Experience

Emirates Snack Foods LLC

• United Arab Emirates
• Food and Beverage Services
• 200 - 300 Employee

• HORECA Sales Executive

  • Apr 2012 - Present

  Principle Brands: Andros chefs, Alpro,Barilla, Bonne maman, Backaldrin, Mutti, Michel cluizel, Sosa, Latteria Sorrentina, Pidy, Patiswiss, Fabbri • Specialized in selling, learning and managing categories which include the Mediterranean, Culinary, Pastry&Bakery, and Beverage range with a total of 5000+ SKU’s. • Managing 50+ accounts in Dubai region (EKFC, Marriott, Hilton, Grand Hayat, Habtoor, Raffles, JA Hotels Shangri-La, Sheraton, CrownPlaza, etc) • Identifying and acquiring new accounts and pre-opening properties in the region. • Winning and competing in contracts and e-bidding. • Participating and inviting Chefs and key decision-makers to events and product training to build strong relationships and increasing the basket. • Achieving value and margin target each month. • Keeping track of competitor movements and ongoing market activities. Show less



DND Global

• Dubai

• HORECA Sales Executive

  • Feb 2008 - Feb 2012

  • Looking after sales of food service channel with an average monthly business of 300k AED. • Managing & developing sales in food service channel for Hotels, Restaurants & QSR Chains. • Keeping strong focus on providing the customer a total food solution for all their culinary needs. • Creating long term relationships with Chefs, Purchaser and F&B Managers by Understand their needs and preferences. • Meeting logistic needs of the clients according to their specific request. • Handling customer complaints and implementing corrective action plan • Follow up on payments with customers to ensure timely collections. Show less



Sheraton Hotels & Resorts

• Dubai

• Marketing Executive

  • May 2005 - Dec 2008