 - 1997
  • CBSE Board
    Intermediate, Liberal Arts and Sciences/Liberal Studies
    1992 - 1994
  • Wharton Online
    Digital Marketing, Marketing/Marketing Management, General, Product Marketing, Social Media Marketing, Market Research
    2023 -
  • Wharton Online
    Digital Marketing Certificate Program, 95%
    2023 - 2023

Community

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