Head of Business Development and Management

• 2015 - Present

B+A is an entrepreneurial Law Firm and one-of-a-kind business generator entity that generates all-encompassing legal and business solutions to safeguard its clients’ values with a solid legal protection policy at a domestic and international level. B+A has over 40 years of experience with providing highly efficient results in all proceedings that continually equate to cost savings for all its clients. It bases its services on results, broad experience, talent, and ethics. It is a client-oriented firm that represents clients in diverse areas such as Oil & Gas, Technology (SaaS and RFID) among others, with timely attention, efficient service, and quick solution execution philosophy. The above experience, coupled with the hands-on activities in Oil & Gas, Renewable Energies, and High Technology, enable B+A to become a unique one-of-a-kind business generator entity. Some of the areas of Law Practice are Litigation, Corporate, Energy, Copyright & Intellectual Property, Migratory Services, Civil & Commercial Law among others. http://www.beristain-abogados.com Show less

Marketing, Consumer Behavior & Business Development Professor

• 2012 - 2018

Sr. Sales & Marketing Manager

• 2013 - 2015

(Retail company - Textiles and Legwear Importer/Distributor of international fashion brands such as Calvin Klein and HUE leggings among others) Development and execution of business strategies. KPI's & sales management coupled with effective marketing strategies to drive meaningful business growth. Coordination with international business partners in the US, Asia, and Europe to develop and launch new products with customized marketing/sales/branding strategies. Negotiation and follow-up with important Department Stores in Mexico and global vendors. In-house communication and coordination with agencies. Team management of more than 12 people. Key Achievements: * 37% sales increase in Fall 13 Vs Fall 12 and 45% sales increase in Summer 14 Vs Summer 13. * 0.5 Million Pesos profit margin increase in 2014 by reducing operational costs and imports’ expenses. * Development of new business opportunities to grow sales channels and increase brand awareness in more POS contributing to the business growth and increasing its market share by 15% within Department Stores. Show less

Strategy & Development Manager

• 2012 - 2013

(Non for Profit Organization, member of an international network based in the US and focused on the prevention of non-intentional injuries in children). Public Relations and negotiations with potential sponsors, schools and allied international companies. Advisory in educational projects of Road Safety and Children Passenger Safety programs for children and parents. Key Achievements: * Negotiation with private and public schools and government offices to implement road safety educational project in schools, achieving 100% attendees goal for Mexico in the international FedEX program “Walk this Way”. * Development of educational programs on Road Safety and Children Passenger Safety in partnership with Mexican TV Networks, Volvo Cars Mexico, Kidzania and Mexican Authorities from the Ministry of Health. Show less

Vice Principal & Relationship Marketing Manager

• 2006 - 2012

(Mexico City Top 10 school with +1800 students and +$120 million pesos year sales, 4 levels- Kindergarten – High School)Development and implementation of business growth strategies. Strategic planning, business intelligence and public relations. Commercial relations with publishers for Spanish and English subjects. Team management of more than 25 people.ACHIEVEMENTS:* Sustained enrollment increase since 2006 with 7% growth and +$40 million pesos sales per level.* Alliances with 15 elementary schools increasing middle school enrollment up to 18%, meaning $49 million pesos year sales in 2008. Show less

Head of English and Foreign Affairs Department

• 2002 - 2006

ELT and ESL Management, Cambridge Certification Coordination based on CEFR, Coordination with American and British publishers. Marketing plans for international projects and cultural travels to the US, Canada and Europe. International negotiations. Team management of more than 15 people.ACHIEVEMENTS:* Development of international projects with institutions in France, UK and US generating sales increase from 85,000 USD to 450,000 USD* Development of English and Literature programs with Cambridge, Pearson-Scott Foresman, Prentice Hall, Mc-Graw Hill and Houghton Mifflin to improve ELT level and reaching 100 % approval in Cambridge certification exams (KET, PET and FCE). * School facilities taken as examination centers for Cambridge English Exams and IFAL French certification exams (DELF A1-B2 / CEFR). Show less

Trainee

• 2000 - 2002

* Information analysis and reports. * Development and use of control tools and formats to manage information and processes of the marketing, human resources and operations areas. * Information analysis and reports. * Development and use of control tools and formats to manage information and processes of the marketing, human resources and operations areas.